{"id":5075,"date":"2024-07-30T13:40:08","date_gmt":"2024-07-30T05:40:08","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=5075"},"modified":"2024-07-30T13:43:35","modified_gmt":"2024-07-30T05:43:35","slug":"latest-seo-trends-2024-past-vs-contemporary","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/zh\/seo\/2024-\u5e74\u6700\u65b0-seo-\u8da8\u52e2\u904e\u53bb\u8207\u7576\u4ee3\/","title":{"rendered":"2024 \u5e74\u6700\u65b0 SEO \u8da8\u52e2\uff1a\u904e\u53bb\u8207\u7576\u4ee3"},"content":{"rendered":"<p>\u7684\u9818\u57df <strong>SEO\uff08\u641c\u5c0b\u5f15\u64ce\u512a\u5316\uff09<\/strong> \u6b63\u5728\u4e0d\u65b7\u767c\u5c55\u3002\u5728\u9081\u5411 2024 \u5e74\u7684\u904e\u7a0b\u4e2d\uff0c\u7406\u89e3\u5169\u8005\u4e4b\u9593\u7684\u5dee\u7570\u81f3\u95dc\u91cd\u8981 <strong>\u904e\u6642\u7684 SEO<\/strong> \u548c <strong>\u73fe\u4ee3SEO<\/strong> \u65b9\u6cd5\u8ad6\u3002\u9019\u7a2e\u610f\u8b58\u5c07\u4f7f\u4f01\u696d\u80fd\u5920\u5728\u65e5\u76ca\u6fc0\u70c8\u7684\u6578\u4f4d\u5e02\u5834\u4e2d\u9032\u884c\u8abf\u6574\u4e26\u812b\u7a4e\u800c\u51fa\u3002\u5728\u9019\u672c\u5167\u5bb9\u5ee3\u6cdb\u7684\u624b\u518a\u4e2d\uff0c\u6211\u5011\u5c07\u63a2\u8a0e\u76ee\u524d SEO \u65b9\u6cd5\u7684\u4e3b\u8981\u5dee\u7570\u548c\u589e\u5f37\u529f\u80fd\u3002<\/p>\n<h3><a id=\"grasping-antique-seo-the-basis\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u6293\u63e1\u53e4\u8463 SEO\uff1a\u57fa\u790e<\/h3>\n<h3><a id=\"keyword-cramming-and-distribution\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u95dc\u9375\u5b57\u586b\u5145\u548c\u5206\u767c<\/h3>\n<p>\u5728SEO\u7684\u521d\u59cb\u968e\u6bb5\uff0c <a href=\"https:\/\/developers.google.com\/search\/docs\/essentials\/spam-policies#:~:text=Keyword%20stuffing%20refers%20to%20the,unnaturally%2C%20or%20out%20of%20context.\"><strong>\u95dc\u9375\u5b57\u586b\u9d28\u5f0f<\/strong><\/a> \u662f\u4e00\u7a2e\u6d41\u884c\u7684\u6280\u8853\u3002\u7db2\u7ad9\u6703\u7528\u76ee\u6a19\u95dc\u9375\u5b57\u4f86\u98fd\u548c\u5176\u5167\u5bb9\uff0c\u9019\u901a\u5e38\u6703\u72a7\u7272\u7406\u89e3\u548c\u4f7f\u7528\u8005\u9ad4\u9a57\u3002\u91cd\u9ede\u662f <strong>\u95dc\u9375\u5b57\u5206\u4f48<\/strong>\uff0c\u529b\u722d\u5728\u6587\u672c\u4e2d\u9054\u5230\u7279\u5b9a\u7684\u95dc\u9375\u5b57\u767e\u5206\u6bd4\u4f86\u64cd\u7e31\u641c\u5c0b\u5f15\u64ce\u6392\u540d\u3002<\/p>\n<h3><a