{"id":2991,"date":"2024-02-02T00:16:04","date_gmt":"2024-02-01T16:16:04","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=2991"},"modified":"2024-02-02T00:48:02","modified_gmt":"2024-02-01T16:48:02","slug":"the-rise-of-b2b-ecommerce","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/zh\/marketing\/b2b-\u96fb\u5b50\u5546\u52d9\u7684\u8208\u8d77\/","title":{"rendered":"\u63ed\u79d8 B2B \u96fb\u5b50\u5546\u52d9\u7684\u8208\u8d77\uff1a\u5168\u9762\u6982\u8ff0"},"content":{"rendered":"<p>\u52302020\u5e74\uff0c\u5168\u7403B2B\u96fb\u5b50\u5546\u52d9\u5e02\u5834\u4f30\u503c\u5df2\u98c6\u5347\u81f3$14.9\u5146\u7f8e\u5143\uff0c\u662fB2C\u5e02\u5834\u7684\u4e94\u500d\u591a\u3002 Forrester\u7684\u9810\u6e2c\u9032\u4e00\u6b65\u5f37\u8abf\u4e86\u9019\u4e00\u8da8\u52e2\uff0c\u9810\u8a08\u52302024\u5e74\uff0c\u7f8e\u570bB2B\u96fb\u5b50\u5546\u52d9\u5c07\u4f54\u6240\u6709B2B\u92b7\u552e\u984d\u768417%\uff0c\u9054\u5230\u9a5a\u4eba\u7684$1.8\u5146\u3002<\/p>\n<h4>B2B\u96fb\u5b50\u5546\u52d9\u7684\u5d1b\u8d77<\/h4>\n<p>B2B\u96fb\u5b50\u5546\u52d9\uff0c\u4ee3\u8868\u4f01\u696d\u5c0d\u4f01\u696d\u7684\u96fb\u5b50\u5546\u52d9\uff0c\u6d89\u53ca\u4f01\u696d\u4e4b\u9593\u7684\u5546\u54c1\u6216\u670d\u52d9\u7684\u7dda\u4e0a\u92b7\u552e\u3002\u9019\u7a2e\u6578\u4f4d\u4ea4\u6613\u6a21\u5f0f\u7c21\u5316\u4e86\u8a02\u55ae\u8655\u7406\uff0c\u5f9e\u800c\u63d0\u9ad8\u4e86\u5305\u62ec\u6279\u767c\u5546\u3001\u88fd\u9020\u5546\u548c\u5206\u92b7\u5546\u5728\u5167\u7684\u4e00\u7cfb\u5217 B2B \u5229\u76ca\u76f8\u95dc\u8005\u7684\u8cfc\u8cb7\u6548\u7387\u548c\u6709\u6548\u6027\u3002\u201d<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/w2RSdmT.png\" alt=\"\" \/><\/p>\n<h3>\u6578\u4f4d\u6642\u4ee3 B2B \u96fb\u5b50\u5546\u52d9\u7684\u6f14\u8b8a<\/h3>\n<p>\u50b3\u7d71\u4e0a\uff0cB2B\u4f01\u696d\u5c0d\u65bc\u64c1\u62b1\u96fb\u5b50\u5546\u52d9\u4e00\u76f4\u7336\u8c6b\u4e0d\u6c7a\u3002\u5728\u75ab\u60c5\u7206\u767c\u4e4b\u524d\uff0ceMarketer \u7684\u4e00\u4efd\u5831\u544a\u5f37\u8abf\uff0c\u7f8e\u570b\u7947\u6709\u5340\u5340 9% \u7684 B2B \u7522\u54c1\u92b7\u552e\u662f\u900f\u904e\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u9032\u884c\u7684\u3002<\/p>\n<p>\u7136\u800c\uff0c\u9019\u5834\u5927\u6d41\u884c\u662f\u4e00\u500b\u91cd\u5927\u8f49\u6369\u9ede\uff0c\u52a0\u901f\u4e86\u6578\u4f4d\u5316\u7684\u63a1\u7528\u3002\u518d\u52a0\u4e0a B2B \u9818\u57df\u5343\u79a7\u4e16\u4ee3\u5c08\u696d\u4eba\u58eb\u7684\u6e67\u5165\uff0c\u8cb7\u5bb6\u7684\u671f\u671b\u8fc5\u901f\u8b8a\u5316\uff0c\u8feb\u4f7f B2B \u5be6\u9ad4\u8fc5\u901f\u9069\u61c9\uff0c\u5426\u5247\u5c31\u6709\u843d\u5f8c\u7684\u98a8\u96aa\u3002<\/p>\n<p>\u63a8\u92b7\u96fb\u8a71\u3001\u7dda\u4e0b\u884c\u92b7\u548c\u7e41\u7463\u7684\u7d19\u672c\u6d41\u7a0b\u4e3b\u5c0e B2B \u4ea4\u6613\u7684\u65e5\u5b50\u5df2\u7d93\u4e00\u53bb\u4e0d\u5fa9\u8fd4\u4e86\u3002\u53cd\u6620\u4e86 B2C \u4e92\u52d5\u7684\u52d5\u614b\u548c\u4ee5\u6578\u4f4d\u70ba\u4e2d\u5fc3\u7684\u672c\u8cea\uff0c\u73fe\u4ee3 B2B \u5ba2\u6236\u73fe\u5728\u9700\u8981\u985e\u4f3c\u7684\u6578\u4f4d\u9ad4\u9a57\uff0c\u4e26\u4e14\u5c0d\u843d\u5f8c\u65bc\u6578\u4f4d\u80fd\u529b\u7684\u4f9b\u61c9\u5546\u8868\u73fe\u51fa\u6975\u5c0f\u7684\u5bb9\u5fcd\u5ea6\u3002<\/p>\n<p>\u4e8b\u5be6\u4e0a\uff0c80% B2B \u7684\u63a1\u8cfc\u6c7a\u7b56\u76f4\u63a5\u6216\u9593\u63a5\u5730\u53d7\u5230\u8cb7\u5bb6\u9ad4\u9a57\u7684\u5f71\u97ff\u3002\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c87% \u7684 B2B \u8cb7\u5bb6\u9858\u610f\u70ba\u63d0\u4f9b\u5353\u8d8a\u96fb\u5b50\u5546\u52d9\u9ad4\u9a57\u7684\u4f9b\u61c9\u5546\u652f\u4ed8\u6ea2\u50f9\uff0c\u9ad8\u65bc 2020 \u5e74\u7684 81% \u548c 2019 \u5e74\u7684 74%\u3002<\/p>\n<p>\u9019\u7a2e\u4e0d\u65b7\u8b8a\u5316\u7684\u683c\u5c40\u8981\u6c42 B2B \u5546\u5bb6\u89e3\u8b80\u4e26\u6eff\u8db3 B2B \u8cb7\u5bb6\u7684\u7576\u4ee3\u9700\u6c42\u3002\u5c0d\u65bc\u50b3\u7d71\u505a\u6cd5\u6839\u6df1\u8482\u56fa\u7684\u4f01\u696d\u4f86\u8aaa\uff0c\u904e\u6e21\u5230\u6578\u4f4d\u5e73\u53f0\u4f3c\u4e4e\u4ee4\u4eba\u754f\u61fc\u3002\u672c\u6307\u5357\u65e8\u5728\u63ed\u958b\u6b64\u985e\u4f01\u696d B2B \u96fb\u5b50\u5546\u52d9\u7684\u795e\u79d8\u9762\u7d17\uff0c\u63d0\u4f9b\u6709\u6548\u884c\u92b7\u7b56\u7565\u7684\u898b\u89e3\uff0c\u6d88\u9664\u5e38\u898b\u7684\u8ff7\u601d\uff0c\u5f37\u8abf B2B \u5e73\u53f0\u7684\u512a\u52e2\uff0c\u4e26\u5206\u4eab BigCommerce B2B \u5546\u5bb6\u7684\u6210\u529f\u6545\u4e8b\u3002<\/p>\n<h4>B2B \u96fb\u5b50\u5546\u52d9\u6a21\u5f0f\u7684\u591a\u6a23\u5316<\/h4>\n<p>Gartner \u9810\u6e2c\uff0c\u5230 2025 \u5e74\uff0c\u8cb7\u5bb6\u548c\u4f9b\u61c9\u5546\u4e4b\u9593\u7684 80% B2B \u92b7\u552e\u4e92\u52d5\u5c07\u900f\u904e\u6578\u4f4d\u7ba1\u9053\u9032\u884c\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u96fb\u5b50\u5546\u52d9\u6280\u8853\u7684\u9032\u6b65\u6b63\u5728\u964d\u4f4e\u50b3\u7d71 B2C \u516c\u53f8\u6574\u5408 B2B \u7d44\u4ef6\uff08B2C2B\uff09\u7684\u9580\u6abb\uff0c\u53cd\u904e\u4f86\u4e5f\u964d\u4f4e\u4e86\u50b3\u7d71 B2B \u516c\u53f8\u6d89\u8db3\u76f4\u63a5\u9762\u5411\u6d88\u8cbb\u8005\u92b7\u552e\uff08B2B2C\uff09\u7684\u9580\u6abb\u3002<\/p>\n<p>\u4f5c\u70ba B2B \u4f01\u696d\uff0c\u60a8\u53ef\u80fd\u6703\u63a1\u7528\u4ee5\u4e0b\u4e00\u7a2e\u6216\u591a\u7a2e\u6a21\u5f0f\uff0c\u6bcf\u7a2e\u6a21\u5f0f\u90fd\u6709\u5176\u7368\u7279\u7684\u512a\u52e2\u548c\u6311\u6230\uff1a<\/p>\n<h3>B2B2C\u96fb\u5b50\u5546\u52d9<\/h3>\n<p>B2B2C\uff08\u4f01\u696d\u5c0d\u4f01\u696d\u5c0d\u6d88\u8cbb\u8005\uff09\u6a21\u5f0f\u6d88\u9664\u4e86\u4e2d\u9593\u5546\uff0c\u5c07 B2B \u7d44\u7e54\u8207\u6d88\u8cbb\u8005\u76f4\u63a5\u9023\u7d50\u3002\u6b64\u6a21\u578b\u901a\u5e38\u9069\u7528\u65bc\u8207 B2B \u548c B2C \u6846\u67b6\u4e92\u52d5\u7684\u6279\u767c\u5546\u6216\u88fd\u9020\u5546\u3002<\/p>\n<p>\u50b3\u7d71\u4e0a\uff0c\u6279\u767c\u5546\u6216\u88fd\u9020\u5546\u5411 B2B \u5be6\u9ad4\u4f9b\u61c9\u7522\u54c1\uff0c\u7136\u5f8c\u7531 B2B \u5be6\u9ad4\u92b7\u552e\u7d66\u6700\u7d42\u6d88\u8cbb\u8005\u3002\u5728 B2B2C \u7bc4\u5f0f\u4e2d\uff0c\u6279\u767c\u5546\u6216\u88fd\u9020\u5546\u900f\u904e B2B \u5408\u4f5c\u5925\u4f34\u95dc\u4fc2\u6216\u76f4\u63a5\u92b7\u552e\u8207\u6700\u7d42\u6d88\u8cbb\u8005\u4e92\u52d5\u3002\u9019\u4e9b\u4e92\u52d5\u901a\u5e38\u900f\u904e\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u3001\u865b\u64ec\u5e97\u9762\u6216\u884c\u52d5\u61c9\u7528\u7a0b\u5f0f\u5728\u7dda\u4e0a\u9032\u884c\u3002<\/p>\n<p>\u5728\u8a31\u591a B2B2C \u8a2d\u5b9a\u4e2d\uff0c\u6d88\u8cbb\u8005\u77e5\u9053\u4ed6\u5011\u6b63\u5728\u5f9e\u8207\u4ed6\u5011\u6700\u521d\u63a5\u89f8\u7684\u4f01\u696d\u4e0d\u540c\u7684\u4f01\u696d\u8cfc\u8cb7\u7522\u54c1\u3002\u4f8b\u5982\uff0c\u6d88\u8cbb\u8005\u53ef\u80fd\u900f\u904e\u806f\u76df\u90e8\u843d\u5ba2\u8cfc\u8cb7\u7522\u54c1\uff0c\u4f46\u8a72\u7522\u54c1\u662f\u7531\u5be6\u969b\u88fd\u9020\u5546\u8cbc\u4e0a\u54c1\u724c\u548c\u51fa\u8ca8\u7684\u3002<\/p>\n<h3>\u4e86\u89e3B2B\u96fb\u5b50\u5546\u52d9\u4e2d\u7684\u6279\u767c\u6a21\u5f0f<\/h3>\n<p>\u5728\u50b3\u7d71\u7684 B2B \u5546\u52d9\u4e2d\uff0c\u4f01\u696d\u901a\u5e38\u4ee5\u6298\u6263\u50f9\u5f9e\u88fd\u9020\u5546\u6216\u7d93\u92b7\u5546\u8655\u5927\u91cf\u8cfc\u8cb7\u7522\u54c1\uff0c\u7136\u5f8c\u4ee5\u96f6\u552e\u50f9\u8f49\u552e\u3002\u9019\u7a2e\u505a\u6cd5\u88ab\u7a31\u70ba\u6279\u767c\uff0c\u5ee3\u6cdb\u61c9\u7528\u65bc\u96f6\u552e\u3001\u98df\u54c1\u670d\u52d9\u3001\u5efa\u7bc9\u548c\u91ab\u7642\u884c\u696d\u7b49\u773e\u591a\u884c\u696d\u3002<\/p>\n<p>\u4ee5\u524d\uff0c\u6279\u767c\u4ea4\u6613\u4e3b\u8981\u900f\u904e\u96fb\u8a71\u3001\u96fb\u5b50\u90f5\u4ef6\u6216\u96fb\u5b50\u8868\u683c\u8a02\u55ae\u9032\u884c\u3002\u7136\u800c\uff0c\u96a8\u8457\u6279\u767c\u96fb\u5b50\u5546\u52d9\u7684\u51fa\u73fe\uff0c\u9019\u4e9b\u6d41\u7a0b\u5df2\u7d93\u8f49\u8b8a\u70ba\u6578\u4f4d\u5e73\u53f0\u3002\u9019\u4e9b\u5e73\u53f0\u4fc3\u9032\u4e86\u9ad8\u6548\u7684\u7522\u54c1\u5c55\u793a\uff0c\u4e26\u70ba\u8cb7\u5bb6\u63d0\u4f9b\u4e86\u7c21\u5316\u7684\u8cfc\u8cb7\u9ad4\u9a57\u3002<\/p>\n<p>B2B\u96fb\u5b50\u5546\u52d9\u5e02\u5834\u7684\u64f4\u5f35\u90e8\u5206\u6b78\u56e0\u65bc\u5f9eB2C\u8f49\u8b8a\u70baB2B\u6a21\u5f0f\u7684\u8f49\u8b8a\u3002\u96d6\u7136\u53ef\u884c\uff0c\u4f46\u9019\u7a2e\u8f49\u8b8a\u9700\u8981\u9069\u61c9\u65b0\u7684\u52d5\u614b\uff0c\u56e0\u70ba B2B \u4ea4\u6613\u901a\u5e38\u898f\u6a21\u8f03\u5927\uff0c\u4e26\u4e14\u56b4\u91cd\u4f9d\u8cf4\u5df2\u5efa\u7acb\u7684\u4f9b\u61c9\u5546\u95dc\u4fc2\u3002<\/p>\n<h3>\u88fd\u9020\u5546\u5728 B2B \u96fb\u5b50\u5546\u52d9\u4e2d\u7684\u4f5c\u7528<\/h3>\n<p>\u88fd\u9020\u5546\u662f\u5229\u7528\u539f\u6599\u3001\u52de\u52d5\u529b\u548c\u6a5f\u68b0\u5927\u898f\u6a21\u751f\u7522\u88fd\u6210\u54c1\u7684\u5be6\u9ad4\u3002\u5728 B2B \u74b0\u5883\u4e2d\uff0c\u9019\u4e9b\u6210\u54c1\u88ab\u51fa\u552e\u7d66\u5176\u4ed6\u88fd\u9020\u5546\u3001\u4f9b\u61c9\u5546\u6216\u6279\u767c\u5546\u3002<\/p>\n<p>\u88fd\u9020\u696d\u9a45\u52d5\u7684 B2B \u5e02\u5834\u7684\u4e00\u500b\u5178\u578b\u4f8b\u5b50\u662f\u6c7d\u8eca\u7522\u696d\uff0c\u88fd\u9020\u5546\u751f\u7522\u71c3\u6cb9\u6cf5\u548c\u5f15\u64ce\u7b49\u55ae\u7368\u7684\u6c7d\u8eca\u96f6\u4ef6\u3002\u7136\u5f8c\u5c07\u9019\u4e9b\u96f6\u4ef6\u51fa\u552e\u7d66\u6c7d\u8eca\u516c\u53f8\uff0c\u7531\u6c7d\u8eca\u516c\u53f8\u7d44\u88dd\u6700\u7d42\u8eca\u8f1b\u4f9b\u6d88\u8cbb\u8005\u8cfc\u8cb7\u3002<\/p>\n<p>\u5728\u6279\u767c\u5546\u7684\u5e36\u52d5\u4e0b\uff0c\u88fd\u9020\u5546\u8d8a\u4f86\u8d8a\u591a\u5730\u5728\u7db2\u8def\u4e0a\u958b\u5c55\u696d\u52d9\u3002\u5831\u544a\u986f\u793a\uff0c\u5f88\u5927\u4e00\u90e8\u5206\u88fd\u9020\u5546\u9810\u8a082021 \u5e74\u548c2022 \u5e74B2B \u96fb\u5b50\u5546\u52d9\u92b7\u552e\u984d\u5c07\u6210\u957725%\u3002\u6b64\u5916\uff0c\u8a31\u591a\u88fd\u9020\u5546\u8868\u793a\u5e0c\u671b\u76f4\u63a5\u5411\u6d88\u8cbb\u8005\u92b7\u552e\uff0c\u9019\u8868\u660e\u88fd\u9020\u5546\u5fc5\u9808\u6eff\u8db3\u7684B2B \u8cb7\u5bb6\u671f\u671b\u767c\u751f\u4e86\u8f49\u8b8a\u3002<\/p>\n<p>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u4e0d\u50c5\u662f B2C \u5ba2\u6236\u7684\u671f\u671b\u66f4\u9ad8\u3002\u6279\u767c\u5546\u3001\u5206\u92b7\u5546\u548c\u901a\u8def\u5408\u4f5c\u5925\u4f34\u4e5f\u5c0b\u6c42\u63d0\u4f9b\u6578\u4f4d\u63a1\u8cfc\u9078\u9805\u7684\u88fd\u9020\u5546\uff0c\u4f8b\u5982\u7dda\u4e0a\u50f9\u683c\u6aa2\u8996\u548c\u8a02\u55ae\u72c0\u614b\u6aa2\u67e5\u3002<\/p>\n<h3>\u96fb\u5b50\u5546\u52d9\u548c\u5206\u92b7\u5546<\/h3>\n<p>\u88fd\u9020\u5b8c\u6210\u5f8c\uff0c\u7522\u54c1\u7684\u65c5\u7a0b\u53ef\u4ee5\u8d70\u5169\u689d\u8def\u3002\u88fd\u9020\u5546\u53ef\u80fd\u6703\u9078\u64c7\u76f4\u63a5\u5411\u6d88\u8cbb\u8005\u92b7\u552e\uff0c\u9019\u6d89\u53ca\u7ba1\u7406\u8a02\u55ae\u3001\u5305\u88dd\u548c\u884c\u92b7\u3002\u6216\u8005\uff0c\u4ed6\u5011\u53ef\u4ee5\u8207\u8ca0\u8cac\u7522\u54c1\u92b7\u552e\u548c\u4fc3\u92b7\u7684\u7d93\u92b7\u5546\u5408\u4f5c\u3002<\/p>\n<p>\u5206\u92b7\u5546\u5728\u63d0\u9ad8\u7522\u54c1\u77e5\u540d\u5ea6\u548c\u92b7\u552e\u91cf\u3001\u900f\u904e\u5206\u92b7\u7ba1\u9053\u904b\u8f38\u7522\u54c1\u65b9\u9762\u767c\u63ee\u95dc\u9375\u4f5c\u7528\u3002\u900f\u904e\u96fb\u5b50\u5546\u52d9\uff0c\u92b7\u552e\u7269\u6d41\u5728\u7dda\u7ba1\u7406\uff0c\u70ba\u7d93\u92b7\u5546\u63d0\u4f9b\u4e86\u5de8\u5927\u7684\u6210\u9577\u6a5f\u6703\u3002<\/p>\n<p>\u96fb\u5b50\u5546\u52d9\u5fb9\u5e95\u6539\u8b8a\u4e86\u7d93\u92b7\u5546\u7684\u89d2\u8272\uff0c\u9019\u4e00\u9ede\u5728 