For brands trying overseas KOL promotion for the first time, collaborating with overseas MCN marketing agencies can significantly minimize risks and simplify processes. Besides, what are the benefits of working with overseas MCN agencies for overseas KOL promotion?
1. Save Time and Company Personnel Costs
For companies unfamiliar with overseas influencer marketing, finding the right influencer to collaborate with may take up a lot of time for adjustment. If they are to be involved in content creation personally, it may consume more company resources, such as needing dedicated copywriters, photographers, designers, and other experts.
Choosing to work with agencies like Rebreb, which specialize in localized overseas influencer marketing, can reduce internal cost wastage and improve work efficiency.
2. Receive Professional Overseas Marketing Advice
For many brands, overseas influencer promotion is a new venture, and they know very little about how to find the right overseas KOLs or establish collaborative relationships with them.
ImpactMCN, through experience in various projects, has a higher understanding of the execution level than the typical brand’s Marketing. They also have a comprehensive understanding of the latest trends in overseas KOL marketing and the essential elements of effective marketing campaigns. They can effectively identify what constitutes a "fake KOL" with a large number of inactive followers and seemingly good data. After collaborating with different types of overseas KOLs, ImpactMCN MCN knows very well which influencers’ audience matches the specific product target market.
3. Professional Agencies Use the Amoeba Management Model to Match the Most Suitable Influencers in the Most Efficient Way
Coordinating your overseas KOL marketing campaigns with overseas influencer marketing agencies can bring more consistent consumer engagement. Yima MCN has established its own influencer resource database and communicates with influencers in an efficient manner.
For e-commerce enterprises and their products, overseas influencer marketing agencies can more easily collaborate with overseas KOLs to convey your brand story, tone, goals, and other key information.
4. Can Produce High-Quality Content
Overseas influencer marketing agencies are equipped with top-notch creative operation teams that can help influencers create compelling content, usually to a higher standard than most e-commerce companies can produce internally.
Overseas influencer marketing agencies understand better which KOLs need more creative collaboration and which perform best when left to their own creative devices.
ImpactMCN (impactmcn.com) – An overseas MCN agency dedicated to serving cross-border brands, providing one-stop overseas social media marketing solutions. Insisting on localized content and advocating the marketing concept of "locals speak local languages, local content impacts locals," it serves domestic top-tier brands, helping enterprises in 3C, daily chemicals, apparel, and other major categories spread globally through influencer marketing, providing professional social media marketing plans for companies going overseas."