id=\"backlink-volume-over-quality\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u53cd\u5411\u9023\u7d50\u6578\u91cf\u91cd\u65bc\u8cea\u91cf<\/h3>\n<p>\u904e\u6642\u7684 SEO \u512a\u5148\u8003\u616e <strong>\u53cd\u5411\u9023\u7d50\u91cf<\/strong>\u3002\u6307\u5411\u60a8\u7db2\u7ad9\u7684\u9023\u7d50\u8d8a\u591a\uff0c\u60a8\u7684\u7db2\u7ad9\u6392\u540d\u5c31\u8d8a\u9ad8\u3002\u9019\u5c0e\u81f4\u9023\u7d50\u8fb2\u5834\u548c\u5176\u4ed6\u65e8\u5728\u7a4d\u7d2f\u5927\u91cf\u53cd\u5411\u9023\u7d50\u7684\u53ef\u7591\u505a\u6cd5\u6fc0\u589e\uff0c\u7121\u8ad6\u5176\u76f8\u95dc\u6027\u6216\u54c1\u8cea\u5982\u4f55\u3002<\/p>\n<h3><a id=\"exact-match-domains-emds\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u7cbe\u78ba\u5c0d\u61c9\u57df (EMD)<\/h3>\n<p>\u5229\u7528 <strong>\u7cbe\u78ba\u5339\u914d\u57df<\/strong> \u9019\u662f\u4e00\u7a2e\u53d7\u6b61\u8fce\u7684\u7b56\u7565\u3002\u4eba\u5011\u8a8d\u70ba\uff0c\u64c1\u6709\u8207\u4e3b\u8981\u95dc\u9375\u5b57\u7cbe\u78ba\u5339\u914d\u7684\u7db2\u57df\u53ef\u4ee5\u5927\u5e45\u63d0\u5347\u7db2\u7ad9\u7684\u6392\u540d\u3002\u4f8b\u5982\uff0c\u5982\u679c\u76ee\u6a19\u95dc\u9375\u5b57\u662f\u201c\u8cb7\u5f97\u8d77\u7684\u978b\u985e\u201d\uff0c\u5247\u64c1\u6709 <a href=\"http:\/\/cheapshoes.com\/\">\u4fbf\u5b9c\u978b\u7db2<\/a> \u88ab\u8a8d\u70ba\u662f\u4e00\u500b\u986f\u8457\u7684\u512a\u52e2\u3002<\/p>\n<h3><a id=\"meta-tag-overload\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>Meta\u6a19\u7c64\u904e\u8f09<\/h3>\n<p>\u904e\u6642\u7684 SEO \u6280\u8853\u975e\u5e38\u91cd\u8996 <strong>\u5143\u6a19\u7c64<\/strong>\uff0c\u7279\u5225\u662f\u5143\u95dc\u9375\u5b57\u6a19\u7c64\u3002\u7db2\u7ad9\u7ba1\u7406\u54e1\u901a\u5e38\u6703\u5728\u9019\u4e9b\u6a19\u7c64\u4e2d\u4f7f\u7528\u95dc\u9375\u5b57\u8d85\u8f09\uff0c\u5047\u8a2d\u641c\u5c0b\u5f15\u64ce\u5728\u6392\u540d\u78ba\u5b9a\u6642\u6703\u5c08\u6ce8\u65bc\u5b83\u5011\u3002<\/p>\n<h3><a id=\"the-development-new-seo-in-2024\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u958b\u767c\uff1a2024 \u5e74\u63a8\u51fa\u5168\u65b0 SEO<\/h3>\n<h3><a id=\"user-experience-ux-and-engagement\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u4f7f\u7528\u8005\u9ad4\u9a57 (UX) \u8207\u53c3\u8207\u5ea6<\/h3>\n<p>\u7576\u4ee3SEO\u6df1\u523b\u95dc\u6ce8 <strong>\u4f7f\u7528\u8005\u9ad4\u9a57\uff08UX\uff09<\/strong>\u3002\u9019\u5305\u62ec\u9801\u9762\u8f09\u5165\u901f\u5ea6\u3001\u884c\u52d5\u76f8\u5bb9\u6027\u548c\u4e00\u822c\u7db2\u7ad9\u4f7f\u7528\u8005\u53cb\u5584\u6027\u3002 <strong>Google \u7684\u6838\u5fc3\u7db2\u8def\u751f\u547d\u7dda<\/strong>\u5206\u6790\u8ca0\u8f09\u6301\u7e8c\u6642\u9593\u3001\u4e92\u52d5\u6027\u548c\u8996\u89ba\u7a69\u5b9a\u6027\u7b49\u65b9\u9762\uff0c\u5df2\u767c\u5c55\u6210\u70ba\u95dc\u9375\u7684\u6392\u540d\u6307\u6a19\u3002\u63d0\u4f9b\u4e00\u6d41\u7528\u6236\u9ad4\u9a57\u7684\u7db2\u7ad9\u66f4\u6709\u53ef\u80fd\u5728\u641c\u5c0b\u7d50\u679c\u4e2d\u7372\u5f97\u66f4\u9ad8\u7684\u4f4d\u7f6e\u3002<\/p>\n<h3><a id=\"top-quality-applicable-content\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u512a\u8cea\u3001\u9069\u7528\u7684\u5167\u5bb9<\/h3>\n<p><strong>\u5167\u5bb9\u53e3\u5f91<\/strong> \u662f New SEO \u7684\u57fa\u790e\u3002\u641c\u5c0b\u5f15\u64ce\u512a\u5148\u8003\u616e\u4ee5\u4e0b\u5167\u5bb9 <strong>\u76f8\u95dc\u7684\u3001\u6709\u6559\u80b2\u610f\u7fa9\u7684\u3001\u6709\u76ca\u7684<\/strong> \u7d66\u7528\u6236\u3002\u9019\u5c31\u9700\u8981\u88fd\u4f5c\u5168\u9762\u7684\u6587\u7ae0\u3001\u6307\u5357\u548c\u8cc7\u6e90\u4f86\u56de\u61c9\u4f7f\u7528\u8005\u7684\u8a62\u554f\u4e26\u8ce6\u4e88\u771f\u6b63\u7684\u50f9\u503c\u3002 <strong>\u5167\u5bb9\u61c9\u4ed4\u7d30\u7814\u7a76<\/strong>\uff0c\u5f15\u4eba\u5165\u52dd\uff0c\u4e26\u5b9a\u671f\u66f4\u65b0\u4ee5\u4fdd\u6301\u76f8\u95dc\u6027\u3002<\/p>\n<h3><a id=\"semantic-search-and-intent-comprehension\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u8a9e\u7fa9\u641c\u5c0b\u548c\u610f\u5716\u7406\u89e3<\/h3>\n<p>\u641c\u5c0b\u5f15\u64ce\u8b8a\u5f97\u66f4\u52a0\u7cbe\u660e\uff0c\u5c08\u6ce8\u65bc <strong>\u8a9e\u610f\u641c\u5c0b<\/strong> \u4e26\u89e3\u91cb\u4f7f\u7528\u8005\u610f\u5716\u3002\u9019\u8868\u660e\u641c\u5c0b\u5f15\u64ce\u4e0d\u50c5\u50c5\u6383\u63cf\u7cbe\u78ba\u7684\u95dc\u9375\u5b57\u5339\u914d\uff0c\u9084\u52aa\u529b\u638c\u63e1\u641c\u5c0b\u67e5\u8a62\u80cc\u5f8c\u7684\u4e0a\u4e0b\u6587\u548c\u76ee\u6a19\u3002\u900f\u904e\u5229\u7528 <strong>\u81ea\u7136\u8a9e\u8a00\u8655\u7406\uff08NLP\uff09<\/strong>\uff0c\u4ed6\u5011\u53ef\u4ee5\u63d0\u4f9b\u66f4\u7cbe\u78ba\u548c\u9069\u7528\u7684\u7d50\u679c\u3002\u9019\u7a2e\u8f49\u8b8a\u4fc3\u4f7f\u5167\u5bb9\u5275\u4f5c\u8005\u81ea\u7136\u5730\u5beb\u4f5c\u4e26\u5c08\u6ce8\u65bc\u4e3b\u984c\u800c\u4e0d\u662f\u55ae\u4e00\u95dc\u9375\u5b57\u3002<\/p>\n<h3><a id=\"e-a-t-expertise-authoritativeness-trustworthiness\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>EAT\uff1a\u719f\u7df4\u3001\u6b0a\u5a01\u3001\u53ef\u9760<\/h3>\n<p>Google\u7684 <a href=\"https:\/\/developers.google.com\/search\/blog\/2022\/12\/google-raters-guidelines-e-e-a-t\"><strong>EAT\uff08\u5c08\u696d\u77e5\u8b58\u3001\u6b0a\u5a01\u6027\u3001\u53ef\u4fe1\u5ea6\uff09<\/strong><\/a> \u6e96\u5247\u5f37\u8abf\u5167\u5bb9\u53ef\u4fe1\u548c\u53ef\u9760\u7684\u91cd\u8981\u6027\u3002\u9019\u5c0d\u65bc <strong>YMYL\uff08\u4f60\u7684\u91d1\u9322\u6216\u4f60\u7684\u751f\u547d\uff09<\/strong> \u9801\u9762\uff0c\u5305\u62ec\u8ca1\u52d9\u3001\u91ab\u7642\u548c\u6cd5\u5f8b\u8a73\u7d30\u8cc7\u8a0a\u3002\u5efa\u7acb <strong>\u53ef\u9760\u4f86\u6e90<\/strong>\u3001\u5f15\u7528\u503c\u5f97\u4fe1\u8cf4\u7684\u5f15\u6587\u4ee5\u53ca\u5c55\u793a\u4f5c\u8005\u7684\u5c08\u696d\u77e5\u8b58\u5c0d\u65bc\u704c\u8f38\u4fe1\u4efb\u548c\u7372\u5f97\u826f\u597d\u7684\u6392\u540d\u81f3\u95dc\u91cd\u8981\u3002<\/p>\n<h3><a id=\"backlink-quality-over-quantity\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u53cd\u5411\u9023\u7d50\u54c1\u8cea\u52dd\u904e\u6578\u91cf<\/h3>\n<p>\u5118\u7ba1\u53cd\u5411\u9023\u7d50\u4ecd\u7136\u662f\u6392\u540d\u7684\u91cd\u8981\u7d44\u6210\u90e8\u5206\uff0c\u4f46\u91cd\u9ede\u5df2\u5f9e\u6578\u91cf\u8f49\u5411\u54c1\u8cea\u3002 <strong>\u512a\u8cea\u53cd\u5411\u9023\u7d50<\/strong> \u4f86\u81ea\u4fe1\u8b7d\u826f\u597d\u7684\u76f8\u95dc\u7db2\u7ad9\u7684\u9023\u7d50\u6bd4\u7121\u6578\u52a3\u8cea\u9023\u7d50\u66f4\u6709\u50f9\u503c\u3002\u53d6\u5f97\u6b64\u985e\u53cd\u5411\u9023\u7d50\u6d89\u53ca\u7522\u751f\u503c\u5f97\u9023\u7d50\u7684\u5167\u5bb9\u3001\u53c3\u8207 <strong>\u5916\u5c55<\/strong>\uff0c\u4e26\u5efa\u7acb <strong>\u9023\u63a5<\/strong> \u5728\u60a8\u7684\u90e8\u9580\u5167\u3002<\/p>\n<h3><a id=\"voice-search-optimization\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u8a9e\u97f3\u641c\u5c0b\u589e\u5f37<\/h3>\n<p>\u96a8\u8457\u6fc0\u589e <strong>\u8a9e\u97f3\u63a7\u5236\u96fb\u5668<\/strong> \u50cf Amazon \u7684 Alexa \u548c Google Home \u4e00\u6a23\uff0c\u91dd\u5c0d <strong>\u8072\u97f3\u641c\u5c0b<\/strong> \u5df2\u8b8a\u5f97\u8d8a\u4f86\u8d8a\u91cd\u8981\u3002\u8a9e\u97f3\u641c\u5c0b\u67e5\u8a62\u901a\u5e38\u9700\u8981\u66f4\u9577\u3001\u66f4\u591a\u5c0d\u8a71\u5167\u5bb9\u3002\u70ba\u4e86\u8fce\u5408\u9019\u4e00\u8da8\u52e2\uff0c\u5167\u5bb9\u7684\u7d50\u69cb\u61c9\u8a72\u7c21\u6f54\u3001\u660e\u78ba\u5730\u89e3\u6c7a\u5e38\u898b\u554f\u984c\u3002<\/p>\n<h3><a id=\"ai-and-machine-learning\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>AI \u548c\u6a5f\u5668\u5b78\u7fd2<\/h3>\n<p><strong>\u4eba\u5de5\u667a\u6167 (AI)<\/strong> \u548c <strong>\u6a5f\u5668\u5b78\u7fd2<\/strong> \u6b63\u5728\u5fb9\u5e95\u6539\u8b8a SEO\u3002\u641c\u5c0b\u5f15\u64ce\u5229\u7528\u9019\u4e9b\u6280\u8853\u4f86\u66f4\u597d\u5730\u7406\u89e3\u7528\u6236\u64cd\u4f5c\u4e26\u63d0\u4f9b\u500b\u4eba\u5316\u7684\u641c\u5c0b\u7d50\u679c\u3002\u4f8b\u5982\uff0cGoogle <a href=\"https:\/\/en.wikipedia.org\/wiki\/RankBrain\"><strong>\u862d\u514b\u5927\u8166<\/strong><\/a> \u6709\u52a9\u65bc\u7834\u89e3\u8907\u96dc\u7684\u67e5\u8a62\u4e26\u63d0\u9ad8\u641c\u5c0b\u7d50\u679c\u7684\u6e96\u78ba\u6027\u3002 SEO \u7b56\u7565\u73fe\u5728\u9700\u8981\u627f\u8a8d\u9019\u4e9b AI \u9a45\u52d5\u7684\u8b8a\u66f4\u4e26\u9032\u884c\u76f8\u61c9\u8abf\u6574\u3002<\/p>\n<h3><a id=\"local-seo-and-google-my-business\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u5340\u57df SEO \u548c Google \u6211\u7684\u696d\u52d9<\/h3>\n<p>\u5c0d\u65bc\u6709\u5be6\u9ad4\u5b58\u5728\u7684\u4f01\u696d\u4f86\u8aaa\uff0c <strong>\u5340\u57df SEO<\/strong> \u662f\u95dc\u9375\u3002\u589e\u5f37\u4f60\u7684 <strong>Google \u6211\u7684\u751f\u610f (GMB)<\/strong> \u500b\u4eba\u8cc7\u6599\u3001\u7d2f\u7a4d\u597d\u8a55\u4e26\u4fdd\u8b49\u60a8\u7684 NAP\uff08\u59d3\u540d\u3001\u5730\u5740\u3001\u96fb\u8a71\u865f\u78bc\uff09\u8cc7\u8a0a\u5728\u7db2\u8def\u4e0a\u7684\u4e00\u81f4\u6027\uff0c\u53ef\u4ee5\u986f\u8457\u63d0\u9ad8\u60a8\u7684\u672c\u5730\u641c\u5c0b\u53ef\u898b\u5ea6\u3002<\/p>\n<h3><a id=\"content-novelty-and-continuity\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u5167\u5bb9\u7684\u65b0\u7a4e\u6027\u548c\u9023\u7e8c\u6027<\/h3>\n<p>\u5728 New SEO \u4e2d\uff0c\u6301\u7e8c\u66f4\u65b0\u60a8\u7684\u5167\u5bb9\u81f3\u95dc\u91cd\u8981\u3002 <strong>\u65b0\u5947<\/strong> \u4f5c\u70ba\u6392\u540d\u6a19\u6e96\uff0c\u610f\u5473\u8457\u641c\u5c0b\u5f15\u64ce\u7d93\u5e38\u559c\u6b61\u66f4\u65b0\u7684\u5167\u5bb9\u3002\u6b64\u5916\uff0c\u79c9\u627f <strong>\u6301\u7e8c\u7684<\/strong>\u6642\u9593\u8868<\/strong> \u6709\u52a9\u65bc\u4fdd\u6301\u53d7\u773e\u53c3\u8207\u5ea6\uff0c\u4e26\u5411\u641c\u5c0b\u5f15\u64ce\u8868\u660e\u60a8\u7684\u7db2\u7ad9\u662f\u6d3b\u8e8d\u4e14\u76f8\u95dc\u7684\u3002<\/p>\n<h3><a id=\"strategies-for-implementing-new-seo-in-2024\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>2024 \u5e74\u5be6\u65bd\u6700\u65b0 SEO \u7684\u6709\u6548\u65b9\u6cd5<\/h3>\n<h3><a id=\"thorough-keyword-research\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u5fb9\u5e95\u7684\u95dc\u9375\u5b57\u63a2\u7d22<\/h3>\n<p>\u96d6\u7136\u904e\u5ea6\u4f7f\u7528\u95dc\u9375\u5b57\u5df2\u7d93\u904e\u6642\uff0c <strong>\u95dc\u9375\u5b57\u5206\u6790<\/strong> \u4ecd\u7136\u81f3\u95dc\u91cd\u8981\u3002\u985e\u4f3c\u7684\u5de5\u5177 <strong>Google \u95dc\u9375\u5b57\u898f\u5283\u5668<\/strong>, <strong>\u963f\u96f7\u592b\u65af<\/strong>\uff0c \u548c <strong>SEMrush<\/strong> \u53ef\u4ee5\u5e6b\u52a9\u7cbe\u78ba\u5b9a\u4f4d\u5177\u6709\u9ad8\u76f8\u95dc\u6027\u548c\u5408\u7406\u641c\u5c0b\u91cf\u7684\u95dc\u9375\u5b57\u3002\u5c08\u6ce8\u65bc <strong>\u9577\u5c3e\u95dc\u9375\u5b57<\/strong> \u548c\u5c0d\u8a71\u5f0f\u67e5\u8a62\u4ee5\u8207\u7576\u4ee3\u641c\u5c0b\u6a21\u5f0f\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n<h3><a id=\"optimized-content-structure\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u589e\u5f37\u7684\u5167\u5bb9\u7d44\u7e54<\/h3>\n<p>\u7d44\u7e54\u5167\u5bb9 <strong>\u4e0d\u540c\u7684\u6a19\u984c\uff08H1\u3001H2\u3001H3\uff09<\/strong>\u3001\u91cd\u9ede\u548c\u7c21\u77ed\u6bb5\u843d\u589e\u5f37\u4e86\u53ef\u8b80\u6027\u4e26\u5e6b\u52a9\u641c\u5c0b\u5f15\u64ce\u7406\u89e3\u5167\u5bb9\u5c64\u6b21\u7d50\u69cb\u3002\u63a1\u7528 <strong>\u6a21\u5f0f\u6a19\u8a18<\/strong> \u5411\u641c\u5c0b\u5f15\u64ce\u63d0\u4f9b\u6709\u95dc\u60a8\u7db2\u7ad9\u5167\u5bb9\u7684\u9644\u52a0\u4e0a\u4e0b\u6587\u3002<\/p>\n<h3><a id=\"mobile-optimization\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u884c\u52d5\u88dd\u7f6e\u6700\u4f73\u5316<\/h3>\n<p>\u78ba\u4fdd\u60a8\u7684\u7db2\u7ad9\u662f <strong>\u884c\u52d5\u97ff\u61c9\u5f0f<\/strong>\u3002\u7531\u65bc\u73fe\u5728\u5927\u591a\u6578\u641c\u5c0b\u90fd\u767c\u751f\u5728\u884c\u52d5\u88dd\u7f6e\u4e0a\uff0c\u56e0\u6b64\u64c1\u6709\u7121\u7e2b\u9069\u61c9\u884c\u52d5\u87a2\u5e55\u7684\u8a2d\u8a08\u81f3\u95dc\u91cd\u8981\u3002 Google\u7684 <strong>\u884c\u52d5\u512a\u5148\u7d22\u5f15<\/strong> \u5728\u641c\u5c0b\u7d50\u679c\u4e2d\u512a\u5148\u8003\u616e\u60a8\u7db2\u7ad9\u7684\u884c\u52d5\u7248\u672c\u3002<\/p>\n<h3><a id=\"secure-and-fast-website\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u53d7\u4fdd\u8b77\u4e14\u5feb\u901f\u7684\u7db2\u7ad9<\/h3>\n<p>\u4e00\u500b <strong>\u52a0\u5bc6\u7db2\u7ad9<\/strong> (HTTPS) \u548c\u5feb\u901f\u8f09\u5165\u901f\u5ea6\u5c0d\u65bc\u4f7f\u7528\u8005\u9ad4\u9a57\u548c SEO \u90fd\u81f3\u95dc\u91cd\u8981\u3002\u4f7f\u7528\u985e\u4f3c\u7684\u5de5\u5177 <strong>Google PageSpeed \u898b\u89e3<\/strong> \u548c <strong>GTmetrix<\/strong> \u8a55\u4f30\u548c\u63d0\u9ad8\u60a8\u7db2\u7ad9\u7684\u901f\u5ea6\u548c\u6548\u80fd\u3002\u5be6\u65bd <strong>SSL \u6191\u8b49<\/strong> \u4ee5\u78ba\u4fdd\u5b89\u5168\u700f\u89bd\u3002<\/p>\n<h3><a id=\"engagement-metrics\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u7528\u6236\u53c3\u8207\u5ea6\u6307\u6a19<\/h3>\n<p>\u8ffd\u8e64\u548c\u589e\u5f37 <strong>\u4f7f\u7528\u8005\u4e92\u52d5\u6307\u6a19<\/strong> \u4f8b\u5982 <strong>\u9000\u51fa\u7387<\/strong>, <strong>\u505c\u7559\u6642\u9593<\/strong>\uff0c \u548c <strong>\u6bcf\u6b21\u8a2a\u554f\u7684\u9801\u6578<\/strong>\u3002\u9ad8\u53c3\u8207\u5ea6\u8868\u793a\u5167\u5bb9\u6709\u50f9\u503c\uff0c\u4e26\u4e14\u53ef\u4ee5\u5c0d\u60a8\u7684\u6392\u540d\u7522\u751f\u7a4d\u6975\u5f71\u97ff\u3002\u4e92\u52d5\u5143\u7d20\u5982 <strong>\u5f71\u7247<\/strong>, <strong>\u5716\u8868<\/strong>\uff0c \u548c <strong>\u6c11\u8abf<\/strong> \u53ef\u4ee5\u63d0\u9ad8\u7528\u6236\u53c3\u8207\u5ea6\u3002<\/p>\n<h3><a id=\"social-media-integration\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u793e\u7fa4\u5a92\u9ad4\u7684\u7d50\u5408<\/h3>\n<p>\u96d6\u7136\u793e\u4ea4\u7dda\u7d22\u4e0d\u6703\u76f4\u63a5\u5f71\u97ff\u6392\u540d\uff0c <strong>\u793e\u7fa4\u5a92\u9ad4\u6574\u5408<\/strong> \u53ef\u4ee5\u589e\u52a0\u6d41\u91cf\u548c\u7528\u6236\u53c3\u8207\u5ea6\u3002\u5728\u5404\u7a2e\u793e\u4ea4\u5e73\u53f0\u4e0a\u5206\u4eab\u60a8\u7684\u5167\u5bb9\uff0c\u4ee5\u63d0\u9ad8\u77e5\u540d\u5ea6\u4e26\u5438\u5f15\u53cd\u5411\u9023\u7d50\u3002\u900f\u904e\u8a55\u8ad6\u3001\u5206\u4eab\u548c\u6309\u8b9a\u8207\u53d7\u773e\u4e92\u52d5\uff0c\u570d\u7e5e\u60a8\u7684\u54c1\u724c\u57f9\u80b2\u793e\u7fa4\u3002<\/p>\n<h3><a id=\"analytics-and-continuous-improvement\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u5206\u6790\u548c\u6301\u7e8c\u6539\u9032<\/h3>\n<p>\u4f7f\u7528\u4ee5\u4e0b\u5de5\u5177\u5b9a\u671f\u8a55\u4f30\u60a8\u7684 SEO \u6548\u80fd <strong>Google \u5206\u6790<\/strong> \u548c <strong>Google \u641c\u5c0b\u63a7\u5236\u53f0<\/strong>\u3002\u8a55\u4f30\u4e0d\u540c\u7b56\u7565\u7684\u6709\u6548\u6027\u4e26\u627e\u51fa\u9700\u8981\u6539\u9032\u7684\u9818\u57df\u3002 SEO\u662f\u4e00\u500b\u6c38\u4e45\u7684\u904e\u7a0b\uff0c\u6301\u7e8c\u512a\u5316\u5c0d\u65bc\u7dad\u6301\u548c\u63d0\u9ad8\u60a8\u7684\u6392\u540d\u81f3\u95dc\u91cd\u8981\u3002<\/p>\n<p>\u900f\u904e\u63a1\u7528\u9019\u4e9b\u6700\u65b0\u7684 SEO \u7b56\u7565\uff0c\u516c\u53f8\u53ef\u4ee5\u6709\u6548\u5730\u99d5\u99ad\u8907\u96dc\u7684\u73fe\u4ee3\u641c\u5c0b\u6f14\u7b97\u6cd5\uff0c\u4e26\u5728 2024 \u5e74\u7684\u6578\u4f4d\u9818\u57df\u53d6\u5f97\u6301\u4e45\u7684\u6210\u529f\u3002<\/p>\n<p>\u5982\u679c\u60a8\u60f3\u9032\u4e00\u6b65\u4e86\u89e3\u5982\u4f55\u589e\u52a0\u7db2\u7ad9\u6d41\u91cf\uff0c\u53ea\u9700\u8a2a\u554f <a href=\"https:\/\/www.linkedin.com\/newsletters\/ai-for-business-7108341732110462976\/\">AI SEO\u6587\u6458<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"SEO\uff08\u641c\u5c0b\u5f15\u64ce\u512a\u5316\uff09\u9818\u57df\u4e0d\u65b7\u767c\u5c55\u3002\u5728 2024 \u5e74\u524d\u9032\u7684\u904e\u7a0b\u4e2d\uff0c\u7406\u89e3\u2026\u81f3\u95dc\u91cd\u8981","protected":false},"author":1,"featured_media":2437,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[265,233],"tags":[293],"ppma_author":[290],"class_list":{"0":"post-5075","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ai-seo","8":"category-seo","9":"tag-seo","10":"cs-entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Latest SEO Trends 2024: Past vs Contemporary - AI SEO Agency<\/title>\n<meta name=\"description\" content=\"The realm of SEO (Search Engine Optimization) is constantly evolving. 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