Amazon\u3001eBay \u548c\u6c83\u723e\u746a\u7b49\u7dda\u4e0a\u5e02\u5834\u4e2d\u5c31\u53ef\u898b\u4e00\u6591\u3002\u7d93\u92b7\u5546\u7684\u96fb\u5b50\u5546\u52d9\u63a1\u7528\u7387\u6fc0\u589e\u5c24\u70ba\u660e\u986f\uff0c\u5f9e2019 \u5e74\u52302020 \u5e74\u589e\u52a0\u4e8626.3%\u3002\u70ba\u4e86\u5728\u7af6\u722d\u683c\u5c40\u4e2d\u7dad\u6301\u5ba2\u6236\u53c3\u8207\u5ea6\uff0c\u7d93\u92b7\u5546\u5fc5\u9808\u9075\u5faaAmazon \u7b49\u5e73\u53f0\u8a2d\u5b9a\u7684\u57fa\u6e96\uff0c\u6574\u5408\u66f4\u5148\u9032\u7684\u96fb\u5b50\u5546\u52d9\u6280\u8853\u81ea\u52d5\u5316\u548c\u500b\u4eba\u5316\u7684\u9ad4\u9a57\u3002<\/p>\n<h2>B2B\u696d\u52d9\u7684\u968e\u6bb5<\/h2>\n<p>\u5982\u679c\u60a8\u7684 B2B \u696d\u52d9\u525b\u8d77\u6b65\uff0c\u6216\u8005\u5373\u4f7f\u60a8\u7684 B2B \u696d\u52d9\u5c1a\u4e0d\u5b58\u5728\uff0c\u90a3\u9ebc\u4e86\u89e3 B2B \u696d\u52d9\u6210\u9577\u7684\u56db\u500b\u968e\u6bb5\u81f3\u95dc\u91cd\u8981\u3002\u8861\u91cf\u60a8\u7684\u696d\u52d9\u76ee\u524d\u8655\u65bc\u54ea\u500b\u968e\u6bb5\u5c07\u5e6b\u52a9\u60a8\u70ba\u4e0d\u53ef\u907f\u514d\u7684\u969c\u7919\u505a\u597d\u6e96\u5099\uff0c\u4e26\u5728\u51fa\u73fe\u969c\u7919\u6642\u8fc5\u901f\u89e3\u6c7a\u5b83\u5011\u3002<\/p>\n<p>\u5c31\u50cf\u4e00\u68f5\u6a39\u5f9e\u5e7c\u82d7\u958b\u59cb\uff0c\u9700\u8981\u4e0d\u540c\u7684\u8cc7\u6e90\u4f86\u767c\u82bd\u548c\u6210\u719f\u4e00\u6a23\uff0c\u60a8\u7684 B2B \u696d\u52d9\u5c07\u7d93\u6b77\u696d\u52d9\u767c\u5c55\u7684\u5e7e\u500b\u968e\u6bb5\uff0c\u6bcf\u500b\u968e\u6bb5\u90fd\u9700\u8981\u55ae\u7368\u7684\u8ca1\u52d9\u3001\u884c\u92b7\u7b56\u7565\u548c\u8cc7\u6e90\u3002\u00a0<\/p>\n<p>\u5728\u9019\u88e1\uff0c\u6211\u5011\u5c07\u9010\u6b65\u4ecb\u7d39\u6210\u70ba B2B \u4f01\u696d\u7684\u56db\u500b\u968e\u6bb5\uff0c\u4ee5\u53ca\u6bcf\u500b\u968e\u6bb5\u9762\u81e8\u7684\u7368\u7279\u6311\u6230\u3002<\/p>\n<h3>\u65b0\/\u555f\u52d5\u3002<\/h3>\n<p>\u4e00\u5207\u90fd\u59cb\u65bc\u5c0d\u7522\u54c1\u6216\u670d\u52d9\u7684\u60f3\u6cd5\u4ee5\u53ca\u5f9e\u4e2d\u958b\u5c55\u696d\u52d9\u7684\u5922\u60f3\u3002\u00a0<\/p>\n<p>\u5728\u555f\u52d5\u968e\u6bb5\uff0c\u60a8\u6c7a\u5b9a\u958b\u5c55\u696d\u52d9\u4e26\u63a8\u51fa B2B \u54c1\u724c\u3002\u6b64\u6642\uff0c\u60a8\u5df2\u7d93\u5b8c\u6210\u4e86\u7522\u54c1\u6216\u670d\u52d9\u7684\u958b\u767c\uff0c\u4e26\u958b\u59cb\u884c\u92b7\u4e26\u5c07\u5176\u92b7\u552e\u7d66\u5ba2\u6236\u3002\u00a0<\/p>\n<p>\u5728\u6b64\u968e\u6bb5\uff0c\u92b7\u552e\u984d\u901a\u5e38\u5f88\u5c0f\uff0c\u4f46\u6210\u9577\u7de9\u6162\uff0c\u60a8\u7684\u696d\u52d9\u91cd\u9ede\u53ef\u80fd\u662f\u7814\u7a76\u76ee\u6a19\u5e02\u5834\u4e26\u78ba\u5b9a\u6d88\u8cbb\u8005\u7fa4\u9ad4\u3002\u7576\u60a8\u958b\u59cb\u9032\u884c\u9996\u6b21\u92b7\u552e\u6642\uff0c\u60a8\u53ef\u80fd\u9700\u8981\u6839\u64da\u6700\u521d\u7684\u5ba2\u6236\u56de\u994b\u548c\u9700\u6c42\u8abf\u6574\u60a8\u7684\u7522\u54c1\u6216\u5ee3\u544a\u3002\u00a0<\/p>\n<p>\u56e0\u6b64\uff0c\u60a8\u5c07\u6709\u671b\u78ba\u4fdd\u60a8\u7684\u884c\u92b7\u7b56\u7565\u4e26\u9032\u5165\u4e0b\u4e00\u500b\u958b\u767c\u968e\u6bb5\u3002<\/p>\n<h4>\u5171\u540c\u7684\u6311\u6230<\/h4>\n<ul>\n<li>\n<p>\u5efa\u7acb\u5e02\u5834\u5b58\u5728\u3002<\/p>\n<\/li>\n<li>\n<p>\u5efa\u7acb\u76ee\u6a19\u53d7\u773e\u3002<\/p>\n<\/li>\n<li>\n<p>\u9762\u5c0d\u66f4\u5927\u7684\u7af6\u722d\u5c0d\u624b\u3002<\/p>\n<\/li>\n<li>\n<p>\u7ba1\u7406\u73fe\u91d1\u5132\u5099\u3002<\/p>\n<\/li>\n<\/ul>\n<h3>\u751f\u9577\u3002<\/h3>\n<p>\u5728\u63a8\u51fa\u7522\u54c1\u4e26\u638c\u63e1\u65b9\u5411\u5f8c\uff0c\u60a8\u5c07\u9032\u5165\u6210\u9577\u968e\u6bb5\uff0c\u4e5f\u7a31\u70ba\u751f\u5b58\u968e\u6bb5\u3002<\/p>\n<p>\u6b64\u6642\uff0c\u60a8\u7684\u4f01\u696d\u5c07\u8d85\u904e\u640d\u76ca\u5e73\u8861\u9ede\u4e26\u958b\u59cb\u770b\u5230\u5229\u6f64\u589e\u52a0\uff0c\u4f46\u4e0d\u6703\u50cf\u60a8\u7684\u92b7\u552e\u6c34\u5e73\u90a3\u9ebc\u9ad8\u3002\u96a8\u8457\u60a8\u7684\u4f01\u696d\u7522\u751f\u66f4\u591a\u6536\u5165\u4e26\u8d0f\u5f97\u65b0\u5ba2\u6236\uff0c\u60a8\u53ef\u4ee5\u652f\u4ed8\u71df\u904b\u8cbb\u7528\u4e26\u63a2\u7d22\u65b0\u7684\u5546\u6a5f\u3002\u00a0<\/p>\n<p>\u7136\u800c\uff0c\u9019\u500b\u968e\u6bb5\u901a\u5e38\u6703\u5e36\u4f86\u6fc0\u70c8\u7684\u7af6\u722d\uff0c\u8981\u6c42\u60a8\u91cd\u65b0\u5be9\u8996\u60a8\u7684\u696d\u52d9\u6a21\u5f0f\u4e26\u8003\u616e\u92b7\u552e\u6a21\u5f0f\u3001\u884c\u92b7\u548c\u71df\u904b\u7b49\u95dc\u9375\u6d3b\u52d5\u3002<\/p>\n<h4>\u5171\u540c\u7684\u6311\u6230<\/h4>\n<ul>\n<li>\n<p>\u8655\u7406\u66f4\u591a\u7684\u5ba2\u6236\u3002<\/p>\n<\/li>\n<li>\n<p>\u7ba1\u7406\u589e\u52a0\u7684\u6536\u5165\u3002<\/p>\n<\/li>\n<li>\n<p>\u7af6\u722d\u52a0\u5287\u3002<\/p>\n<\/li>\n<\/ul>\n<h3>\u64f4\u5f35\u3002<\/h3>\n<p>\u4e00\u65e6\u60a8\u5728 B2B \u5e02\u5834\u5efa\u7acb\u4e86\u5f71\u97ff\u529b\uff0c\u7576\u60a8\u9032\u5165\u65b0\u7684\u5e02\u5834\u548c\u5206\u92b7\u7ba1\u9053\u6642\uff0c\u60a8\u53ef\u80fd\u6703\u7d93\u6b77\u5feb\u901f\u7684\u73fe\u91d1\u6d41\u548c\u6536\u5165\u6210\u9577\u3002\u7136\u800c\uff0c\u96a8\u8457\u5e02\u5834\u8b8a\u5f97\u66f4\u52a0\u98fd\u548c\u4e26\u4e14\u65b0\u7684\u7af6\u722d\u5c0d\u624b\u6436\u4f54\u5e02\u5834\u4efd\u984d\uff0c\u9019\u7a2e\u6210\u9577\u53ef\u80fd\u6703\u653e\u7de9\u3002<\/p>\n<p>\u70ba\u4e86\u5145\u5206\u5229\u7528\u6210\u9577\u6a5f\u6703\uff0c\u60a8\u7684 B2B \u696d\u52d9\u9700\u8981\u7372\u5f97\u66f4\u591a\u5e02\u5834\u4efd\u984d\u548c\u65b0\u7684\u6536\u5165\u4f86\u6e90\uff0c\u4f8b\u5982\u65b0\u7522\u54c1\u7dda\u6216\u76ee\u6a19\u5ba2\u6236\u3002<\/p>\n<h4>\u5171\u540c\u7684\u6311\u6230<\/h4>\n<ul>\n<li>\n<p>\u7af6\u722d\u52a0\u5287\u3002<\/p>\n<\/li>\n<li>\n<p>\u5275\u9020\u65b0\u7522\u54c1\u548c\u670d\u52d9\u3002<\/p>\n<\/li>\n<li>\n<p>\u62d3\u5c55\u65b0\u5e02\u5834\u3002<\/p>\n<\/li>\n<li>\n<p>\u7dad\u6301\u548c\u767c\u5c55\u60a8\u73fe\u6709\u7684\u696d\u52d9\u3002<\/p>\n<\/li>\n<\/ul>\n<h3>\u5230\u671f\u3002<\/h3>\n<p>\u4e00\u65e6\u4f60\u7684\u696d\u52d9\u9054\u5230\u6210\u719f\u4e26\u722c\u4e0a\u5e02\u5834\u7684\u9802\u5cf0\uff0c\u73fe\u91d1\u6d41\u53ef\u80fd\u6703\u9010\u6f38\u6e1b\u5c11\uff0c\u5229\u6f64\u7387\u4e5f\u6703\u8b8a\u5f97\u66f4\u8584\u3002\u96d6\u7136\u60a8\u7684\u696d\u52d9\u53ef\u80fd\u8655\u65bc\u4e3b\u5c0e\u5730\u4f4d\u4e26\u6b63\u5728\u64f4\u5f35\uff0c\u4f46\u5176\u901f\u5ea6\u53ef\u80fd\u8207\u64f4\u5f35\u968e\u6bb5\u4e0d\u540c\u3002<\/p>\n<p>\u6b64\u6642\uff0c\u60a8\u6c7a\u5b9a\u662f\u88fd\u5b9a\u9000\u51fa\u7b56\u7565\u9084\u662f\u5c07\u81ea\u5df1\u91cd\u5851\u70ba B2B \u696d\u52d9\u3002\u900f\u904e\u6295\u8cc7\u65b0\u7684\u96fb\u5b50\u5546\u52d9\u6280\u8853\u548c\u958b\u62d3\u65b0\u5e02\u5834\uff0c\u60a8\u7684\u516c\u53f8\u53ef\u4ee5\u5ef6\u9577\u5176\u751f\u547d\u9031\u671f\u4e26\u91cd\u8fd4\u64f4\u5f35\u968e\u6bb5\u3002<\/p>\n<h4>\u5171\u540c\u7684\u6311\u6230<\/h4>\n<ul>\n<li>\n<p>\u5e02\u5834\u98fd\u548c\u3002<\/p>\n<\/li>\n<li>\n<p>\u958b\u62d3\u65b0\u5e02\u5834\u3002<\/p>\n<\/li>\n<li>\n<p>\u5275\u9020\u65b0\u7522\u54c1\u548c\u670d\u52d9\u3002<\/p>\n<\/li>\n<li>\n<p>\u7dad\u6301\u548c\u767c\u5c55\u60a8\u73fe\u6709\u7684\u696d\u52d9\u3002<\/p>\n<\/li>\n<li>\n<p>\u6f5b\u5728\u7684\u9000\u51fa\u7b56\u7565\u3002<\/p>\n<\/li>\n<\/ul>\n<h2>B2B \u96fb\u5b50\u5546\u52d9\u884c\u92b7 101<\/h2>\n<p>\u7121\u8ad6\u60a8\u662f\u5426\u5c0d\u63a8\u51fa B2B \u96fb\u5b50\u5546\u52d9\u5546\u5e97\u7336\u8c6b\u4e0d\u6c7a\uff0c\u8acb\u8a18\u4f4f\u9019\u4e00\u9ede\uff1aB2B \u696d\u52d9\u8981\u60f3\u5728\u7db2\u4e0a\u84ec\u52c3\u767c\u5c55\uff0c\u7121\u9700\u63a1\u53d6\u4efb\u4f55\u63aa\u65bd\u3002<\/p>\n<ul>\n<li>\n<p>\u6709\u9700\u8981\u5927\u91cf\u8a02\u8cfc\u7684\u5ba2\u6236\u55ce\uff1f\u5b8c\u7562\u3002<\/p>\n<\/li>\n<li>\n<p>\u6709\u9700\u8981\u7279\u5b9a\u5c3a\u5bf8\u6216\u6750\u8cea\u7684\u5ba2\u6236\u55ce\uff1f\u67e5\u770b\u3002<\/p>\n<\/li>\n<li>\n<p>\u662f\u5426\u6709\u64c1\u6709\u6301\u7e8c\u5e33\u6236\u6216\u9810\u5148\u5354\u5546\u8cbb\u7387\u7684\u5ba2\u6236\uff1f\u5df2\u641e\u5b9a\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u4ee5\u4e0b\u662f\u5982\u4f55\u5411 B2B \u5ba2\u6236\u9032\u884c\u884c\u92b7\uff0c\u4ee5\u589e\u52a0\u7dda\u4e0a\u92b7\u552e\u3001\u7c21\u5316\u696d\u52d9\u4e26\u5c08\u6ce8\u65bc\u60a8\u6700\u64c5\u9577\u7684\u4e8b\u60c5\uff1a\u5c07\u7522\u54c1\u4ea4\u5230\u5ba2\u6236\u624b\u4e2d\uff1a<\/p>\n<ol>\n<li>\n<p>\u6bd4\u4f60\u7684\u7af6\u722d\u5c0d\u624b\u63a5\u53d7\u66f4\u597d\u7684\u6559\u80b2\u3002<\/p>\n<\/li>\n<li>\n<p>\u6559\u5c0e\u5ba2\u6236\u5982\u4f55\u7bc0\u7701\u81ea\u5df1\u548c\u60a8\u7684\u6642\u9593\u3002<\/p>\n<\/li>\n<li>\n<p>\u4f7f\u7528\u6280\u8853\u6e1b\u5c11\u624b\u52d5\u5de5\u4f5c\u548c\u932f\u8aa4\u3002<\/p>\n<\/li>\n<li>\n<p>\u5229\u7528\u60a8\u6240\u6709\u7684\u984d\u5916\u6642\u9593\u4f86\u63d0\u9ad8\u5ba2\u6236\u652f\u63f4\u548c\u5fe0\u8aa0\u5ea6\u3002<\/p>\n<\/li>\n<li>\n<p>\u8b93\u60a8\u7684\u5718\u968a\u8207\u55ae\u4e00\u4e8b\u5be6\u4f86\u6e90\u4fdd\u6301\u4e00\u81f4\uff0c\u4e26\u66f4\u597d\u5730\u64f4\u5c55\u3002<\/p>\n<\/li>\n<li>\n<p>\u964d\u4f4e\u6210\u672c\uff0c\u540c\u6642\u589e\u52a0\u92b7\u552e\u91cf\uff08\u986f\u800c\u6613\u898b\uff09\u3002<\/p>\n<\/li>\n<li>\n<p>\u8b93\u96fb\u5b50\u5546\u52d9\u6210\u70ba\u4e0d\u53ef\u6216\u7f3a\u7684\u4e00\u90e8\u5206\uff0c\u800c\u4e0d\u662f\u6838\u5fc3\u3002<\/p>\n<\/li>\n<li>\n<p>\u50cf\u5f80\u5e38\u4e00\u6a23\u900f\u904e\u7c21\u8a0a\u6216\u5373\u6642\u901a\u8a0a\u5de5\u5177\u8207\u5ba2\u6236\u4ea4\u8ac7\u3002<\/p>\n<\/li>\n<li>\n<p>\u7d30\u5206\u5ba2\u6236\u9ad4\u9a57\uff0c\u8b93\u6bcf\u500b\u4eba\u90fd\u611f\u89ba\u5f88\u7279\u5225\uff08\u4e26\u4e14\u60a8\u4e0d\u6703\u611f\u5230\u9677\u5165\u56f0\u5883\uff09\u3002<\/p>\n<\/li>\n<\/ol>\n<h3>\u5411\u9867\u5ba2\u4ecb\u7d39\u7522\u54c1\u3001\u529f\u80fd\u548c\u4fc3\u92b7\u6d3b\u52d5\u3002<\/h3>\n<p>\u5c07\u5167\u5bb9\u548c\u5546\u696d\u4ea4\u7e54\u5728\u4e00\u8d77\u7684\u7dda\u4e0a\u7b56\u7565\u7684\u6982\u5ff5\u5f97\u5230\u4e86\u6709\u6548\u7684\u61c9\u7528\u3002<\/p>\n<p>\u5982\u679c\u7528\u6236\u6c92\u6709\u7372\u5f97\u6240\u6709\u8cc7\u8a0a\u2014\u2014\u5f9e\u5c3a\u5bf8\u8868\u5230\u6210\u5206\u6e05\u55ae\u518d\u5230\u64cd\u4f5c\u6307\u5357\u2014\u2014\u4ed6\u5011\u6703\u5728\u5176\u4ed6\u5730\u65b9\u5c0b\u627e\u3002\u9019\u7a2e\u63a2\u7d22\u901a\u5e38\u6703\u5c0e\u81f4\u6d88\u8cbb\u8005\u9032\u5165\u7d44\u7e54\u6578\u4f4d\u5546\u52d9\u7ba1\u9053\u4ee5\u5916\u7684\u53e6\u4e00\u500b\u8cfc\u8cb7\u7ba1\u9053\u3002<\/p>\n<p>B2B \u7528\u6236\u9ad4\u9a57\u5df2\u5f9e\u8cc7\u8a0a\u6709\u9650\u7684\u985e\u4f3c\u7da0\u5e55\u7684\u5165\u53e3\u7db2\u7ad9\u8f49\u8b8a\u70ba\u5411\u8cb7\u5bb6\u63a8\u9001\u7522\u54c1\u548c\u4fc3\u92b7\u7684\u6559\u80b2\u7ba1\u9053\u3002<\/p>\n<p>\u70ba\u4ec0\u9ebc\uff1f\u56e0\u70ba\u9019\u5c31\u662f\u7dda\u4e0a\u50f9\u503c\u968e\u68af\u7684\u904b\u4f5c\u65b9\u5f0f\u3002<\/p>\n<ul>\n<li>\n<p>\u60a8\u53ef\u4ee5\u900f\u904e\u6559\u80b2\u5167\u5bb9\u514d\u8cbb\u5411\u5ba2\u6236\u8b49\u660e\u60a8\u7684\u50f9\u503c\u3002<\/p>\n<\/li>\n<li>\n<p>\u7136\u5f8c\uff0c\u4e00\u65e6\u4ed6\u5011\u4fe1\u4efb\u4f60\uff0c\u4f60\u5c31\u5b8c\u6210\u4ea4\u6613\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u4f7f\u7528 B2B \u5546\u696d\u6a21\u5f0f\u7684\u516c\u53f8\u9577\u671f\u4ee5\u4f86\u4e00\u76f4\u900f\u904e\u96fb\u8a71\u6216\u98f2\u6599\u4ea4\u8ac7\u4f86\u5be6\u73fe\u9019\u4e00\u9ede\u3002\u5982\u679c\u60a8\u9019\u6a23\u505a\u662f\u70ba\u4e86\u589e\u52a0\u6d41\u91cf\u4e26\u5b8c\u6210\u7dda\u4e0a\u92b7\u552e\uff0c\u90a3\u5c31\u6700\u597d\u4e86\u3002<\/p>\n<h3>\u5c07\u5ba2\u6236\u5f9e\u7dda\u4e0b\u7ba1\u9053\u9077\u79fb\u5230\u7dda\u4e0a\u7ba1\u9053\u3002<\/h3>\n<p>\u96a8\u8457\u5343\u79a7\u4e16\u4ee3\u8cb7\u5bb6\u5728\u7d44\u7e54\u5167\u7372\u5f97\u66f4\u591a\u6c7a\u7b56\u6b0a\u548c\u8cfc\u8cb7\u529b\uff0c\u8d8a\u4f86\u8d8a\u5c11\u7684 B2B \u5ba2\u6236\u9078\u64c7\u89aa\u81ea\u8207\u92b7\u552e\u4ee3\u8868\u4ea4\u8ac7\u6216\u4f7f\u7528\u96fb\u8a71\u3001\u50b3\u771f\u751a\u81f3\u96fb\u5b50\u90f5\u4ef6\u4e5f\u5c31\u4e0d\u8db3\u70ba\u5947\u4e86\u3002\u00a0<\/p>\n<p>65% \u7684B2B \u8cb7\u5bb6\u66f4\u559c\u6b61\u5728\u7dda\u800c\u4e0d\u662f\u5f9e\u92b7\u552e\u4eba\u54e1\u8655\u9032\u884c\u8cfc\u8cb7\u7814\u7a76\uff0c\u7576\u4eca\u56db\u5206\u4e4b\u4e00\u7684B2B \u8cb7\u5bb6\u5728\u7db2\u4e0a\u5b8c\u6210\u4e86\u81f3\u5c1150% \u7684\u5de5\u4f5c\u63a1\u8cfc\u2014 \u9019\u610f\u5473\u8457\u60a8\u7684B2B \u53ef\u80fd\u662f\u6642\u5019\u958b\u59cb\u5be6\u65bd\u96fb\u5b50\u5546\u52d9\u983b\u9053\u4e86\uff0c\u5982\u679c\u60a8\u9084\u6c92\u6709\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/D4a5BmU.png\" alt=\"\" \/><\/p>\n<p>\u7576\u7136\uff0c\u5982\u679c\u60a8\u7684\u5718\u968a\u5be6\u65bd\u4e86\u65b0\u7ba1\u9053\uff0c\u8acb\u5118\u65e9\u4e26\u7d93\u5e38\u8207\u5ba2\u6236\u6e9d\u901a\uff0c\u4ee5\u4fbf\u6bcf\u500b\u4eba\u90fd\u9054\u6210\u5171\u8b58\u3002\u00a0<\/p>\n<p>\u7c21\u55ae\u7684\u7db2\u9801\u8868\u55ae\u5141\u8a31\u8207\u92b7\u552e\u548c\u652f\u63f4\u4eba\u54e1\u806f\u7e6b\uff0c\u4e26\u5728\u7dda\u7d22\u53d6\u6a23\u54c1\u548c\u76ee\u9304\u3002\u804a\u5929\u6846\u59cb\u7d42\u5b58\u5728\u65bc\u6574\u500b\u7db2\u7ad9\u4e2d\uff0c\u4f5c\u70ba\u5ba2\u6236\u5c0b\u6c42\u652f\u63f4\u7684\u53e6\u4e00\u500b\u9078\u64c7\u3002\u00a0<\/p>\n<p>\u7121\u8ad6\u60a8\u5982\u4f55\u5f15\u5165\u6578\u4f4d\u7ba1\u9053\uff0c\u90fd\u8981\u9810\u6e2c\u554f\u984c\u548c\u7591\u616e\uff0c\u6700\u91cd\u8981\u7684\u662f\uff0c\u5f37\u8abf\u9077\u79fb\u5230\u65b0\u5e73\u53f0\u7684\u597d\u8655\u3002<\/p>\n<p>\u70ba\u78ba\u4fdd\u5ba2\u6236\u80fd\u5920\u6709\u6548\u5730\u4f7f\u7528\u8a72\u5e73\u53f0\uff0c\u8acb\u5efa\u7acb\uff1a<\/p>\n<ul>\n<li>\n<p>**\u5e38\u898b\u554f\u984c\uff1a**\u5982\u679c\u4e00\u4f4d\u5ba2\u6236\u5c0d\u60a8\u7684\u7db2\u7ad9\u6709\u7591\u554f\uff0c\u90a3\u9ebc\u5f88\u53ef\u80fd\u6709\u5e7e\u4f4d\u5ba2\u6236\u4e5f\u6709\u540c\u6a23\u7684\u554f\u984c\u3002\u5c08\u7528\u7684\u5e38\u898b\u554f\u984c\u89e3\u7b54\u9801\u9762\u53ef\u8b93\u60a8\u8655\u7406\u6709\u95dc\u60a8\u696d\u52d9\u7684\u7279\u5b9a\u67e5\u8a62\uff0c\u4e26\u6e1b\u5c11\u5ba2\u6236\u7684\u4efb\u4f55\u56f0\u60d1\u6216\u6cae\u55aa\u3002\u6b64\u5916\uff0c\u9019\u662f\u5728\u51fa\u73fe\u65b0\u554f\u984c\u6642\u8207\u76ee\u6a19\u53d7\u773e\u5efa\u7acb\u806f\u7e6b\u7684\u7d55\u4f73\u6a5f\u6703\u3002<\/p>\n<\/li>\n<li>\n<p>**\u64cd\u4f5c\u6307\u5357\uff1a**\u7121\u8ad6\u662f\u5927\u91cf\u8a02\u8cfc\u3001\u9078\u64c7\u7279\u5b9a\u5c3a\u5bf8\u6216\u6750\u6599\uff0c\u9084\u662f\u7ba1\u7406\u6301\u7e8c\u5e33\u6236\u548c\u9810\u5148\u5354\u5546\u7684\u50f9\u683c\uff0c\u64cd\u4f5c\u6307\u5357\u90fd\u53ef\u4ee5\u70ba\u4e0b\u8a02\u55ae\u6642\u9700\u8981\u66f4\u591a\u6307\u5c0e\u7684 B2B \u5ba2\u6236\u63d0\u4f9b\u5e6b\u52a9\u3002<\/p>\n<\/li>\n<li>\n<p>**\u4e92\u52d5\u5f0f\u5c0e\u822a\uff1a**\u4e92\u52d5\u5f0f\u6307\u5357\u6bd4\u64cd\u4f5c\u6307\u5357\u66f4\u5be6\u7528\uff0c\u53ef\u4ee5\u70ba B2B \u5ba2\u6236\u63d0\u4f9b\u6e05\u6670\u7684\u8996\u89ba\u6548\u679c\uff0c\u4ee5\u4fbf\u5728\u60a8\u7684\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u4e0a\u5c0e\u822a\u548c\u8cfc\u8cb7\u3002<\/p>\n<\/li>\n<\/ul>\n<h3>\u4f7f\u7528\u79d1\u6280\u89e3\u6c7a\u5ba2\u6236\u6301\u7e8c\u9762\u81e8\u7684\u6311\u6230\u3002<\/h3>\n<p>\u7531\u65bc\u8a02\u8cfc\u7522\u54c1\u7684\u985e\u578b\u548c\u6578\u91cf\u7684\u6027\u8cea\uff0cB2B \u5c65\u884c\u932f\u8aa4\u5c0d\u65bc\u96fb\u5b50\u5546\u52d9\u4f01\u696d\u4f86\u8aaa\u53ef\u80fd\u4ee3\u50f9\u9ad8\u6602\uff0c\u53ef\u80fd\u5c0e\u81f4\u5361\u8eca\u6216\u706b\u8eca\u88dd\u8f09\u7684\u7522\u54c1\u53d7\u5230\u5f71\u97ff\u3002<\/p>\n<p>\u56e0\u6b64\uff0c\u60a8\u7684 B2B \u54c1\u724c\u5fc5\u9808\u59cb\u7d42\u5982\u4e00\u5730\u6309\u6642\u4ea4\u4ed8\u6b63\u78ba\u7684\u7522\u54c1\uff0c\u540c\u6642\u6eff\u8db3\u5ba2\u6236\u7684\u671f\u671b\u3002\u60a8\u7684\u5718\u968a\u5fc5\u9808\u80fd\u5920\u767c\u5c55\u65b0\u7684\u95dc\u4fc2\u4e26\u5f15\u5165\u8f14\u52a9\u670d\u52d9\uff0c\u800c\u4e0d\u662f\u8655\u7406\u5ba2\u6236\u670d\u52d9\u6311\u6230\u3001\u9000\u6b3e\u548c\u9053\u6b49\u3002<\/p>\n<p>\u56e0\u6b64\uff0c2021 \u5e74\uff0c51% \u7684\u7f8e\u570b B2B \u8cb7\u5bb6\u8868\u793a\u6295\u8cc7\u96fb\u5b50\u5546\u52d9\u6280\u8853\u4f5c\u70ba\u4ed6\u5011\u7684\u9996\u8981\u4efb\u52d9\u4e5f\u5c31\u4e0d\u8db3\u70ba\u5947\u4e86\u3002\u00a0<\/p>\n<p>\u4f8b\u5982\uff0c\u8207\u96f2\u7aef\u904b\u7b97\u548c\u5132\u5b58\u3001\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u548c\u9810\u6e2c\u5206\u6790\u76f8\u95dc\u7684\u96fb\u5b50\u5546\u52d9\u6280\u8853\u6b63\u5728\u6210\u70ba\u5fc5\u9700\u54c1\uff0c\u800c\u4e0d\u662f\u5962\u4f88\u54c1\u3002\u5176\u4ed6\u5275\u65b0\u70ba\u500b\u4eba\u5316\u7522\u54c1\u3001\u4fc3\u92b7\u3001\u7d50\u5e33\u9ad4\u9a57\u3001\u884c\u92b7\u8a0a\u606f\u548c\u50f9\u683c\u5ba2\u88fd\u5316\u6253\u958b\u4e86\u5927\u9580\uff0c\u4f7f\u4f01\u696d\u80fd\u5920\u6839\u64da\u500b\u4eba\u5ba2\u6236\u548c\u60c5\u6cc1\u9032\u884c B2B \u5b9a\u50f9\uff0c\u4e26\u7c21\u5316\u92b7\u552e\u6d41\u7a0b\u3002\u00a0<\/p>\n<p>\u4e00\u4e9b B2B \u516c\u53f8\u53ef\u4ee5\u5f9e AI \u548c\u7269\u806f\u7db2\u7684\u6280\u8853\u767c\u5c55\u4e2d\u53d7\u76ca\uff0c\u9019\u6709\u52a9\u65bc\u70ba\u4f01\u696d\u63d0\u4f9b\u66f4\u5177\u53ef\u64cd\u4f5c\u6027\u7684\u5ba2\u6236\u6d1e\u5bdf\uff0c\u589e\u5f37\u76ee\u6a19\u5b9a\u4f4d\u548c\u7d30\u5206\uff0c\u4e26\u63a8\u52d5\u667a\u6167\u81ea\u52d5\u5316\u3002<\/p>\n<p>B2B \u54c1\u724c\u9084\u53ef\u4ee5\u4f7f\u7528 ERP \u6216 OMS \u4f5c\u70ba\u4e2d\u5fc3\u4e8b\u5be6\u4f86\u6e90\u2014\u2014\u4f7f\u7528\u5f37\u5927\u7684 API \u5c07\u9019\u4e9b\u7cfb\u7d71\u8207\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u540c\u6b65\u3002\u4f46\u9664\u4e86 ERP \u4e4b\u5916\uff0c\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u9084\u53ef\u4ee5\u5be6\u73fe\u96fb\u5b50\u5546\u52d9\u5404\u500b\u65b9\u9762\u7684\u81ea\u52d5\u5316\uff0c\u4ee5\u6539\u5584\u5ba2\u6236\u9ad4\u9a57\u3002<\/p>\n<p>\u8b93\u6211\u5011\u4f86\u770b\u770b\u5176\u4e2d\u7684\u5e7e\u500b B2B \u96fb\u5b50\u5546\u52d9\u81ea\u52d5\u5316\uff1a<\/p>\n<h4>\u5f9e\u5ba2\u6236\u89d2\u5ea6\u9032\u884c\u81ea\u52d5\u5eab\u5b58\u7ba1\u7406<\/h4>\n<p>\u7531\u65bc B2B \u4ea4\u6613\u901a\u5e38\u6d89\u53ca\u5927\u91cf\u7522\u54c1\uff0c\u56e0\u6b64\u5eab\u5b58\u900f\u660e\u5ea6\u81f3\u95dc\u91cd\u8981\u3002\u5c0d\u65bc B2B \u4f01\u696d\u4f86\u8aaa\uff0c\u4e00\u500b\u904b\u8f38\u932f\u8aa4\u53ef\u80fd\u6703\u9020\u6210\u9ad8\u6602\u7684\u4ee3\u50f9\uff0c\u5f9e\u800c\u640d\u5bb3\u5ba2\u6236\u95dc\u4fc2\u3002 B2B \u5ba2\u6236\uff08\u4f9d\u8cf4\u60a8\u7684\u696d\u52d9\u4f86\u7d93\u71df\u5176\u696d\u52d9\uff09\u61c9\u8a72\u80fd\u5920\u5728\u9700\u8981\u6642\u7372\u5f97\u4ed6\u5011\u6240\u9700\u7684\u7522\u54c1\u6578\u91cf\u3002<\/p>\n<p>\u5e78\u904b\u7684\u662f\uff0c\u81ea\u52d5\u5316\u5eab\u5b58\u63a7\u5236\u53ef\u4ee5\u5e6b\u52a9\u60a8\u7684\u4f01\u696d\u8ffd\u8e64\u60a8\u7684\u5eab\u5b58\u7522\u54c1\u6578\u91cf\uff0c\u4e26\u63d0\u9192\u60a8\u7684\u5ba2\u6236\u6ce8\u610f\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\uff1b\u60a8\u5c07\u80fd\u5920\u6574\u5408\u96c6\u4e2d\u8cc7\u6599\u7684\u7cfb\u7d71\uff0c\u4fdd\u6301\u60a8\u7684\u7522\u54c1\u3001\u5eab\u5b58\u548c\u5e73\u53f0\uff0c\u4e26\u4e14\u60a8\u5c07\u80fd\u5920\u5408\u4f75\u96c6\u4e2d\u8cc7\u6599\u7684\u7cfb\u7d71\uff0c\u59cb\u7d42\u4fdd\u6301\u7522\u54c1\u3001\u5eab\u5b58\u548c\u5b9a\u50f9\u8cc7\u8a0a\u6e96\u78ba\u3002<\/p>\n<h4>\u5c65\u884c\u5718\u968a\u7684\u8a02\u55ae\u5100\u8868\u677f\u53ef\u898b\u6027<\/h4>\n<p>\u60a8\u7684\u5c65\u884c\u5718\u968a\u53ef\u4ee5\u4f7f\u7528\u6e05\u6670\u7684\u8a02\u55ae\u5100\u8868\u677f\u3002\u60a8\u4e5f\u53ef\u4ee5\u4f7f\u7528 API \u5c07\u8a02\u55ae\u8cc7\u8a0a\u50b3\u9001\u5230 ERP \u9032\u884c\u5373\u6642\u540c\u6b65\u3002<\/p>\n<p>\u5f9e\u9019\u500b\u8996\u5716\u4e2d\uff0c\u60a8\u9084\u53ef\u4ee5\u6e05\u695a\u5730\u770b\u5230\u5c65\u884c\u6d41\u7a0b - \u5df2\u767c\u9001\u7684\u5167\u5bb9\u3001\u5f85\u767c\u9001\u7684\u5167\u5bb9\u4ee5\u53ca\u539f\u56e0\u3002<\/p>\n<p>\u9664\u4e86\u8a02\u55ae\u5100\u8868\u677f\u4e4b\u5916\uff0c\u60a8\u9084\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u6bcf\u500b\u8a02\u55ae\u4ee5\u67e5\u770b\u5c65\u884c\u968e\u6bb5\u3001\u8a02\u55ae\u8a73\u7d30\u8cc7\u8a0a\u3001\u63a1\u8cfc\u8a02\u55ae\u7de8\u865f\u7b49\u3002<\/p>\n<h3>\u63a8\u51fa\u523a\u6fc0\u5fe0\u8aa0\u5ea6\u3001\u66f4\u9ad8\u8a02\u55ae\u50f9\u503c\u548c\u589e\u52a0\u8cfc\u8cb7\u983b\u7387\u7684\u8a08\u756b\u3002<\/h3>\n<p>\u90e8\u7f72\u5e73\u53f0\u5f8c\uff0c\u5c0b\u627e\u5176\u4ed6\u63aa\u65bd\u4f86\u4e0d\u65b7\u626d\u8f49\u5c40\u9762\u3002<\/p>\n<p>\u5982\u679c\u60a8\u662f B2B \u7d44\u7e54\uff0c\u60a8\u53ef\u80fd\u63d0\u4f9b\u5fc5\u9808\u6301\u7e8c\u7dad\u8b77\u548c\u66f4\u63db\u7684\u6d88\u8017\u54c1\u3002\u5141\u8a31\u57fa\u65bc\u8a02\u95b1\u7684\u50b3\u7d71\u4e00\u6b21\u6027\u8cfc\u8cb7\u53ef\u4ee5\u9396\u5b9a\u8cb7\u5bb6\u3001\u7522\u751f\u66f4\u9ad8\u7684\u5ba2\u6236\u7d42\u8eab\u50f9\u503c\u4e26\u7c21\u5316\u696d\u52d9\u6d3b\u52d5\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u9019\u4e9b\u6578\u64da\u53ef\u4ee5\u5e6b\u52a9\u60a8\u7684\u92b7\u552e\u5718\u968a\u5c55\u793a\u548c\u63d0\u4f9b\u88dc\u5145\u7522\u54c1\uff0c\u4e26\u4e86\u89e3\u5ba2\u6236\u4f55\u6642\u6e96\u5099\u597d\u8cfc\u8cb7\u3002\u7522\u696d\u5de8\u982d Amazon \u5df2\u7d93\u958b\u59cb\u5be6\u65bd\u9019\u4e9b\u8a08\u756b\u3002\u4f8b\u5982\uff0c\u50cf\u9019\u7a2e\u7a7a\u6c23\u904e\u6ffe\u5668\u9019\u6a23\u7684\u7522\u54c1\u53ef\u4ee5\u5b9a\u671f\uff08\u6bcf\u6708\uff09\u589e\u91cf\u8cfc\u8cb7\u3002\u5728\u60a8\u81ea\u5df1\u7684 B2B \u96fb\u5b50\u5546\u52d9\u5546\u5e97\u4e2d\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u8207 Rebillia \u7b49\u5408\u4f5c\u5925\u4f34\u7684\u6574\u5408\u4f86\u7ba1\u7406\u8a02\u95b1\u548c\u6703\u54e1\u8cc7\u683c\uff0c\u6216\u4f7f\u7528 PayWhirl \u4f86\u9032\u884c\u5b9a\u671f\u8a08\u8cbb\u3002<\/p>\n<p><a href=\"\/zh\/apps\/recurring-payments-invoicing-by-paywhirl\/\"><\/a><\/p>\n<h3>\u8abf\u6574\u696d\u52d9\u6d41\u7a0b\u548c\u5718\u968a\u4ee5\u9069\u61c9\u898f\u6a21\u3002<\/h3>\n<p>\u7d44\u7e54\u7d93\u5e38\u767c\u73fe\u81ea\u5df1\u7684\u5de5\u4f5c\u6548\u7387\u4f4e\u4e0b\uff0c\u56e0\u70ba\u8cc7\u6e90\u7684\u89d2\u8272\u4e0d\u6b63\u78ba\u6216\u6d41\u7a0b\u5b64\u5cf6\u5c0d\u52d5\u529b\u7522\u751f\u4e86\u8ca0\u9762\u5f71\u97ff\u3002<\/p>\n<p>\u51fa\u73fe\u9019\u4e9b\u969c\u7919\u7684\u539f\u56e0\u8981\u4e48\u662f\u6578\u4f4d\u7ba1\u9053\u662f\u4f5c\u70ba\u201c\u9644\u52a0\u7d44\u4ef6\u201d\u69cb\u5efa\u7684\uff0c\u4e26\u4e14\u5728\u7d44\u7e54\u5167\u7d50\u69cb\u4e0d\u7dca\u5bc6\uff0c\u8981\u4e48\u662f\u56e0\u70ba\u96a8\u8457\u6642\u9593\u7684\u63a8\u79fb\uff0c\u6709\u6a5f\u6c7a\u7b56\u5df2\u7d93\u6f14\u8b8a\u6210\u4e00\u7a2e\u7d50\u69cb\uff08\u5373\uff0c\u50c5\u71df\u92b7\u6216IT\u201c\u64c1\u6709\u300d\u96fb\u5b50\u5546\u52d9\u8edf\u9ad4\uff09 \uff09\u4e0d\u518d\u5177\u6709\u51dd\u805a\u7684\u8de8\u901a\u8def\u6210\u9577\u7684\u5be6\u969b\u57fa\u790e\u3002<\/p>\n<p>\u4ee5\u4e0b\u662f\u78ba\u4fdd\u60a8\u7684\u5718\u968a\u4fdd\u6301\u4e00\u81f4\u7684\u65b9\u6cd5\uff1a<\/p>\n<ul>\n<li>\n<p>**\u56de\u9867\u60a8\u76ee\u524d\u7684\u7d44\u7e54\u67b6\u69cb \u6709\u6642\u9593\u6aa2\u8996\u60a8\u4f01\u696d\u7684\u8077\u80fd\u67b6\u69cb\u8207\u7d44\u7e54\u67b6\u69cb\u5716\uff0d\u60a8\u6709\u8077\u80fd\u578b\u3001\u90e8\u9580\u578b\u6216\u77e9\u9663\u578b\u7d44\u7e54\uff1f\u8207\u9ad8\u968e\u4e3b\u7ba1\u548c\u5176\u4ed6\u4e3b\u8981\u5229\u5bb3\u95dc\u4fc2\u4eba\u6703\u9762\uff0c\u4ee5\u78ba\u5b9a\u60a8\u76ee\u524d\u7684\u7d50\u69cb\u662f\u5982\u4f55\u5275\u5efa\u7684\u4ee5\u53ca\u5b83\u662f\u5426\u4ecd\u7136\u8db3\u4ee5\u6eff\u8db3\u60a8\u7684\u696d\u52d9\u9700\u6c42\u3002<\/p>\n<\/li>\n<li>\n<p>**\u91cd\u65b0\u8abf\u6574\u60a8\u7684\u89d2\u8272\u548c\u8cc7\u6e90\uff0c\u70ba\u6bcf\u500b\u5718\u968a\/\u90e8\u9580\u5efa\u7acb\u8077\u80fd\uff0c\u4e26\u5c07\u9019\u4e9b\u8077\u80fd\u8207\u60a8\u76ee\u524d\u7684\u7d44\u7e54\u7d50\u69cb\u5716\u76f8\u5c0d\u61c9\u3002\u9019\u5c07\u5e6b\u52a9\u60a8\u78ba\u5b9a\u91cd\u8907\u7684\u8077\u8cac\u548c\u9700\u8981\u586b\u88dc\u7684\u7a7a\u767d\u3002\u6700\u5f8c\uff0c\u5efa\u7acb KPI \u548c\u6307\u6a19\u4ee5\u5354\u52a9\u8abf\u6574\u696d\u52d9\u8077\u80fd\u4e26\u8a2d\u5b9a\u53ef\u8861\u91cf\u7684\u76ee\u6a19\u3002<\/p>\n<\/li>\n<li>\n<p>**\u5982\u679c\u9700\u8981\uff0c\u8acb\u5728\u7d44\u7e54\u5916\u90e8\u5c0b\u627e\u4e26\u50f1\u7528\u3002**\u5982\u679c\u60a8\u767c\u73fe\u7d44\u7e54\u7d50\u69cb\u4e2d\u5b58\u5728\u5dee\u8ddd\uff0c\u60a8\u53ef\u80fd\u9700\u8981\u5c0b\u627e\u5c08\u9580\u8ca0\u8cac\u7279\u5b9a\u8077\u80fd\u7684\u5176\u4ed6\u54e1\u5de5\u3002\u60a8\u53ef\u80fd\u9700\u8981\u500b\u4eba\u6216\u5718\u968a\u55ae\u7368\u7ba1\u7406\u60a8\u7684\u6578\u4f4d\u7ba1\u9053\u3002\u6216\u8005\uff0c\u60a8\u53ef\u4ee5\u5275\u5efa\u5c08\u9580\u7684\u5718\u968a\u90e8\u9580\u4f86\u5e6b\u52a9\u6e1b\u8f15\u8cac\u4efb\u4e26\u505a\u51fa\u66f4\u597d\u7684\u6c7a\u7b56\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4e00\u65e6\u8a72\u7d50\u69cb\u5230\u4f4d\uff0c\u5c31\u53ef\u4ee5\u88fd\u5b9a\u5f71\u97ff\u8a72\u6578\u4f4d\u5718\u968a\u7684\u9810\u7b97\u548c\u7ba1\u7406\u6c7a\u7b56\u7684\u7ae0\u7a0b\u3002<\/strong> \u70ba\u4e86\u78ba\u4fdd\u6240\u6709\u8cc7\u6e90\u90fd\u6b63\u78ba\u5206\u914d\uff0c\u6578\u4f4d\u5718\u968a\u61c9\u8a72\u5236\u5b9a\u9810\u7b97\u4f86\u53cd\u6620\u6d3b\u52d5\u3001\u4efb\u52d9\u548c\u91cc\u7a0b\u7891\u3002<\/p>\n<\/li>\n<\/ul>\n<h3>\u964d\u4f4e\u5f8c\u53f0\u6210\u672c\u4e26\u6dd8\u6c70\u907a\u7559\u7cfb\u7d71\u3002<\/h3>\n<p>\u96a8\u8457\u5546\u52d9\u5e73\u53f0\u7684\u529f\u80fd\u8b8a\u5f97\u66f4\u52a0\u5f37\u5927\uff0c\u800c\u4e0d\u50c5\u50c5\u662f\u201c\u8cfc\u7269\u8eca\u201d\uff0c\u5b83\u5011\u5728\u516c\u53f8\u73fe\u6709\u6280\u8853\u9818\u57df\u7684\u5f71\u97ff\u529b\u548c\u5f71\u97ff\u529b\u6b63\u5728\u64f4\u5927\u3002\u96a8\u8457\u5927\u578b\u8edf\u9ad4\u516c\u53f8\u5feb\u901f\u6536\u8cfc\u548c\u6574\u5408\u8f03\u5c0f\u7684\u5c08\u696d\u8edf\u9ad4\uff0c\u50b3\u7d71\u61c9\u7528\u7a0b\u5f0f\u7684\u754c\u7dda\u6b63\u5728\u8b8a\u5f97\u6a21\u7cca\u3002<\/p>\n<p>\u5728\u5be6\u65bd\u6578\u4f4d\u5546\u52d9\u8a08\u756b\u6642\uff0c\u5fc5\u9808\u4e86\u89e3\u6240\u9078\u5546\u52d9\u6280\u8853\u5e73\u53f0\u7684\u8def\u7dda\u5716\u53ca\u5176\u5728\u529f\u80fd\u65b9\u9762\u7684\u610f\u7fa9\u3002\u9019\u4e9b\u77e5\u8b58\u53ef\u4ee5\u5e6b\u52a9\u60a8\u524a\u6e1b\u91cd\u758a\u6280\u8853\u7684\u8a31\u53ef\u548c\u7dad\u8b77\u6210\u672c\uff0c\u4e26\u6e1b\u5c11\u6280\u8853\u81a8\u8139\u3002<\/p>\n<h3>\u78ba\u4fdd\u96fb\u5b50\u5546\u52d9\u8207\u6240\u6709\u5176\u4ed6\u92b7\u552e\u7ba1\u9053\u76f8\u8f14\u76f8\u6210\u3002<\/h3>\n<p><a href=\"\/zh\/blog\/channel-conflict\/\"><\/a><\/p>\n<p>\u5167\u90e8\u901a\u8def\u885d\u7a81\u662f B2B \u7d44\u7e54\u7684\u5e38\u898b\u75db\u9ede\u3002\u96a8\u8457 B2B \u92b7\u552e\u4eba\u54e1\u7684\u6d88\u4ea1\uff0c\u7dda\u4e0a\u7ba1\u9053\u53ef\u4ee5\u88ab\u8996\u70ba\u4e00\u7a2e\u5408\u6cd5\u7684\u5a01\u8105\u3002<\/p>\n<p>\u70ba\u4e86\u6210\u529f\u514b\u670d\u5167\u90e8\u7126\u616e\uff0c\u7d44\u7e54\u61c9\u8a72\u5118\u65e9\u4e26\u7d93\u5e38\u8207\u53ef\u80fd\u53d7\u5f71\u97ff\u7684\u500b\u4eba\u9032\u884c\u6e9d\u901a\u3002<\/p>\n<p>\u6578\u4f4d\u5718\u968a\u548c\u92b7\u552e\u9818\u5c0e\u5c64\u61c9\u5c55\u793a\u5ba2\u6236\u5229\u7528\u57fa\u65bc\u6280\u8853\u7684\u5ba2\u6236\u81ea\u52a9\u670d\u52d9\u7684\u597d\u8655\uff0c\u4ee5\u53ca\u5b83\u5982\u4f55\u5e6b\u52a9\u92b7\u552e\u6210\u54e1\u9000\u4f11\u548c\u8d85\u8d8a\u914d\u984d\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u985e\u4f3c B2C \u7684\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u901a\u5e38\u5b58\u5728\u65bc\u96fb\u4fe1\u9818\u57df\uff0c\u4f9b\u4e2d\u5c0f\u578b\u4f01\u696d\u8a02\u8cfc\u786c\u9ad4\u3001\u5347\u7d1a\u5176\u8a08\u5283\u6216\u589e\u52a0\u5176\u670d\u52d9\u3002\u00a0<\/p>\n<p>\u53ea\u6709\u7576\u5ba2\u6236\u8b8a\u5f97\u8907\u96dc\u6642\uff0c\u5be6\u969b\u7684\u92b7\u552e\u4ee3\u8868\u624d\u6703\u63a5\u624b\u8a72\u5ba2\u6236\u3002\u9019\u7a2e\u65b9\u6cd5\u4f7f\u5718\u968a\u80fd\u5920\u66f4\u5c08\u6ce8\u65bc\u92b7\u552e\u800c\u4e0d\u662f\u63a5\u53d7\u8a02\u55ae\u3002<\/p>\n<h3>\u900f\u904e\u4ea4\u6613\u7684\u4eba\u6027\u5316\u5275\u9020\u50f9\u503c\u3002<\/h3>\n<p><a href=\"\/zh\/blog\/7-essential-ecommerce-design-elements-for-successful-stores\/\"><\/a><\/p>\n<p>\u53ef\u7528\u6027\u662f\u70ba\u5ba2\u6236\u5275\u9020\u50f9\u503c\u7684\u57fa\u672c\u8981\u7d20\u3002<\/p>\n<p>\u9019\u4e26\u4e0d\u4e00\u5b9a\u610f\u5473\u8457\u5275\u5efa\u4ee5\u8996\u89ba\u548c\u4e92\u52d5\u5143\u7d20\u70ba\u4e2d\u5fc3\u7684\u300c\u6d88\u8cbb\u8005\u5f0f\u300d\u96fb\u5b50\u5546\u52d9\u9ad4\u9a57\u3002<\/p>\n<p>\u76f8\u53cd\uff0c\u61c9\u95dc\u6ce8\u4ee5\u4e0b\u56e0\u7d20\uff1a<\/p>\n<ul>\n<li>\n<p>\u73fe\u5834\u8868\u73fe\u3002<\/p>\n<\/li>\n<li>\n<p>\u9b6f\u68d2\u641c\u7d22\uff0c\u5373\u5206\u9762\u641c\u7d22\u3002<\/p>\n<\/li>\n<li>\n<p>\u9ad8\u6548\u7387\u7684\u63a1\u8cfc\u7ba1\u9053\u3002<\/p>\n<\/li>\n<li>\n<p>\u793e\u7fa4\u5a92\u9ad4\u6574\u5408\u3002<\/p>\n<\/li>\n<li>\n<p>\u8a73\u7d30\u7684\u7522\u54c1\u5167\u5bb9\u3002<\/p>\n<\/li>\n<li>\n<p>\u7c21\u5316\u7d50\u5e33\uff0c\u6253\u9020\u300c\u5546\u52d9\u5f0f\u300d\u5546\u52d9\u9ad4\u9a57\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u53ef\u7528\u6027\u4e5f\u610f\u5473\u8457\u8b93\u5ba2\u6236\u80fd\u5920\u6309\u7167\u81ea\u5df1\u7684\u610f\u9858\u63a7\u5236\u4e26\u5b8c\u6210\u76ee\u6a19\u3002\u5c07\u97ff\u61c9\u5f0f\u8a2d\u8a08\u4f5c\u70ba\u96fb\u5b50\u5546\u52d9\u8edf\u9ad4\u7684\u4e00\u90e8\u5206\uff0c\u4f7f\u5ba2\u6236\u80fd\u5920\u81ea\u7531\u5730\u7814\u7a76\u3001\u5b8c\u6210\u4ea4\u6613\u548c\u7ba1\u7406\u4ed6\u5011\u7684\u5e33\u6236\uff0c\u7121\u8ad6\u4f7f\u7528\u4ec0\u9ebc\u8a2d\u5099\u3002<\/p>\n<p>\u9019\u7a2e\u8de8\u88dd\u7f6e\u652f\u63f4\u9084\u53ef\u4ee5\u63d0\u9ad8\u92b7\u552e\u4ee3\u8868\u7684\u751f\u7522\u529b\u548c\u6548\u7387\u3002<\/p>\n<h3>\u900f\u904e\u4ea4\u6613\u7684\u696d\u52d9\u65b9\u5275\u9020\u50f9\u503c\u3002<\/h3>\n<p>\u6c92\u6709\u5169\u500b\u5ba2\u6236\u662f\u76f8\u540c\u7684\u3002<\/p>\n<p>\u5ba2\u88fd\u5316\u96fb\u5b50\u5546\u52d9\u7ba1\u9053\uff0c\u4ee5\u6eff\u8db3\u4ed6\u5011\u958b\u5c55\u696d\u52d9\u7684\u65b9\u5f0f\uff0c\u4e26\u6210\u70ba\u4e0d\u53ef\u6216\u7f3a\u7684\u696d\u52d9\u5408\u4f5c\u5925\u4f34\u2014\u2014\u9019\u5f9e\u5efa\u7acb\u4e00\u5c0d\u4e00\u7684\u95dc\u4fc2\u958b\u59cb\u3002<\/p>\n<p>\u4f7f\u7528\u5ba2\u6236\u7d30\u5206\u4f86\u5c55\u793a\u7279\u5b9a\u65bc\u5ba2\u6236\u7684\u7522\u54c1\u76ee\u9304\u548c\u50f9\u76ee\u8868\uff0c\u4e26\u5f15\u5165\u6fc0\u52f5\u8a08\u5283\u4f86\u734e\u52f5\u5ba2\u6236\u7684\u5fe0\u8aa0\u5ea6\u548c\u4ea4\u6613\u91cf\u3002\u7136\u5f8c\uff0c\u958b\u767c\u4f7f\u96fb\u5b50\u5546\u52d9\u751f\u614b\u7cfb\u7d71\u8207\u5ba2\u6236\u958b\u5c55\u696d\u52d9\u7684\u65b9\u5f0f\u4fdd\u6301\u4e00\u81f4\u7684\u5de5\u4f5c\u6d41\u7a0b\uff0c\u4ee5\u6d88\u9664\u92b7\u552e\u6d41\u7a0b\u4e2d\u7684\u6469\u64e6\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u5982\u679c\u5ba2\u6236\u9700\u8981\u591a\u6b65\u9a5f\u7684\u8a02\u55ae\u5be9\u6279\u6d41\u7a0b\uff0c\u5247\u61c9\u5efa\u7acb\u5e95\u5c64\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u4f86\u652f\u63f4\u9019\u4e00\u9ede\u3002\u60a8\u4e5f\u53ef\u4ee5\u4f7f\u7528\u5831\u50f9\u5de5\u5177\u4f86\u5b8c\u6210\u6b64\u64cd\u4f5c\u3002<\/p>\n<p>\u4ed8\u6b3e\u4e5f\u662f\u5982\u6b64\u3002<\/p>\n<p>\u5f9e\u555f\u7528\u63a1\u8cfc\u8a02\u55ae\u5230\u6aa2\u67e5\u4fe1\u7528\u53ef\u7528\u6027\u548c\u57f7\u884c\u63a1\u8cfc\u9580\u6abb\uff0c\u78ba\u4fdd\u96fb\u5b50\u5546\u52d9\u7cfb\u7d71\u7b26\u5408\u5ba2\u6236\u9700\u6c42\u3002<\/p>\n<p>\u5c0d\u65bc\u9700\u8981\u5ba2\u6236\u878d\u8cc7\u9078\u64c7\u7684\u6279\u767c\u54c1\u724c\uff0c\u8acb\u5c0b\u627e\u6574\u5408 Klarna \u548c PayPal Credit \u7684\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u3002<\/p>\n<p>\u6700\u5f8c\uff0c\u900f\u904e\u6578\u64da\u900f\u660e\u8b93\u5ba2\u6236\u4e86\u89e3\u72c0\u6cc1\u3002\u4e3b\u52d5\u901a\u77e5\u5ba2\u6236\u6240\u8cfc\u8cb7\u7522\u54c1\u7684\u7f3a\u8ca8\u548c\u5eab\u5b58\u6578\u91cf\u4e0d\u8db3\u7684\u60c5\u6cc1\uff0c\u4ee5\u6700\u5927\u7a0b\u5ea6\u5730\u6e1b\u5c11\u5c0d\u5176\u696d\u52d9\u7684\u6f5b\u5728\u5e79\u64fe\u3002<\/p>\n<p>\u5118\u7ba1\u5b83\u50c5\u9069\u7528\u65bc