{"id":4924,"date":"2024-07-04T14:21:08","date_gmt":"2024-07-04T06:21:08","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=4924"},"modified":"2024-07-04T14:23:26","modified_gmt":"2024-07-04T06:23:26","slug":"what-is-social-vending-an-overview-of-how-it-functions","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/zh_cn\/marketing\/\u4ec0\u4e48\u662f\u793e\u4ea4\u81ea\u52a8\u552e\u8d27\uff1f\u5176\u529f\u80fd\u6982\u8ff0\/","title":{"rendered":"\u4ec0\u4e48\u662f\u793e\u4ea4\u81ea\u52a8\u552e\u8d27\uff1f\u5176\u529f\u80fd\u6982\u8ff0"},"content":{"rendered":"<p>\u8d2d\u7269\u548c\u552e\u8d27\u4e00\u76f4\u90fd\u662f\u96c6\u4f53\u6d3b\u52a8\u3002\u5728\u6570\u5b57\u65f6\u4ee3\u4e4b\u524d\uff0c\u4eba\u4eec\u4f1a\u5411\u719f\u4eba\u5bfb\u6c42\u8d2d\u7269\u5efa\u8bae\uff0c\u6bd4\u5982\u9694\u7740\u90bb\u5c45\u7684\u7bf1\u7b06\u8c08\u8bba\u56ed\u827a\u751f\u610f\u3002<\/p>\n<p>\u5982\u4eca\uff0c\u793e\u4ea4\u7f51\u7edc\u3001\u5728\u7ebf\u8bba\u575b\u548c\u8bc4\u8bba\u5df2\u7ecf\u53d6\u4ee3\u4e86\u4f20\u7edf\u7684\u90bb\u91cc\u56f4\u680f\uff0c\u4ece\u800c\u628a\u6211\u4eec\u90fd\u53d8\u6210\u4e86\u865a\u62df\u90bb\u5c45\u3002<\/p>\n<p>\u793e\u4ea4\u5708\u548c\u5176\u4ed6\u6d88\u8d39\u8005\u7684\u89c2\u70b9\u8d8a\u6765\u8d8a\u591a\u5730\u5f71\u54cd\u7740\u6211\u4eec\u7684\u8d2d\u4e70\u51b3\u7b56\u3002\u7814\u7a76\u8868\u660e\uff0c\u5343\u79a7\u4e00\u4ee3\u548c 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(David) \u5728\u4e00\u5bb6\u5efa\u7b51\u516c\u53f8\u4ece\u4e8b\u9500\u552e\u5de5\u4f5c\uff0c\u4ed6\u5728 LinkedIn \u4e0a\u6ce8\u610f\u5230\u4e00\u4f4d\u540d\u53eb\u838e\u62c9 (Sarah) \u7684\u4eba\u6b63\u5728\u4ed6\u6240\u5728\u7684\u57ce\u5e02\u5f00\u529e\u4e00\u5bb6\u9910\u9986\uff0c\u5e76\u6b63\u5728\u5bfb\u6c42\u7ba1\u9053\u670d\u52a1\u65b9\u9762\u7684\u5efa\u8bae\u3002<\/li>\n<li>David 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decoding=\"async\" src=\"https:\/\/i.imgur.com\/BKkne8u.png\" alt=\"\" \/><\/p>\n<p>\u968f\u7740\u793e\u4ea4\u5a92\u4f53\u5728\u5546\u4e1a\u9886\u57df\u7684\u51fa\u73b0\uff0c\u8425\u9500\u4eba\u5458\u8fc5\u901f\u8ba4\u8bc6\u5230\u4e86\u5b83\u7684\u4ef7\u503c\u3002\u56e0\u6b64\uff0c\u8bb8\u591a\u7ec4\u7ec7\u5f00\u59cb\u79ef\u6781\u53c2\u4e0e\u793e\u4ea4\u5e73\u53f0\uff0c\u4ece\u9876\u90e8\u586b\u8865\u9500\u552e\u6e20\u9053\u3002<\/p>\n<p>\u76ee\u524d\uff0c\u6210\u529f\u7684\u4f01\u4e1a\u6b63\u8d8a\u6765\u8d8a\u591a\u5730\u5728\u6574\u4e2a\u9500\u552e\u8fc7\u7a0b\u4e2d\u4f7f\u7528\u793e\u4ea4\u5de5\u5177\u3002<\/p>\n<p>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c78% \u7684\u793e\u4ea4\u9500\u552e\u5546\u8d85\u8fc7\u4e86\u4e0d\u4f7f\u7528\u793e\u4ea4\u5a92\u4f53\u7684\u540c\u884c\u3002\u5728 B2B \u4e13\u5bb6\u4e2d\uff0c39% \u8868\u793a\u4ed6\u4eec\u53ef\u4ee5\u901a\u8fc7\u793e\u4ea4\u9500\u552e\u5de5\u5177\u51cf\u5c11\u8d26\u6237\u7814\u7a76\u65f6\u95f4\u3002<\/p>\n<p>\u65e0\u8bba\u60a8\u662f\u5229\u7528 LinkedIn \u4e0a\u7684\u4e13\u4e1a\u7f51\u7edc\u5bfb\u627e\u9500\u552e\u5bf9\u8c61\uff0c\u8fd8\u662f\u6269\u5927 Twitter \u7c89\u4e1d\u4ee5\u4fc3\u8fdb\u884c\u4e1a\u5173\u7cfb\uff0c\u793e\u4ea4\u9500\u552e\u90fd\u662f\u60a8\u7684\u9500\u552e\u5de5\u5177\u5305\u4e2d\u4e0d\u53ef\u6216\u7f3a\u7684\u91cd\u8981\u5143\u7d20\u3002<\/p>\n<p>\u968f\u7740\u4e1a\u52a1\u8282\u594f\u7684\u52a0\u5feb\uff0c\u9500\u552e\u4ee3\u8868\u5728\u5c4f\u5e55\u524d\u6295\u5165\u7684\u65f6\u95f4\u8d8a\u6765\u8d8a\u591a\u3002\u6839\u636e\u300a\u9500\u552e\u72b6\u51b5\u300b\u62a5\u544a\uff0c\u9500\u552e\u4ee3\u8868\u4e0e\u5ba2\u6237\u8fdb\u884c\u865a\u62df\u6c9f\u901a\u6240\u82b1\u7684\u65f6\u95f4\u6bd4\u4e0e\u5ba2\u6237\u9762\u5bf9\u9762\u4f1a\u9762\u6240\u82b1\u7684\u65f6\u95f4\u589e\u52a0\u4e86 3.2 \u500d\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/J9jMY8t.png\" alt=\"\" \/><\/p>\n<p>\u5728\u8fc7\u53bb\u5341\u5e74\u4e2d\uff0c\u968f\u7740\u793e\u4ea4\u5a92\u4f53\u7684\u8986\u76d6\u8303\u56f4\u4e0d\u65ad\u6269\u5927\uff0c\u7528\u6237\u7fa4\u5df2\u8d85\u8d8a\u5343\u79a7\u4e00\u4ee3\u3002Salesforce Research \u7684\u4e00\u9879\u7814\u7a76\u53d1\u73b0\uff0c\u5a74\u513f\u6f6e\u4e00\u4ee3\u53ca\u66f4\u5e74\u957f\u7684\u4eba\u4e2d\u6709 51% \u7684\u4eba\u901a\u8fc7\u793e\u4ea4\u5a92\u4f53\u4e0e\u516c\u53f8\u4e92\u52a8\u3002\u5bf9\u4e8e X \u4e16\u4ee3\uff0c\u8fd9\u4e00\u6bd4\u4f8b\u4e0a\u5347\u81f3 69%\uff0c\u5bf9\u4e8e Z \u4e16\u4ee3\u548c\u5343\u79a7\u4e00\u4ee3\uff0c\u8fd9\u4e00\u6bd4\u4f8b\u6700\u9ad8\u8fbe\u5230 86%\u3002\u968f\u7740\u5e74\u8f7b\u4e00\u4ee3\u5c55\u73b0\u51fa\u4ed6\u4eec\u7684\u8d2d\u4e70\u5f71\u54cd\u529b\uff0c\u793e\u4ea4\u9500\u552e\u5c06\u5e26\u6765\u66f4\u591a\u673a\u4f1a\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/EmQfEH3.png\" alt=\"\" \/><\/p>\n<p>\u73b0\u5728\uff0c\u8ba9\u6211\u4eec\u6df1\u5165\u63a2\u8ba8\u4e00\u4e9b\u793e\u4ea4\u9500\u552e\u7684\u5efa\u8bae\u3002\u60a8\u7684\u6f5c\u5728\u5ba2\u6237\u53ef\u80fd\u4f1a\u5728\u7f51\u4e0a\u8ba8\u8bba\u4ed6\u4eec\u7684\u9700\u6c42\u2014\u2014\u5728\u8bba\u575b\u4e0a\u5206\u4eab\u60f3\u6cd5\u3001\u5728 Twitter \u4e0a\u5411\u5173\u6ce8\u8005\u5bfb\u6c42\u5efa\u8bae\u4ee5\u53ca\u5728 LinkedIn \u4e0a\u66f4\u65b0\u4ed6\u4eec\u7684\u72b6\u6001\u3002<\/p>\n<p>\u60a8\u7684\u4efb\u52a1\u662f\u7559\u5fc3\u89c2\u5bdf\u3002Google Alerts \u7b49\u514d\u8d39\u5de5\u5177\u4ee5\u53ca\u6211\u4eec\u81ea\u5df1\u7684\u9500\u552e\u8054\u7cfb\u4eba\u7ba1\u7406\u548c\u793e\u4ea4\u5de5\u4f5c\u5ba4\u65e0\u7591\u53ef\u4ee5\u4e3a\u60a8\u7684\u5ba2\u6237\u7684\u5728\u7ebf\u5bf9\u8bdd\u63d0\u4f9b\u5b9d\u8d35\u7684\u89c1\u89e3\u3002\u901a\u8fc7\u5229\u7528\u8fd9\u4e9b\u5de5\u5177\uff0c\u60a8\u53ef\u4ee5\u4e86\u89e3\u4e2a\u4eba\u5ba2\u6237\u9700\u6c42\u548c\u66f4\u5e7f\u6cdb\u7684\u5e02\u573a\u8d8b\u52bf\uff0c\u4ece\u800c\u63d0\u4f9b\u91cf\u8eab\u5b9a\u5236\u7684\u3001\u9002\u65f6\u7684\u5efa\u8bae\u3002<\/p>\n<p>\u793e\u4ea4\u552e\u8d27\u7684\u6b65\u9aa4\u662f\u4ec0\u4e48\uff1f\u8fd9\u91cc\u6709\u4e00\u4e2a\u7b80\u5355\u7684\u4f8b\u5b50\uff1a<\/p>\n<ol>\n<li>Emily \u662f\u4e00\u5bb6\u4e3a\u4e13\u4e1a\u670d\u52a1\u63d0\u4f9b\u5546\u63d0\u4f9b\u54a8\u8be2\u670d\u52a1\u7684\u516c\u53f8\u7684\u9500\u552e\u4e3b\u7ba1\u3002\u5979\u77e5\u9053\u516c\u53f8\u5728\u53d1\u751f\u91cd\u5927\u8f6c\u53d8\u65f6\u4f1a\u4e0e\u5979\u7684\u516c\u53f8\u5408\u4f5c\uff0c\u4f8b\u5982\u7a81\u7136\u589e\u957f\u6216\u7f29\u51cf\u89c4\u6a21\u3001\u5408\u5e76\u6216\u6574\u5408\u3002<\/li>\n<li>\u5979\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u5efa\u7acb\u4e86\u4e00\u7cfb\u5217\u6301\u7eed\u641c\u7d22\u89e6\u53d1\u77ed\u8bed\u7684\u673a\u5236\u3002Emily \u5728 LinkedIn \u4e0a\u5173\u6ce8\u5173\u952e\u76ee\u6807\u7ec4\u7ec7\uff0c\u8ddf\u8e2a\u65b0\u7684\u62db\u8058\u4fe1\u606f\uff0c\u4e86\u89e3\u65f6\u4e8b\uff0c\u5e76\u5728\u9002\u5f53\u7684\u65f6\u5019\u5728\u884c\u4e1a\u535a\u5ba2\u4e0a\u53d1\u8868\u89c1\u89e3\u3002\u901a\u8fc7\u8fd9\u6837\u505a\uff0cEmily \u5927\u5927\u63d0\u9ad8\u4e86\u5979\u8fc5\u901f\u53d1\u73b0\u9500\u552e\u673a\u4f1a\u7684\u673a\u4f1a\u3002\u6b64\u5916\uff0c\u5979\u5df2\u7ecf\u79ef\u6781\u53c2\u4e0e\u5bf9\u8bdd\u5e76\u5c55\u793a\u4ef7\u503c - \u8fd9\u4f7f\u5979\u6bd4\u7ade\u4e89\u5bf9\u624b\u66f4\u5177\u4f18\u52bf\u3002\u5efa\u7acb\u8fd9\u4e9b\u641c\u7d22\u5e76\u63d0\u4f9b\u521d\u6b65\u89c1\u89e3\u4e0d\u9700\u8981\u6295\u5165\u5927\u91cf\u65f6\u95f4 - \u8fd9\u4f7f\u5979\u80fd\u591f\u8fc5\u901f\u542f\u52a8\u793e\u4ea4\u9500\u552e\u5de5\u4f5c\u5e76\u5206\u914d\u65f6\u95f4\u966a\u4f34\u5bb6\u4eba\u3002<\/li>\n<\/ol>\n<p>\u5f15\u7528 Salesforce Quotable Podcast \u5609\u5bbe Rich Stone \u7684\u89c1\u89e3\uff1a\u201c\u9500\u552e\u539f\u5219\u5f3a\u8c03\u9996\u5148\u63d0\u4f9b\u4ef7\u503c\uff0c\u8fd9\u5728\u793e\u4ea4\u9500\u552e\u9886\u57df\u540c\u6837\u9002\u7528\uff1b\u59cb\u7ec8\u5728\u5bfb\u6c42\u4ef7\u503c\u4e4b\u524d\u5148\u63d0\u4f9b\u4ef7\u503c\u3002\u201d<\/p>\n<p><a href=\"https:\/\/ctt.ac\/U1edw\"><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/AURNHnJ.png\" alt=\"\" \/><\/a><\/p>\n<h2><a id=\"how-to-use-social-to-build-relationships-with-prospects-and-potential-customers\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon 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