B2B \u7528\u4f8b\u7684\u5b50\u96c6\uff0c\u4f46\u5141\u8a31\u76ee\u9304\u63d0\u8981\u548c\u76f4\u63a5\u900f\u904e\u5ba2\u6236\u7684\u63a1\u8cfc\u7cfb\u7d71\u8a02\u8cfc\u7684\u6253\u5b54\u529f\u80fd\u53ef\u4ee5\u4f7f\u96fb\u5b50\u5546\u52d9\u7ba1\u9053\u6210\u70ba\u5efa\u7acb\u6301\u4e45\u50f9\u503c\u7684\u5f37\u5927\u5de5\u5177\u3002<\/p>\n<h2>B2B\u96fb\u5b50\u5546\u52d9\u8aa4\u89e3<\/h2>\n<p>\u662f\u7684\uff0c\u4e5f\u8a31 B2B \u9818\u57df\u5728\u96fb\u5b50\u5546\u52d9\u65b9\u9762\u9084\u6c92\u6709\u8ddf\u4e0a B2C \u7684\u767c\u5c55\u901f\u5ea6\uff0c\u4f46\u6578\u5b57\u4e0d\u6703\u8aaa\u8b0a\u2014\u2014B2B \u6b63\u5728\u8d70\u5411\u6578\u4f4d\u5316\u3002<\/p>\n<p>\u5118\u7ba1\u660e\u986f\u8f49\u5411 B2B \u96fb\u5b50\u5546\u52d9\uff0c\u4f46\u570d\u7e5e\u8a72\u884c\u696d\u4ecd\u5b58\u5728\u4e00\u4e9b\u8aa4\u89e3\u3002\u5f9e\u8aa4\u89e3\u53ef\u7528\u7684\u8907\u96dc\u6280\u8853\u5230\u5c0d\u81ea\u52d5\u5316\u6700\u4f73\u5be6\u8e10\u7684\u5929\u771f\uff0c\u8b93\u6211\u5011\u63ed\u958b\u6700\u5e38\u898b\u7684\u795e\u8a71\u7684\u795e\u79d8\u9762\u7d17\u3002<\/p>\n<h3>\u76f8\u4fe1\u60a8\u4e0d\u662f\u5728\u92b7\u552e B2B\u3002<\/h3>\n<p>\u8a31\u591a\u54c1\u724c\u8868\u793a\u4e0d\u92b7\u552e B2B \u7684\u9996\u8981\u539f\u56e0\u662f\u4ed6\u5011\u6c92\u6709\u610f\u8b58\u5230\u81ea\u5df1\u5df2\u7d93\u5728\u9019\u6a23\u505a\u4e86\u3002<\/p>\n<p>B2B \u92b7\u552e\u53ef\u4ee5\u6709\u591a\u7a2e\u5f62\u5f0f\uff1a<\/p>\n<ul>\n<li>\n<p>\u6279\u767c\u7684\u3002<\/p>\n<\/li>\n<li>\n<p>\u8207\u5927\u578b\u6216\u9023\u9396\u96f6\u552e\u5546\u7684\u5206\u92b7\u95dc\u4fc2\u3002<\/p>\n<\/li>\n<li>\n<p>\u5411\u7d44\u7e54\uff08\u5b78\u6821\u3001\u4f01\u696d\u3001\u975e\u71df\u5229\u7d44\u7e54\uff09\u92b7\u552e\u3002<\/p>\n<\/li>\n<li>\n<p>\u4f9b\u61c9\u5546\u5411\u7d93\u92b7\u5546\u92b7\u552e\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u60a8\u4e0d\u5fc5\u6210\u70ba B2B \u92b7\u552e\u7684\u4f9b\u61c9\u5546\u3002\u8a31\u591a\u7dda\u4e0a\u54c1\u724c\u65e2\u662fB2B\u53c8\u662fB2C\u3002<\/p>\n<p>\u60a8\u4e0d\u9700\u8981\u55ae\u7368\u7684\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u4f86\u92b7\u552e B2B\u3002\u76f8\u53cd\uff0c\u60a8\u53ef\u4ee5\u512a\u5316\u55ae\u4e00 URL \u4e0a\u7684\u7db2\u7ad9\u53c3\u8207\u5ea6\u548c SEO\uff0c\u4e26\u4f7f\u7528\u5ba2\u6236\u7fa4\u7d44\u70ba\u60a8\u7684 B2B \u7d30\u5206\u63d0\u4f9b\u500b\u4eba\u5316\u7684\u700f\u89bd\u9ad4\u9a57\u3002<\/p>\n<h3>B2B \u5ba2\u6236\u4e0d\u60f3\u5728\u7dda\u4e0a\u8a02\u8cfc\u3002<\/h3>\n<p>\u96a8\u8457\u65b0\u4e00\u4ee3\u9032\u5165\u7ba1\u7406\u548c\u8cfc\u8cb7\u529b\u6642\u4ee3\uff0c\u4ed6\u5011\u9996\u9078\u7684\u63a1\u8cfc\u65b9\u5f0f\u96fb\u5b50\u5546\u52d9\u53ef\u80fd\u6703\u8d85\u8d8a\u820a\u6d41\u7a0b\u3002<\/p>\n<p>\u4e00\u822c\u4f86\u8aaa\uff0cB2B \u5ba2\u6236\u5e0c\u671b\u770b\u5230\u4ed6\u5011\u7684 B2C \u4fbf\u5229\u8f49\u79fb\u3002<\/p>\n<ul>\n<li>\n<p>41% \u8868\u793a\uff0c\u81ea\u52a9\u670d\u52d9\u529f\u80fd\u662f B2B \u516c\u53f8\u53ef\u4ee5\u8b93\u4ed6\u5011\u66f4\u8f15\u9b06\u5730\u5728\u7dda\u4e0a\u8cfc\u7269\u7684\u4e09\u7a2e\u4e3b\u8981\u65b9\u5f0f\u4e4b\u4e00\u3002<\/p>\n<\/li>\n<li>\n<p>B2B \u9ad8\u5c64\u7684 73% \u8868\u793a\uff0c\u5982\u4eca\u5ba2\u6236\u5c0d\u500b\u4eba\u5316\u9ad4\u9a57\u7684\u671f\u671b\u660e\u986f\u9ad8\u65bc\u5e7e\u5e74\u524d\u3002<\/p>\n<\/li>\n<li>\n<p>50% \u7684 B2B \u8cb7\u5bb6\u8a8d\u70ba\uff0c\u5728\u5c0b\u627e\u8207\u4e4b\u5efa\u7acb\u95dc\u4fc2\u7684\u7dda\u4e0a\u4f9b\u61c9\u5546\u6642\uff0c\u63d0\u9ad8\u500b\u4eba\u5316\u662f\u4e00\u9805\u95dc\u9375\u529f\u80fd\uff0c\u800c\u7576\u6d88\u8cbb\u8005\u7372\u5f97\u500b\u4eba\u5316\u9ad4\u9a57\u6642\uff0c\u4ed6\u5011\u7684\u652f\u51fa\u6703\u589e\u52a0 48%\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u6700\u8fd1\u7684\u4e00\u4efd\u5831\u544a\u767c\u73fe\uff0c\u5343\u79a7\u4e16\u4ee3 B2B \u8cb7\u5bb6\u4e0d\u50c5\u4f86\u4e86\uff0c\u800c\u4e14\u9084\u5728\u9019\u88e1\u3002 2020 \u5e74\uff0c\u8fd1\u4e00\u534a\u7684 B2B \u8cb7\u5bb6\u662f\u5343\u79a7\u4e16\u4ee3\uff0c\u5927\u7d04\u662f 2012 \u5e74\u7684\u5169\u500d\u3002<\/p>\n<p>\u5982\u4eca\uff0c73% \u7684\u5343\u79a7\u4e16\u4ee3\u53c3\u8207\u4e86 B2B \u8cfc\u8cb7\u6d41\u7a0b\u3002<\/p>\n<p>\u5982\u4eca\u7684 B2B \u8cb7\u5bb6\u5728\u8cfc\u8cb7\u7279\u5b9a\u54c1\u724c\u4e4b\u524d\u6703\u9032\u884c\u5927\u7d04 12 \u6b21\u7dda\u4e0a\u641c\u5c0b\u3002<\/p>\n<ul>\n<li>\n<p>44% \u5343\u79a7\u4e16\u4ee3\u6b63\u5728\u505a\u51fa\u8cfc\u8cb7\u6c7a\u5b9a\u3002<\/p>\n<\/li>\n<li>\n<p>33% \u8868\u793a\u4ed6\u5011\u662f\u91cd\u8981\u7684\u5f71\u97ff\u8005\u6216\u63a8\u85a6\u8005\u3002<\/p>\n<\/li>\n<li>\n<p>\u53ea\u6709 2% \u8868\u793a\u5b8c\u5168\u6c92\u6709\u53c3\u8207\u8cfc\u8cb7\u6c7a\u7b56\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u4ed6\u5011\u7684\u8cfc\u7269\u65b9\u5f0f\u8207\u540c\u4ee3\u4eba\u4e0d\u540c\u3002 Heinz \u548c SnapApp \u7684\u4e00\u9805\u7814\u7a76\u767c\u73fe\uff1a<\/p>\n<ul>\n<li>\n<p>\u5343\u79a7\u4e16\u4ee3\u8cb7\u5bb6\u5728\u8cfc\u8cb7\u904e\u7a0b\u4e2d\u6bd4 X \u4e16\u4ee3\u6216\u5b30\u5152\u6f6e\u4e16\u4ee3\u8cb7\u5bb6\u66f4\u7368\u7acb\uff1a\u4ed6\u5011\u5728\u505a\u51fa\u4efb\u4f55\u8cfc\u8cb7\u6c7a\u5b9a\u4e4b\u524d\u6703\u81ea\u884c\u9032\u884c\u5ee3\u6cdb\u7684\u7814\u7a76\u3002<\/p>\n<\/li>\n<li>\n<p>X \u4e16\u4ee3\u548c\u5b30\u5152\u6f6e\u4e16\u4ee3\u7684\u8cb7\u5bb6\u4f9d\u8cf4\u92b7\u552e\u4eba\u54e1\u7684\u6307\u5c0e\uff0c\u800c\u5343\u79a7\u4e16\u4ee3\u7684\u8cb7\u5bb6\u66f4\u6709\u53ef\u80fd\u4f9d\u8cf4\u540c\u5115\u6216\u5916\u90e8\u5c08\u5bb6\u7684\u610f\u898b\uff0c\u800c\u4e0d\u662f\u4fe1\u4efb\u92b7\u552e\u4eba\u54e1\uff1a\u4ed6\u5011\u5728\u65e9\u671f\u7a4d\u6975\u907f\u514d\u53c3\u8207\u92b7\u552e\uff1b\u8fd1 60% \u8868\u793a\uff0c\u4ed6\u5011\u5728\u505a\u51fa\u8cfc\u8cb7\u6c7a\u5b9a\u4e4b\u524d\u4e0d\u6703\u8207\u92b7\u552e\u4eba\u54e1\u63a5\u89f8\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u9019\u4e9b\u8cfc\u8cb7\u884c\u70ba\u6a21\u4eff\u4e86 B2C \u8cfc\u8cb7\u884c\u70ba\uff0c\u5728\u9019\u7a2e\u884c\u70ba\u4e2d\uff0c\u54c1\u724c\u5fc5\u9808\u5728\u505a\u51fa\u751a\u81f3\u8003\u616e\u8cfc\u8cb7\u6c7a\u5b9a\u4e4b\u524d\u9032\u884c\u6559\u80b2\u3001\u5efa\u7acb\u4fe1\u4efb\u548c\u5efa\u7acb\u793e\u7fa4\u3002<\/p>\n<p>\u5982\u679c\u60a8\u5e0c\u671b\u60a8\u7684\u54c1\u724c\u51fa\u73fe\u5728\u9019\u4e9b\u8cfc\u8cb7\u59d4\u54e1\u6703\u4e2d\uff0c\u60a8\u5fc5\u9808\u64c1\u6709\u7dda\u4e0a\u5f62\u8c61\u3002<\/p>\n<h3>\u96fb\u5b50\u5546\u52d9\u9700\u8981\u50f9\u683c\u900f\u660e\u3002<\/h3>\n<p>\u7d55\u5927\u591a\u6578 (89%) B2B \u7814\u7a76\u4eba\u54e1\u5728\u7814\u7a76\u904e\u7a0b\u4e2d\u4f7f\u7528\u4e92\u806f\u7db2\uff0c\u4ed6\u5011\u5728\u8a2a\u554f\u7279\u5b9a\u54c1\u724c\u7684\u7db2\u7ad9\u4e4b\u524d\u6703\u9032\u884c 12 \u6b21\u641c\u5c0b\u3002\u5c0d\u96fb\u5b50\u5546\u52d9\u7684\u65e5\u76ca\u4f9d\u8cf4\u610f\u5473\u8457 B2B \u5ba2\u6236\u5e0c\u671b B2B \u7db2\u7ad9\u5c07\u985e\u4f3c B2C \u7684\u505a\u6cd5\uff08\u4f8b\u5982\u50f9\u683c\u900f\u660e\u5ea6\u3001\u500b\u4eba\u5316\u548c\u4fbf\u5229\u6027\uff09\u878d\u5165\u5ba2\u6236\u9ad4\u9a57\u4e2d\u3002<\/p>\n<p>\u7136\u800c\uff0c\u7531\u65bc\u5229\u6f64\u7387\u4f4e\u4e14\u6fc0\u70c8\u7684\u7af6\u722d\u5c0d\u624b\u5e0c\u671b\u964d\u4f4e B2B \u696d\u52d9\u7684\u51fa\u50f9\uff0c\u8a31\u591a\u54c1\u724c\u53ef\u80fd\u4e0d\u5e0c\u671b\u5927\u773e\u4e86\u89e3\u5176\u50f9\u683c\u3002<\/p>\n<p>\u9019\u7a2e\u5c0d\u4f9b\u61c9\u93c8\u7684\u4fdd\u8b77\u662f\u53ef\u4ee5\u7406\u89e3\u7684\uff0c\u9019\u5c31\u662f\u70ba\u4ec0\u9ebc\u8a31\u591a\u96fb\u5b50\u5546\u52d9\u89e3\u6c7a\u65b9\u6848\u50c5\u5728\u5ba2\u6236\u767b\u9304\u5f8c\u624d\u63d0\u4f9b\u50f9\u683c\u53ef\u7528\u6027\u3002\u9019\u610f\u5473\u8457\u53ea\u6709\u60a8\u7684\u5ba2\u6236\u624d\u80fd\u770b\u5230\u50f9\u683c- \u4e26\u4e14\u53ef\u4ee5\u5b8c\u5168\u6309\u7167\u70ba\u500b\u4eba\u5ba2\u6236\u5354\u5546\u7684\u50f9\u683c\u5448\u73fe\u3002\u00a0<\/p>\n<p>\u60a8\u4e5f\u53ef\u4ee5\u4f7f\u7528\u60a8\u7684\u7db2\u7ad9\u4f86\u555f\u7528\u7522\u54c1\u53ef\u898b\u6027\uff0c\u4f46\u8981\u6c42\u672a\u767b\u5165\u5176\u5ba2\u6236\u7fa4\u7d44\u7684\u5ba2\u6236\uff08\u53ef\u80fd\u662f\u6f5b\u5728\u5ba2\u6236\uff09\u81f4\u96fb\u4ee5\u7372\u53d6\u50f9\u683c\u3002<\/p>\n<p>\u95dc\u9375\u662f\u8981\u5728\u70ba\u6f5b\u5728 B2B \u5ba2\u6236\u63d0\u4f9b\u7684\u81ea\u52d5\u500b\u4eba\u5316\u50f9\u683c\u8207\u70ba\u6e96\u5099\u8cfc\u8cb7\u7684\u5ba2\u6236\u9032\u884c\u5354\u5546\u4e4b\u9593\u627e\u5230\u5e73\u8861\u3002<\/p>\n<h3>\u7db2\u4e0a\u8a02\u8cfc\u51b7\u6de1\u3002<\/h3>\n<p>\u8207\u4ed6\u5011\u5efa\u7acb\u9577\u671f\u7684\u500b\u4eba\u95dc\u4fc2\u662f\u78ba\u4fdd\u5ba2\u6236\u4e0d\u6703\u8f49\u5411\u7af6\u722d\u5c0d\u624b\u7684\u6700\u4f73\u65b9\u6cd5\u4e4b\u4e00\u3002\u9019\u5c31\u662f\u70ba\u4ec0\u9ebc\u5982\u6b64\u591a\u7684 B2B \u4f01\u696d\u90fd\u662f\u7531\u5bb6\u65cf\u64c1\u6709\u548c\u7d93\u71df\u7684\u3002\u4f5c\u70ba\u5bb6\u5ead\u4e2d\u7684\u4e00\u54e1\uff0c\u6709\u4e00\u7a2e\u500b\u4eba\u98a8\u683c\uff1a\u96fb\u8a71\u3001\u665a\u9910\u3001\u62dc\u8a2a\u548c\u65c5\u884c\u3002<\/p>\n<p>\u76f8\u8f03\u4e4b\u4e0b\uff0c\u7db2\u4e0a\u5546\u5e97\u53ef\u80fd\u986f\u5f97\u51b7\u6f20\uff0c\u4f46\u4e8b\u5be6\u4e26\u975e\u5982\u6b64\u3002<\/p>\n<p>\u800c\u4e14\uff0c\u5c24\u5176\u662f\u73fe\u5728\u5343\u79a7\u4e16\u4ee3\u8655\u65bc\u8a31\u591a B2B \u8cfc\u8cb7\u6c7a\u7b56\u7684\u6700\u524d\u6cbf\uff0c\u8cb7\u5bb6\u6b63\u5728\u5c0b\u6c42\u7c21\u5316\u7684\u6578\u4f4d\u8cfc\u8cb7\u9ad4\u9a57\u3002<\/p>\n<p>55% \u5728\u9700\u6c42\u7522\u751f\u5831\u544a\u4e2d\u8868\u793a\uff0c\u7576\u6240\u6709\u5176\u4ed6\u56e0\u7d20\u76f8\u540c\uff08\u4f8b\u5982\u50f9\u683c\u3001\u54c1\u8cea\uff09\u6642\uff0c\u201c\u6578\u4f4d\u8cfc\u8cb7\u9ad4\u9a57\u5c0d\u65bc\u9078\u64c7\u4f9b\u61c9\u5546\u975e\u5e38\u91cd\u8981\u3002\u201d<\/p>\n<p>\u501f\u52a9 24\/7 \u804a\u5929\u6280\u8853\uff0c\u53ef\u4ee5\u5c07\u5546\u5e97\u4e2d\u7684\u7dda\u4e0a\u804a\u5929\u8f49\u63db\u70ba\u624b\u6a5f\u4e0a\u7684\u6587\u672c\uff0c\u65b0\u4e00\u4ee3\u53ef\u4ee5\u900f\u904e\u4ed6\u5011\u559c\u6b61\u7684\u901a\u8a0a\u7ba1\u9053\u9ad8\u6548\u4e14\u6709\u6548\u5730\u9032\u884c\u4ea4\u6d41\uff1a\u6587\u672c\u3001Facebook Messenger \u6216\u5404\u7a2e\u5176\u4ed6\u9078\u9805\u3002<\/p>\n<p>\u9019\u7a2e\u985e\u578b\u7684\u5ba2\u6236\u670d\u52d9\u4e0d\u50c5\u6613\u65bc\u8a2d\u7f6e\uff0c\u800c\u4e14\u6df1\u53d7\u5ee3\u5927\u5ba2\u6236\u7684\u6b61\u8fce\u3002<\/p>\n<p>\u9ea5\u80af\u932b\u516c\u53f8\u7684\u4e00\u9805\u7814\u7a76\u767c\u73fe\uff0c\u7db2\u7ad9\u56de\u61c9\u6642\u9593\u7de9\u6162\u662f B2B \u8cb7\u5bb6\u5c0d\u7dda\u4e0a\u8a02\u8cfc\u7684\u6700\u5927\u62b1\u6028\u3002<\/p>\n<p>\u63d0\u9ad8\u56de\u61c9\u5ba2\u6236\u7684\u901f\u5ea6\u662f\u7576\u4eca\u9ad8\u54c1\u8cea\u7684\u9762\u5c0d\u9762\u4e92\u52d5\u7684\u9ad4\u73fe\u3002\u5ffd\u8996\u5b83\uff0c\u4f60\u53ef\u80fd\u6703\u5931\u53bb\u751f\u610f\u3002<\/p>\n<h3>\u4e00\u5bb6\u5728\u7dda\u5546\u5e97\u62d2\u7d55\u5b9a\u5236\u8a02\u8cfc\u3002<\/h3>\n<p>\u5c0d\u65bc B2B \u5ba2\u6236\u548c\u6279\u767c\u5546\u4f86\u8aaa\uff0c\u5ba2\u88fd\u5316\u8a02\u55ae\u7684\u53ef\u80fd\u6027\u5f88\u9ad8\uff0c\u8a31\u591a B2B \u4f01\u696d\u5e0c\u671b\u63d0\u4f9b\u5ba2\u88fd\u5316\u8a02\u55ae\uff08\u9019\u6709\u52a9\u65bc\u5efa\u7acb\u500b\u4eba\u95dc\u4fc2\uff09\u3002<\/p>\n<p>\u4f46\u5ba2\u88fd\u5316\u8a02\u55ae\u901a\u5e38\u4e26\u4e0d\u662f\u96fb\u5b50\u5546\u52d9\u7684\u5e38\u614b\u2014\u2014\u6216\u8005\u5f88\u591a\u4eba\u90fd\u9019\u9ebc\u8a8d\u70ba\u3002<\/p>\n<p>\u501f\u52a9\u81ea\u8a02\u5831\u50f9\u5de5\u5177\u3001\u7368\u7279\u7684\u8b8a\u9ad4\u548c\u7d30\u5206\u7684\u5ba2\u6236\u7fa4\u9ad4\uff0cB2B \u4f01\u696d\u53ef\u4ee5\u5141\u8a31\u5ba2\u6236 24\/7 \u767c\u9001 PDF \u5831\u50f9\uff0c\u7136\u5f8c\u8a55\u4f30\u5831\u50f9\uff0c\u5982\u679c\u53ef\u4ee5\u586b\u5beb\u7368\u7279\u7684\u8a02\u55ae\uff0c\u5247\u5728\u6b63\u5e38\u5de5\u4f5c\u6642\u9593\u5167\u8fd4\u56de\u3002<\/p>\n<p>\u7136\u5f8c\uff0c\u60a8\u7684\u96fb\u5b50\u5546\u52d9\u4f01\u696d\u53ef\u4ee5\u5c07\u8a72\u5ba2\u6236\u653e\u5165\u5176\u7368\u7279\u7684\u5ba2\u6236\u7fa4\u7d44\u4e2d\uff0c\u9019\u6a23\u7576\u5ba2\u6236\u91cd\u65b0\u8a02\u8cfc\u6642\uff0c\u4ed6\u5011\u5c31\u4e0d\u5fc5\u518d\u6b21\u901a\u904e\u5831\u50f9\u5f15\u64ce\u3002<\/p>\n<p>\u76f8\u53cd\uff0c\u4ed6\u5011\u53ef\u4ee5\u9ede\u64ca\u4e26\u67e5\u770b\u5c08\u9580\u70ba\u4ed6\u5011\u88fd\u4f5c\u7684\u7269\u54c1\u3002<\/p>\n<h3>\u9867\u5ba2\u4e0d\u9858\u610f\u5728\u7db2\u8def\u4e0a\u9032\u884c\u5927\u984d\u8cfc\u8cb7\u3002<\/h3>\n<p>\u96d6\u7136\u7db2\u4e0a\u8cfc\u7269\u66fe\u7d93\u88ab\u8a8d\u70ba\u662f\u4e00\u500b\u5192\u96aa\u7684\u6c7a\u5b9a\uff0c\u4f46\u5982\u4eca\u9019\u7a2e\u64d4\u6182\u5e7e\u4e4e\u4e0d\u5b58\u5728\u3002\u00a0<\/p>\n<p>\u5982\u4eca\uff0c\u4eba\u5011\u53ef\u4ee5\u5728\u7dda\u8cfc\u8cb7\u6c7d\u8eca\u3001\u5a5a\u7d17\u751a\u81f3\u96dc\u8ca8\uff0c\u8d85\u904e 35% \u7684\u4f01\u696d\u8cb7\u5bb6\u9858\u610f\u5728\u7db2\u4e0a\u55ae\u7b46\u4ea4\u6613\u4e2d\u82b1\u8cbb $500,000 \u6216\u66f4\u591a\uff0c\u9019\u4e26\u4e0d\u5947\u602a\u3002\u66f4\u4e0d\u7528\u8aaa\uff0c15%\u7684\u4f01\u696d\u6c7a\u7b56\u8005\u6e34\u671b\u9032\u884c\u50f9\u503c\u8d85\u904e$1\u767e\u842c\u7684\u7dda\u4e0a\u63a1\u8cfc\u3002<\/p>\n<p>\u96fb\u5b50\u5546\u52d9\u4e0d\u50c5\u9069\u7528\u65bc\u4f4e\u50f9\u503c\u548c\u91cd\u8907\u8cfc\u8cb7\u2014\u2014\u73fe\u5728\u5b83\u662f\u4e00\u500b\u53ea\u9700\u9ede\u64ca\u5e7e\u4e0b\u5373\u53ef\u5be6\u73fe\u5927\u984d\u92b7\u552e\u7684\u6a5f\u6703\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/6uAn6iu.png\" alt=\"\" \/><\/p>\n<h2>\u4f7f\u7528B2B\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u7684\u512a\u52e2<\/h2>\n<p>\u5982\u679c\u60a8\u662f B2B \u4f01\u696d\uff0c\u88ab\u56f0\u5728\u50b3\u771f\u3001\u63a8\u92b7\u96fb\u8a71\u548c Excel \u96fb\u5b50\u8868\u683c\u7b49\u50b3\u7d71\u6d41\u7a0b\u4e2d\uff0c\u90a3\u9ebc\u4e5f\u8a31\u662f\u6642\u5019\u6539\u9032\u60a8\u7684\u696d\u52d9\u65b9\u5f0f\u4e86\u3002\u00a0<\/p>\n<p>\u4e00\u65e6\u60a8\u6e96\u5099\u597d\u9032\u8ecd\u96fb\u5b50\u5546\u52d9\uff0c\u7b2c\u4e00\u6b65\u5c31\u662f\u9078\u64c7 B2B \u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u3002\u5e02\u5834\u4e0a\u6709\u6578\u767e\u500b\u5e73\u53f0\uff0c\u4f01\u696d\u53ef\u4ee5\u8f15\u9b06\u5229\u7528\u6700\u65b0\u7684\u96fb\u5b50\u5546\u52d9\u529f\u80fd\u4f86\u5e6b\u52a9\u6eff\u8db3\u5ba2\u6236\u7684\u9700\u6c42\u4e26\u4f7f\u7576\u524d\u7cfb\u7d71\u73fe\u4ee3\u5316\u3002<\/p>\n<p>\u4ee5\u4e0b\u662f\u4f7f\u7528 B2B \u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u53ef\u80fd\u662f\u60a8\u7684\u696d\u52d9\u6700\u4f73\u8209\u63aa\u7684\u5e7e\u500b\u539f\u56e0\uff1a<\/p>\n<h3>\u66f4\u597d\u5730\u7ba1\u7406\u4f9b\u61c9\u5546\u548c\u5ba2\u6236\u3002<\/h3>\n<p>\u7d93\u71df\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u8b93\u60a8\u53ef\u4ee5\u5728\u4e00\u500b\u5730\u65b9\u7ba1\u7406\u4e00\u5207\uff0c\u5f9e\u5ba2\u6236\u8cc7\u6599\u5230\u8a02\u55ae\u5c65\u884c\u518d\u5230\u5eab\u5b58\u63a7\u5236\u3002\u900f\u904e\u4f01\u696d\u3001\u4f9b\u61c9\u5546\u548c\u7d93\u92b7\u5546\u4e4b\u9593\u7684\u81ea\u52d5\u5316\u92b7\u552e\u6d41\u7a0b\u9078\u9805\uff0c\u60a8\u7684\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u53ef\u4ee5\u5354\u52a9\u7c21\u5316 B2B \u71df\u904b\u4e26\u6539\u5584\u5ba2\u6236\u9ad4\u9a57\u3002<\/p>\n<p>\u900f\u904e BigCommerce\uff0cB2B \u5546\u5bb6\u53ef\u4ee5\u900f\u904e\u591a\u529f\u80fd API \u6574\u5408 POS \u548c ERP \u7b49\u4efb\u52d9\u95dc\u9375\u578b\u7cfb\u7d71\u3002 BigCommerce \u7684\u73fe\u4ee3\u6280\u8853\u7121\u9700\u5f9e\u982d\u958b\u59cb\uff0c\u800c\u662f\u8b93\u60a8\u53ef\u4ee5\u900f\u904e\u9810\u5148\u5efa\u7acb\u7684\u4e00\u9375\u5f0f\u6574\u5408\u4f86\u4f7f\u7528\u73fe\u6709\u7684\u696d\u52d9\u5de5\u5177\u548c\u7cfb\u7d71\uff0c\u6216\u4f7f\u7528\u6211\u5011\u7684 API \u81ea\u8a02\u81ea\u52d5\u5316\u3002<\/p>\n<h3>\u5411\u73fe\u6709\u5ba2\u6236\u92b7\u552e\u66f4\u591a\u7522\u54c1\u3002<\/h3>\n<p>B2B \u96fb\u5b50\u5546\u52d9\u64c1\u6709\u4e00\u500b\u53ef\u4f9b\u53d7\u773e\u5b58\u53d6\u548c\u4f7f\u7528\u7684\u5e73\u53f0\uff0c\u662f\u5411\u73fe\u6709\u8cb7\u5bb6\u9032\u884c\u4ea4\u53c9\u92b7\u552e\u548c\u8ffd\u52a0\u92b7\u552e\u7684\u7d55\u4f73\u6a5f\u6703\u3002\u4fdd\u6301\u5ba2\u6236\u8208\u8da3\u7684\u6700\u4f73\u7b56\u7565\u4e4b\u4e00\u5c31\u662f\u63d0\u4f9b\u500b\u4eba\u5316\u9ad4\u9a57\u3002\u00a0<\/p>\n<p>2020 \u5e74 B2B \u884c\u92b7\u9810\u7b97\u4e2d\u6709 55% \u5c08\u6ce8\u65bc\u6578\u4f4d\u5316\u5de5\u4f5c\uff0c\u4ee5\u5354\u52a9\u63d0\u4f9b\u66f4\u500b\u4eba\u5316\u7684\u5ba2\u6236\u9ad4\u9a57\u3002\u00a0<\/p>\n<p>\u5728 B2C \u4e16\u754c\u4e2d\uff0c\u9019\u53ef\u80fd\u770b\u8d77\u4f86\u50cf\u662f\u589e\u5f37\u5be6\u5883\u8a66\u8863\u9593\u6216 Instagram \u4e0a\u7684\u500b\u4eba\u5316\u7522\u54c1\u63a8\u85a6\u3002\u4f46\u5728 B2B \u9818\u57df\uff0c\u500b\u4eba\u5316\u53ef\u4ee5\u5305\u62ec\u5ba2\u88fd\u5316\u5831\u50f9\u3001\u6298\u6263\u548c\u904b\u8cbb\u3001AR \u65c5\u904a\u3001\u500b\u4eba\u5316\u92b7\u552e\u5165\u53e3\u7db2\u7ad9\u3001\u884c\u52d5\u8a02\u8cfc\u548c\u81ea\u52a9\u670d\u52d9\u529f\u80fd\u3002<\/p>\n<h3>\u6f5b\u5728\u7684\u64f4\u5f35\u3002<\/h3>\n<p>\u7136\u800c\uff0cB2B \u96fb\u5b50\u5546\u52d9\u4e0d\u50c5\u662f\u7784\u6e96\u7576\u524d\u8cb7\u5bb6\u7684\u6a5f\u6703\uff0c\u4e5f\u662f\u64f4\u5c55\u5230\u4e0d\u540c\u5e02\u5834\u548c\u5438\u5f15\u65b0\u5ba2\u6236\u7684\u6a5f\u6703\u3002\u6709\u9019\u9ebc\u591a\u7684\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u3001\u5e02\u5834\u548c\u6578\u4f4d\u89e3\u6c7a\u65b9\u6848\uff0c\u5c0b\u6c42\u6578\u4f4d\u5316\u7684\u5546\u5bb6\u5e7e\u4e4e\u6c92\u6709\u4efb\u4f55\u9650\u5236\uff0c\u9019\u4f7f\u5f97 B2B \u4f01\u696d\u6bd4\u4ee5\u5f80\u4efb\u4f55\u6642\u5019\u90fd\u66f4\u5bb9\u6613\u8d70\u5411\u5168\u7403\u6216\u9032\u5165\u65b0\u7522\u54c1\u5e02\u5834\u3002<\/p>\n<p>\u5e78\u904b\u7684\u662f\uff0c\u50cf BigCommerce \u9019\u6a23\u7684\u5e73\u53f0\u5982\u4eca\u5df2\u7d93\u5728\u5e6b\u52a9 B2C \u548c B2B \u5546\u5bb6\u8de8\u570b\u64f4\u5f35\u4e26\u5438\u5f15\u65b0\u8cb7\u5bb6\u3002 BigCommerce \u652f\u63f4 150 \u591a\u500b\u570b\u5bb6\/\u5730\u5340\u7684 140 \u591a\u7a2e\u672c\u5730\u8ca8\u5e63\uff0c\u63d0\u4f9b\u4e00\u7cfb\u5217\u529f\u80fd\uff0c\u8b93\u60a8\u53ef\u4ee5\u5728\u4efb\u4f55\u5730\u65b9\u9032\u884c\u92b7\u552e\uff0c\u5305\u62ec\u8de8\u901a\u8def\u92b7\u552e\u4ee5\u53ca\u570b\u969b\u904b\u8f38\u548c\u7a05\u6536\u9078\u9805\u3002\u6b64\u5916\uff0c\u6191\u85c9\u5148\u9032\u7684\u4ed8\u6b3e\u9078\u9805\u3001\u5171\u4eab\u8cfc\u7269\u6e05\u55ae\u548c\u518d\u6b21\u8cfc\u8cb7\u529f\u80fd\uff0cBigCommerce B2B \u7248\u5141\u8a31\u60a8\u7684\u4f01\u696d\u5275\u5efa\u9806\u66a2\u7684\u8cfc\u8cb7\u8def\u5f91\uff0c\u4ee5\u4fbf\u5ba2\u6236\u53ef\u4ee5\u6309\u7167\u81ea\u5df1\u7684\u689d\u4ef6\u5411\u60a8\u8cfc\u8cb7\u3002<\/p>\n<h3>\u66f4\u597d\u7684\u6578\u64da\u5206\u6790\u3002<\/h3>\n<p>\u64c1\u6709\u96fb\u5b50\u5546\u52d9\u7db2\u7ad9\u7684\u4e3b\u8981\u597d\u8655\u4e4b\u4e00\u662f\u60a8\u53ef\u4ee5\u7d93\u5e38\u8ffd\u8e64\u5ba2\u6236\u8cfc\u7269\u6642\u7684\u884c\u70ba\u3002\u4f7f\u7528\u6578\u64da\u5206\u6790\uff08\u4f8b\u5982 BigCommerce \u7684\u96fb\u5b50\u5546\u52d9\u5206\u6790\u548c\u6d1e\u5bdf\u5831\u544a\uff09\uff0c\u60a8\u53ef\u4ee5\u78ba\u5b9a\u696d\u52d9\u7684\u54ea\u4e9b\u90e8\u5206\u6b63\u5728\u767c\u63ee\u4f5c\u7528\uff0c\u54ea\u4e9b\u90e8\u5206\u61c9\u8a72\u653e\u68c4\uff0c\u5f9e\u800c\u4f7f\u60a8\u80fd\u5920\u505a\u51fa\u66f4\u597d\u7684\u696d\u52d9\u6c7a\u7b56\u4e26\u512a\u5316\u7528\u6236\u9ad4\u9a57\u3002<\/p>\n<p>\u5982\u4eca\uff0c\u96f2\u7aef\u904b\u7b97\u3001\u5132\u5b58\u548c\u9810\u6e2c\u5206\u6790\u4e0d\u518d\u662f\u5962\u4f88\u54c1\uff0c\u800c\u662f\u512a\u5148\u4e8b\u9805\u3002\u96a8\u8457\u8d8a\u4f86\u8d8a\u591a\u7684 B2B \u4f01\u696d\u958b\u59cb\u6578\u4f4d\u8f49\u578b\uff0c\u63a1\u7528\u5275\u65b0\u6280\u8853\u7684\u7af6\u8cfd\u5c07\u8981\u6c42 B2B \u8ce3\u5bb6\u4f9d\u9760\u6578\u64da\u5206\u6790\u4f86\u63d0\u5347\u6574\u9ad4\u8cfc\u7269\u9ad4\u9a57\u3002<\/p>\n<h5>\u8d85\u8d8a B2B \u8cfc\u7269\u8005\u7684\u671f\u671b<\/h5>\n<p>\u8981\u4e86\u89e3\u900f\u904e BigCommerce B2B \u5728\u7dda\u92b7\u552e\u7684\u512a\u52e2\uff0c\u8acb\u6309\u6b64\u8655\u3002<\/p>\n<h3>BigCommerce \u7684\u512a\u52e2\u3002<\/h3>\n<p>\u4f5c\u70ba\u4e2d\u968e\u5e02\u5834\u548c\u4f01\u696d\u54c1\u724c\u7684\u9818\u5148\u958b\u653e\u5f0fSaaS \u96fb\u5b50\u5546\u52d9\u5e73\u53f0\uff0cBigCommerce \u63d0\u4f9b\u591a\u79df\u6236SaaS \u7684\u6240\u6709\u512a\u52e2\uff08\u6613\u65bc\u4f7f\u7528\u3001\u529f\u80fd\u5f37\u5927\u548c\u6301\u7e8c\u66f4\u65b0\uff09\uff0c\u4e26\u8207\u958b\u653e\u5f0fAPI \u76f8\u7d50\u5408\uff0c\u5141\u8a31B2B \u4f01\u696d\u81ea\u8a02\u5176\u7522\u54c1\u7db2\u7ad9\u4e26\u8207\u73fe\u6709\u7cfb\u7d71\u6574\u5408\u3002\u00a0<\/p>\n<p>\u6b64\u5916\uff0cBigCommerce \u5e73\u53f0\u63d0\u4f9b\u7121\u982d\u529f\u80fd\uff0c\u8b93\u60a8\u53ef\u4ee5\u900f\u904e WordPress \u6216 Bloomreach \u8f15\u9b06\u63d2\u5165\u60a8\u559c\u6b61\u7684 CMS\uff0c\u751a\u81f3\u81ea\u8a02\u60a8\u7684\u524d\u7aef\u89e3\u6c7a\u65b9\u6848\u3002\u540c\u6642\uff0cBigCommerce \u5728\u5f8c\u7aef\u70ba\u60a8\u63d0\u4f9b\u652f\u63f4\u3002\u4f7f\u7528\u9019\u7a2e\u53ef\u7d44\u5408\u67b6\u69cb\uff0c\u60a8\u53ef\u4ee5\u5728\u524d\u7aef\u5275\u5efa\u7368\u7279\u7684\u3001\u7528\u6236\u9a45\u52d5\u7684\u9ad4\u9a57\uff0c\u4e26\u70ba\u7b56\u7565\u7684\u6bcf\u500b\u90e8\u5206\u4f7f\u7528\u6700\u597d\u7684\u4f9b\u61c9\u5546\u3002\u00a0<\/p>\n<p>\u66f4\u597d\u7684\u662f\uff0cBigCommerce \u70ba B2C \u548c B2B \u5546\u5bb6\u63d0\u4f9b\u50f9\u503c\uff0c\u5305\u62ec\u70ba B2B \u5ba2\u6236\u5275\u9020 B2C \u9ad4\u9a57\u3002 BigCommerce \u70ba Plus\u3001Pro \u548c Enterprise \u8a08\u756b\u7684\u5546\u5bb6\u63d0\u4f9b\u539f\u751f B2B \u529f\u80fd\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u5982\u679c\u60a8\u662f\u64c1\u6709 B2B \u548c B2C \u5ba2\u6236\u7684\u6df7\u5408\u578b\u4f01\u696d\uff0cBigCommerce \u5e73\u53f0\u53ef\u4ee5\u8f15\u9b06\u5730\u5411\u5ba2\u6236\u7fa4\u63d0\u4f9b\u4e0d\u540c\u7684\u50f9\u76ee\u8868\u6216\u76ee\u9304\u3002<\/p>\n<p>\u6191\u85c9\u5927\u91cf\u4f01\u696dB2B \u92b7\u552e\u529f\u80fd\uff0c\u5305\u62ec\u8207POS \u548cERP \u5e73\u53f0\u7684\u7121\u7e2b\u6574\u5408\u3001\u900f\u904e\u5408\u4f5c\u5925\u4f34\u63d0\u4f9b\u7684B2B \u7279\u5b9a\u652f\u4ed8\u529f\u80fd\u3001\u53ef\u9760\u6027\u548c\u6548\u80fd\uff0cBigCommerce \u70ba\u7af6\u722d\u6027SaaS \u5e73\u53f0\u63d0\u4f9b\u4e86\u66f4\u9748\u6d3b\u7684\u66ff\u4ee3\u65b9\u6848\uff0c\u4e26\u70ba\u60a8\u7684SaaS \u5e73\u53f0\u63d0\u4f9b\u4e86\u66f4\u5bb9\u6613\u5b58\u53d6\u3001\u66f4\u5feb\u901f\u7684\u66ff\u4ee3\u65b9\u6848\u3002\u907a\u7559\u89e3\u6c7a\u65b9\u6848\u3002\u82e5\u8981\u4e86\u89e3\u4f7f\u7528 BigCommerce B2B \u89e3\u6c7a\u65b9\u6848\u5728\u7dda\u4e0a\u92b7\u552e\u7684\u66f4\u591a\u597d\u8655\uff0c\u8acb\u5617\u8a66\u6211\u5011\u7684 15 \u5929\u514d\u8cbb\u8a66\u7528\u6216\u67e5\u770b\u6211\u5011\u7684 B2B \u6848\u4f8b\u7814\u7a76\uff0c\u4ee5\u4e86\u89e3\u5176\u4ed6 B2B \u5546\u5bb6\u5982\u4f55\u5728\u96fb\u5b50\u5546\u52d9\u65b9\u9762\u53d6\u5f97\u6210\u529f\u3002<\/p>\n<h2>B2B \u96fb\u5b50\u5546\u52d9\u7bc4\u4f8b<\/h2>\n<p>\u4e0d\u540c\u7684\u4f01\u696d\u90fd\u63a1\u7528\u4e86B2B\u96fb\u5b50\u5546\u52d9\u3002\u4ee5\u4e0b\u662f\u4e00\u4e9b\u5229\u7528\u96fb\u5b50\u5546\u52d9\u767c\u63ee\u512a\u52e2\u7684\u516c\u53f8\u7684\u4f8b\u5b50\u3002<\/p>\n<h3>\u67cf\u6797\u5305\u88dd\u3002<\/h3>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/Q0DAj72.png\" alt=\"\" \/><\/p>\n<p>\u4f5c\u70ba\u4e00\u500b\u76f8\u7576\u8907\u96dc\u7684 B2B \u696d\u52d9\uff0cBerlin Packaging \u6b63\u5728\u5c0b\u627e B2B \u96fb\u5b50\u5546\u52d9\u89e3\u6c7a\u65b9\u6848\uff0c\u53ef\u63d0\u4f9b\uff1a<\/p>\n<ul>\n<li>\n<p>\u5c08\u9580\u7684\u7269\u54c1\u5c6c\u6027\u3002<\/p>\n<\/li>\n<li>\n<p>\u81ea\u8a02\u8f38\u5165\u3002<\/p>\n<\/li>\n<li>\n<p>\u8207\u73fe\u6709 ERP \u7684\u4ecb\u9762\u3002<\/p>\n<\/li>\n<li>\n<p>\u70ba\u5ba2\u6236\u5ba2\u88fd\u5316\u904b\u8f38\u548c\u8655\u7406\u80fd\u529b\uff0c\u9019\u5c07\u6539\u5584\u6574\u9ad4\u7528\u6236\u9ad4\u9a57\u4e26\u7c21\u5316\u6d41\u7a0b\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u81ea\u5f9e\u6539\u7528 BigCommerce \u4ee5\u4f86\uff0cBerlin Packaging \u7684\u8f49\u63db\u7387\u5927\u5e45\u63d0\u5347 - \u589e\u52a0\u4e86 27%\u3002\u4ed6\u5011\u7684\u8a02\u55ae\u548c\u9700\u6c42\u6536\u5165\u4e5f\u6709\u6240\u589e\u52a0\u3002<\/p>\n<h3>\u806f\u5408\u6c34\u7522\u96c6\u5718.<\/h3>\n<p>2020 \u5e74\uff0cUnited Aqua Group\uff08\u7531\u4f4f\u5b85\u548c\u5546\u696d\u6e38\u6cf3\u6c60\u53ca\u6c34\u7642\u4e2d\u5fc3\u5efa\u7bc9\u5546\u7d44\u6210\u7684\u5408\u4f5c\u516c\u53f8\uff09\u5e0c\u671b\u5f9e\u5148\u524d\u7684\u5e73\u53f0 NuORDER \u8f49\u5411\u63d0\u4f9b\u66f4\u591a\u985e\u4f3c B2C \u9ad4\u9a57\u7684\u5e73\u53f0\u3002 United Aqua Group \u64c1\u6709\u8d85\u904e 40 \u842c\u7a2e\u7522\u54c1\u7684\u76ee\u9304\uff0c\u5c0b\u6c42\u4e00\u500b\u80fd\u5920\u63d0\u4f9b\u7db2\u7ad9\u901f\u5ea6\u3001\u6613\u7528\u6027\u3001\u5ba2\u88fd\u5316\u80fd\u529b\u548c\u4e00\u81f4\u6027\u80fd\u7684\u5e73\u53f0\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/dnvd9U2.png\" alt=\"\" \/><\/p>\n<p>\u5728\u89c0\u770b\u6f14\u793a\u4e26\u4e86\u89e3\u8a72\u5e73\u53f0\u7684\u773e\u591a\u5ba2\u88fd\u5316\u529f\u80fd\u5f8c\uff0cUnited Aqua Group \u5f88\u5feb\u5c31\u767b\u9678\u4e86 BigCommerce\u3002\u9019\u4e9b\u53ea\u662f\u5c0e\u81f4\u516c\u53f8\u505a\u51fa\u6c7a\u5b9a\u7684\u4e00\u4e9b\u6c7a\u5b9a\u56e0\u7d20\uff1a<\/p>\n<ul>\n<li>\n<p>\u8207 ERP \u6574\u5408\u4ee5\u53ca\u5c07\u8cc7\u8a0a\u5f9e ERP \u50b3\u56de\u5546\u5e97\u7684\u80fd\u529b\u3002<\/p>\n<\/li>\n<li>\n<p>\u5feb\u901f\u52a0\u8f09\u548c\u6539\u9032\u7684\u641c\u5c0b\u3002<\/p>\n<\/li>\n<li>\n<p>\u80fd\u5920\u4e0a\u50b3\u8a02\u55ae\u96fb\u5b50\u8868\u683c\u3002<\/p>\n<\/li>\n<li>\n<p>\u80fd\u5920\u9078\u64c7\u591a\u500b\u8996\u5716\u548c\u591a\u500b\u9001\u8ca8\u5730\u5740\u3002<\/p>\n<\/li>\n<li>\n<p>\u6613\u65bc\u7ba1\u7406\u985e\u5225\u3002<\/p>\n<\/li>\n<li>\n<p>\u6301\u7e8c\u652f\u6301\u3002<\/p>\n<\/li>\n<li>\n<p>\u7528\u65bc\u67e5\u770b\u6bcf\u9031\u8cfc\u8cb7\u60c5\u6cc1\u4e26\u6bd4\u8f03\u4e0a\u9031\u8a02\u55ae\u7684\u5100\u8868\u677f\u3002<\/p>\n<\/li>\n<\/ul>\n<p>\u9032\u884c\u8f49\u63db\u5f8c\uff0cUnited Aqua Group \u7684\u5ba2\u6236\u6578\u91cf\u589e\u52a0\u4e86 284%\uff0c\u8f49\u63db\u7387\u589e\u52a0\u4e86 539%\uff0c\u6536\u5165\u589e\u52a0\u4e86 336%\u3002<\/p>\n<h3>\u8cbf\u6613\u901a\u3002<\/h3>\n<p>\u4f5c\u70ba\u4e00\u5bb6\u6709\u8457\u6839\u6df1\u8482\u56fa\u7684\u50b3\u7d71\u548c\u7d93\u9a57\u7684\u516c\u53f8\uff0c\u6fb3\u6d32\u6700\u53e4\u8001\u7684\u7ba1\u9053\u8cbf\u6613\u5546 Tradelink \u5e0c\u671b\u5c0b\u6c42\u65b0\u6280\u8853\u4f86\u5be6\u73fe\u5176\u670d\u52d9\u73fe\u4ee3\u5316\u3002\u70ba\u4e86\u5e6b\u52a9\u5be6\u73fe\u9019\u4e00\u73fe\u4ee3\u5316\uff0c\u8cbf\u6613\u901a\u5e0c\u671b\u63a1\u7528\u4e00\u500b\u80fd\u5920\u8ddf\u4e0a\u8cbf\u6613\u901a\u898f\u6a21\u548c\u7bc4\u570d\u7684\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\uff0c\u8003\u616e\u5230\u8a72\u516c\u53f8\u5728\u6fb3\u5927\u5229\u4e9e\u64c1\u6709200 \u591a\u500b\u5206\u652f\u6a5f\u69cb\u3001300 \u8f1b\u904b\u71df\u6c7d\u8eca\u4ee5\u53ca1300 \u540d\u70ba\u5176\u5ba2\u6236\u63d0\u4f9b\u670d\u52d9\u7684\u5718\u968a\u6210\u54e1\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/ySqXr94.png\" alt=\"\" \/><\/p>\n<p>\u7531\u65bc\u5148\u524d\u7684\u5f8c\u7aef\u7cfb\u7d71\u7684\u96fb\u5b50\u5546\u52d9\u529f\u80fd\u6709\u9650\uff0cTradelink \u5c0b\u6c42\u4e00\u500b\u80fd\u5920\u63d0\u4f9b\u901f\u5ea6\u3001\u9748\u6d3b\u6027\u548c\u9023\u63a5\u6027\u7684\u5e73\u53f0\u3002\u5728\u8003\u616e\u4e86\u4ed6\u5011\u7684\u9078\u64c7\u4e4b\u5f8c\uff0cTradelink \u6700\u7d42\u8f49\u5411\u4e86 BigCommerce\uff0c\u5f8c\u8005\u70ba\u516c\u53f8\u63d0\u4f9b\u4e86\u5feb\u901f\u97ff\u61c9\u6642\u9593\u3001\u5feb\u901f\u9801\u9762\u52a0\u8f09\u3001\u6e96\u78ba\u7684\u641c\u5c0b\u529f\u80fd\u548c\u884c\u52d5\u5c31\u7dd2\u6027\u3002<\/p>\n<p>\u501f\u52a9 Trustpilot \u7684\u6d88\u8cbb\u8005\u8a55\u8ad6\u3001dotdigital \u7684\u71df\u92b7\u81ea\u52d5\u5316\u4ee5\u53ca Klevu \u7684\u63a8\u92b7\u7b49\u7b2c\u4e09\u65b9\u61c9\u7528\u7a0b\u5e8f\uff0cBigCommerce \u80fd\u5920\u70ba Tradelink \u63d0\u4f9b\u53ef\u8207\u5176\u5e97\u5167\u9ad4\u9a57\u76f8\u5ab2\u7f8e\u7684\u591a\u529f\u80fd\u5728\u7dda\u5e97\u9762\u3002<\/p>\n<p>\u9077\u79fb\u5230 BigCommerce \u5f8c\uff0cTradelink \u7684\u5ba2\u6236\u6578\u91cf\u589e\u52a0\u4e86 346%\uff0c\u8a02\u55ae\u6578\u91cf\u589e\u52a0\u4e86 373%\uff0c\u6536\u5165\u589e\u52a0\u4e86 338%\u3002<\/p>\n<h5>Make it Big 2022 \u6703\u8b70<\/h5>\n<p>\u89c0\u770b\u6211\u5011\u7684 Make It Big 2022 \u6703\u8b70\u4e26\u6e96\u5099\u5347\u7d1a\u3002<\/p>\n<p>\u514d\u8cbb\u89c0\u770b<\/p>\n<h2>\u6700\u5f8c\u4e00\u53e5\u8a71<\/h2>\n<p>32% \u7684\u7f8e\u570b B2B \u5c08\u696d\u4eba\u58eb\u8072\u7a31\u96fb\u5b50\u5546\u52d9\u662f\u6700\u6709\u6548\u7684\u92b7\u552e\u7ba1\u9053\uff08\u76f8\u8f03\u4e4b\u4e0b 23% \u66f4\u9752\u775e\u9762\u5c0d\u9762\u92b7\u552e\u7ba1\u9053\uff09\uff0c\u6beb\u7121\u7591\u554f\uff0cB2B \u96fb\u5b50\u5546\u52d9\u6b63\u5728\u53d6\u5f97\u9032\u5c55\u3002\u96a8\u8457 B2C \u4f01\u696d\u5df2\u7d93\u5728\u6578\u4f4d\u9818\u57df\u5feb\u901f\u767c\u5c55\uff0cB2B \u7522\u696d\u53ef\u80fd\u4e5f\u4e0d\u7518\u843d\u5f8c\u3002\u00a0<\/p>\n<p>\u7121\u8ad6\u60a8\u662f\u60f3\u958b\u5c55 B2B \u696d\u52d9\u9084\u662f\u5e0c\u671b\u5c07\u7576\u524d\u696d\u52d9\u8f49\u79fb\u5230\u7dda\u4e0a\uff0c\u60a8\u90fd\u6703\u5f88\u9ad8\u8208\u5730\u767c\u73fe B2B \u793e\u7fa4\u4e0d\u4e4f\u53ef\u7528\u7684\u96fb\u5b50\u5546\u52d9\u5e73\u53f0\u548c\u529f\u80fd\u3002\u5118\u7ba1\u6578\u4f4d\u5316\u53ef\u80fd\u8d85\u51fa\u4e86\u60a8\u4f01\u696d\u7684\u8212\u9069\u5340\uff0c\u4f46\u96fb\u5b50\u5546\u52d9\u7684\u597d\u8655\u9060\u9060\u8d85\u904e\u4e86\u521d\u59cb\u652f\u51fa\uff1a\u9032\u5165\u65b0\u5e02\u5834\u3001\u589e\u52a0\u8f49\u63db\u7387\u3001\u63d0\u9ad8\u5ba2\u6236\u6eff\u610f\u5ea6\u3001\u96c6\u4e2d\u6578\u64da\u7b49\u3002\u56e0\u6b64\uff0c\u5982\u679c\u60a8\u7684 B2B \u696d\u52d9\u4ecd\u505c\u7559\u5728\u907a\u7559\u6d41\u7a0b\u4e2d\uff0c\u90a3\u9ebc\u4e5f\u8a31\u662f\u6642\u5019\u62cb\u958b\u904e\u6642\u7684\u8aa4\u89e3\uff0c\u64c1\u62b1 B2B \u96fb\u5b50\u5546\u52d9\u7684\u672a\u4f86\u4e86\u3002\u7acb\u5373\u958b\u59cb\u63a2\u7d22 BigCommerce B2B \u89e3\u6c7a\u65b9\u6848\uff0c\u70ba\u672a\u4f86\u7684 B2B \u96fb\u5b50\u5546\u52d9\u6210\u9577\u6a5f\u6703\u505a\u597d\u6e96\u5099\u3002<\/p>\n<h2>B2B \u96fb\u5b50\u5546\u52d9\u5e38\u898b\u554f\u984c\u89e3\u7b54<\/h2>\n<ol>\n<li>\n<p><strong>B2B \u548c B2C \u96fb\u5b50\u5546\u52d9\u4e4b\u9593\u7684\u5dee\u7570\uff1a<\/strong><br \/>\nB2B\uff08\u4f01\u696d\u5c0d\u4f01\u696d\uff09\u548c B2C\uff08\u4f01\u696d\u5c0d\u6d88\u8cbb\u8005\uff09\u96fb\u5b50\u5546\u52d9\u7684\u4e3b\u8981\u5dee\u7570\u5728\u65bc\u76ee\u6a19\u53d7\u773e\u548c\u92b7\u552e\u6d41\u7a0b\u3002 B2B\u96fb\u5b50\u5546\u52d9\u6d89\u53ca\u4f01\u696d\u4e4b\u9593\u7684\u4ea4\u6613\uff0c\u901a\u5e38\u6d89\u53ca\u5927\u91cf\u8a02\u55ae\u3001\u66f4\u9577\u7684\u92b7\u552e\u9031\u671f\u548c\u66f4\u8907\u96dc\u7684\u6c7a\u7b56\u6d41\u7a0b\u3002 B2B \u4ea4\u6613\u901a\u5e38\u9700\u8981\u5c31\u50f9\u683c\u3001\u4ed8\u6b3e\u689d\u4ef6\u548c\u4ea4\u8ca8\u6642\u9593\u8868\u9032\u884c\u5354\u5546\u3002\u76f8\u8f03\u4e4b\u4e0b\uff0cB2C \u96fb\u5b50\u5546\u52d9\u91dd\u5c0d\u7684\u662f\u500b\u4eba\u6d88\u8cbb\u8005\uff0c\u5c08\u6ce8\u65bc\u66f4\u5c0f\u984d\u3001\u66f4\u983b\u7e41\u7684\u8cfc\u8cb7\u3002 B2C \u92b7\u552e\u901a\u5e38\u5f88\u7c21\u55ae\uff0c\u50f9\u683c\u56fa\u5b9a\uff0c\u7acb\u5373\u4ed8\u6b3e\uff0c\u5f37\u8abf\u4fbf\u5229\u6027\u3001\u5ba2\u6236\u9ad4\u9a57\u548c\u60c5\u611f\u53c3\u8207\u3002<\/p>\n<\/li>\n<li>\n<p><strong>B2B \u8cb7\u5bb6\u65c5\u7a0b\u8207 B2C \u8cb7\u5bb6\u65c5\u7a0b\uff1a<\/strong><br \/>\nB2B \u8cb7\u5bb6\u65c5\u7a0b\u6bd4 B2C \u65c5\u7a0b\u66f4\u8907\u96dc\u3002\u5728 B2B \u4e2d\uff0c\u6c7a\u7b56\u904e\u7a0b\u6d89\u53ca\u591a\u500b\u5229\u5bb3\u95dc\u4fc2\u4eba\uff0c\u6bcf\u500b\u5229\u5bb3\u95dc\u4fc2\u4eba\u90fd\u6709\u81ea\u5df1\u7684\u8981\u6c42\u548c\u95dc\u6ce8\u9ede\u3002\u9019\u8d9f\u65c5\u7a0b\u7684\u7279\u9ede\u662f\u9700\u8981\u8a73\u7d30\u8cc7\u8a0a\u3001\u6ce8\u91cd ROI\uff08\u6295\u8cc7\u5831\u916c\u7387\uff09\uff0c\u4e26\u4e14\u901a\u5e38\u9700\u8981\u8f03\u9577\u7684\u8a55\u4f30\u548c\u6279\u51c6\u6d41\u7a0b\u3002 B2B \u8cb7\u5bb6\u901a\u5e38\u9700\u8981\u500b\u4eba\u5316\u7684\u89e3\u6c7a\u65b9\u6848\uff0c\u4e26\u53ef\u80fd\u9032\u884c\u8ac7\u5224\u3002\u76f8\u53cd\uff0cB2C \u8cb7\u5bb6\u901a\u5e38\u6703\u6839\u64da\u54c1\u724c\u3001\u50f9\u683c\u548c\u4fbf\u5229\u6027\u7b49\u56e0\u7d20\u505a\u51fa\u66f4\u5feb\u7684\u6c7a\u5b9a\u3002\u60c5\u7dd2\u548c\u5fc3\u7406\u56e0\u7d20\u5728 B2C \u8cfc\u8cb7\u6c7a\u7b56\u4e2d\u767c\u63ee\u66f4\u5927\u7684\u4f5c\u7528\uff0c\u800c\u4e14\u8cfc\u8cb7\u904e\u7a0b\u901a\u5e38\u66f4\u77ed\u3001\u66f4\u76f4\u63a5\u3002<\/p>\n<\/li>\n<li>\n<p><strong>B2B \u96fb\u5b50\u5546\u52d9\u5e02\u5834\u898f\u6a21\uff1a<\/strong><br \/>\n\u622a\u81f3 2023 \u5e74 4 \u6708\u6211\u4e0a\u6b21\u66f4\u65b0\u6642\uff0c\u5728\u4f01\u696d\u6578\u4f4d\u5316\u7a0b\u5ea6\u4e0d\u65b7\u63d0\u9ad8\u548c\u5148\u9032\u6280\u8853\u63a1\u7528\u7684\u63a8\u52d5\u4e0b\uff0cB2B \u96fb\u5b50\u5546\u52d9\u5e02\u5834\u4e00\u76f4\u5728\u7d93\u6b77\u986f\u8457\u6210\u9577\u3002\u96d6\u7136\u6211\u7121\u6cd5\u63d0\u4f9b\u6700\u65b0\u7684\u5e02\u5834\u898f\u6a21\uff0c\u4f46\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u5728\u524d\u5e7e\u5e74\uff0cB2B \u96fb\u5b50\u5546\u52d9\u5e02\u5834\u6b63\u5728\u8fc5\u901f\u64f4\u5f35\uff0c\u9810\u6e2c\u5c07\u6301\u7e8c\u6210\u9577\u3002\u7dda\u4e0a\u5e02\u5834\u7684\u8208\u8d77\u3001\u884c\u52d5\u5546\u52d9\u4ee5\u53ca AI \u548c\u6a5f\u5668\u5b78\u7fd2\u5728\u696d\u52d9\u6d41\u7a0b\u4e2d\u7684\u6574\u5408\u7b49\u56e0\u7d20\u662f\u9019\u4e00\u6210\u9577\u7684\u95dc\u9375\u9a45\u52d5\u529b\u3002\u5c0d\u65bc\u6700\u65b0\u6578\u64da\uff0c\u5efa\u8b70\u67e5\u95b1\u6700\u8fd1\u7684\u5e02\u5834\u7814\u7a76\u5831\u544a\u6216\u8ca1\u7d93\u65b0\u805e\u4f86\u6e90\u3002 <\/p>\n<\/li>\n<\/ol>\n<p>\u9019\u4e9b\u56de\u61c9\u7c21\u8981\u6982\u8ff0\u4e86 B2B \u548c B2C \u96fb\u5b50\u5546\u52d9\u4e4b\u9593\u7684\u4e3b\u8981\u5dee\u7570\u3001B2B \u8cb7\u5bb6\u65c5\u7a0b\u7684\u7368\u7279\u6027\u8cea\uff0c\u4ee5\u53ca\u5c0d\u622a\u81f3 2023 \u5e74\u521d B2B \u96fb\u5b50\u5546\u52d9\u5e02\u5834\u898f\u6a21\u7684\u6d1e\u5bdf\u3002<\/p>","protected":false},"excerpt":{"rendered":"\u4ec0\u9ebc\u662fB2B\u96fb\u5b50\u5546\u52d9\uff1a\u4f01\u696d\u5c0d\u4f01\u696d\u7684\u96fb\u5b50\u5546\u52d9\uff0c\u6d89\u53ca\u4f01\u696d\u4e4b\u9593\u5728\u7dda\u4e0a\u92b7\u552e\u5546\u54c1\u6216\u670d\u52d9\u3002","protected":false},"author":1,"featured_media":2428,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[258,259],"tags":[],"ppma_author":[290],"class_list":{"0":"post-2991","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"category-marketing-101","9":"cs-entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Unpacking the Rise of B2B E-commerce: A Comprehensive Overview - AI SEO Agency<\/title>\n<meta name=\"description\" content=\"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.tenten.co\/zh\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview\" \/>\n<meta property=\"og:description\" content=\"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.tenten.co\/zh\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\" \/>\n<meta property=\"og:site_name\" content=\"AI SEO Agency\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/tentencreative\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-01T16:16:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-01T16:48:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Quick-Tips-to-Boost-Your-Websites-SEO-Ranking-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pladora Maria\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/tentencreative\" \/>\n<meta name=\"twitter:site\" content=\"@tentencreative\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pladora Maria\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u4f30\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"29 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\"},\"author\":{\"name\":\"Pladora Maria\",\"@id\":\"https:\/\/seo.tenten.co\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba\"},\"headline\":\"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview\",\"datePublished\":\"2024-02-01T16:16:04+00:00\",\"dateModified\":\"2024-02-01T16:48:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\"},\"wordCount\":6681,\"publisher\":{\"@id\":\"https:\/\/seo.tenten.co\/#organization\"},\"image\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg\",\"articleSection\":[\"Marketing\",\"Marketing 101\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\",\"url\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\",\"name\":\"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview - AI SEO Agency\",\"isPartOf\":{\"@id\":\"https:\/\/seo.tenten.co\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg\",\"datePublished\":\"2024-02-01T16:16:04+00:00\",\"dateModified\":\"2024-02-01T16:48:02+00:00\",\"description\":\"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.\",\"breadcrumb\":{\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage\",\"url\":\"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg\",\"contentUrl\":\"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg\",\"width\":2560,\"height\":1440},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/seo.tenten.co\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/seo.tenten.co\/#website\",\"url\":\"https:\/\/seo.tenten.co\/\",\"name\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\",\"description\":\"We are AI SEO and Technical SEO agency for SME, B2B &amp; Medical | Boost rankings and dominate search results with GPT4\",\"publisher\":{\"@id\":\"https:\/\/seo.tenten.co\/#organization\"},\"alternateName\":\"TentenAI SEO\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/seo.tenten.co\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/seo.tenten.co\/#organization\",\"name\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\",\"alternateName\":\"TentenAI SEO\",\"url\":\"https:\/\/seo.tenten.co\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\/\/seo.tenten.co\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/seo-s3.tenten.co\/2023\/12\/site-icon.png\",\"contentUrl\":\"https:\/\/seo-s3.tenten.co\/2023\/12\/site-icon.png\",\"width\":512,\"height\":512,\"caption\":\"AI SEO by Tenten - AI-Powered SEO + Technical SEO\"},\"image\":{\"@id\":\"https:\/\/seo.tenten.co\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/tentencreative\/\",\"https:\/\/twitter.com\/tentencreative\",\"https:\/\/www.linkedin.com\/company\/tentenco\",\"https:\/\/www.instagram.com\/tenten.co\",\"https:\/\/www.youtube.com\/user\/tentencreative\",\"https:\/\/dribbble.com\/tentenco\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/seo.tenten.co\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba\",\"name\":\"Pladora Maria\",\"description\":\"Maria brings over 11 years of experience as a digital marketer, having worked both in-house and on the agency side. This diverse background enriches her writing with a wealth of practical insights. She specializes in crafting beginner-friendly articles on topics such as keyword research, on-page SEO, and content creation.\",\"sameAs\":[\"https:\/\/seo.tenten.co\",\"https:\/\/instagram.com\/tenten.co\",\"https:\/\/twitter.com\/https:\/\/twitter.com\/tentencreative\"],\"url\":\"https:\/\/seo.tenten.co\/zh\/author\/tenten\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview - AI SEO Agency","description":"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seo.tenten.co\/zh\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/","og_locale":"zh_TW","og_type":"article","og_title":"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview","og_description":"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.","og_url":"https:\/\/seo.tenten.co\/zh\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/","og_site_name":"AI SEO Agency","article_publisher":"https:\/\/www.facebook.com\/tentencreative\/","article_published_time":"2024-02-01T16:16:04+00:00","article_modified_time":"2024-02-01T16:48:02+00:00","og_image":[{"width":2560,"height":1440,"url":"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Quick-Tips-to-Boost-Your-Websites-SEO-Ranking-scaled.jpg","type":"image\/jpeg"}],"author":"Pladora Maria","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/tentencreative","twitter_site":"@tentencreative","twitter_misc":{"\u4f5c\u8005:":"Pladora Maria","\u9810\u4f30\u95b1\u8b80\u6642\u9593":"29 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#article","isPartOf":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/"},"author":{"name":"Pladora Maria","@id":"https:\/\/seo.tenten.co\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba"},"headline":"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview","datePublished":"2024-02-01T16:16:04+00:00","dateModified":"2024-02-01T16:48:02+00:00","mainEntityOfPage":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/"},"wordCount":6681,"publisher":{"@id":"https:\/\/seo.tenten.co\/#organization"},"image":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg","articleSection":["Marketing","Marketing 101"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/","url":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/","name":"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview - AI SEO Agency","isPartOf":{"@id":"https:\/\/seo.tenten.co\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage"},"image":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg","datePublished":"2024-02-01T16:16:04+00:00","dateModified":"2024-02-01T16:48:02+00:00","description":"What is B2B e-commerce: standing for business-to-business electronic commerce, involves the online sale of goods or services between businesses.","breadcrumb":{"@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#primaryimage","url":"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg","contentUrl":"https:\/\/seo.tenten.co\/wp-content\/uploads\/2023\/12\/Database-Management-Top-Tips-to-Enhance-Performance-and-Security-scaled.jpg","width":2560,"height":1440},{"@type":"BreadcrumbList","@id":"https:\/\/seo.tenten.co\/ko\/marketing\/b2b-\uc804\uc790\uc0c1\uac70\ub798\uc758-\uc99d\uac00\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo.tenten.co\/"},{"@type":"ListItem","position":2,"name":"Unpacking the Rise of B2B E-commerce: A Comprehensive Overview"}]},{"@type":"WebSite","@id":"https:\/\/seo.tenten.co\/#website","url":"https:\/\/seo.tenten.co\/","name":"AI SEO by Tenten - AI-Powered SEO + Technical SEO","description":"We are AI SEO and Technical SEO agency for SME, B2B &amp; Medical | Boost rankings and dominate search results with GPT4","publisher":{"@id":"https:\/\/seo.tenten.co\/#organization"},"alternateName":"TentenAI SEO","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.tenten.co\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/seo.tenten.co\/#organization","name":"AI SEO by Tenten - AI-Powered SEO + Technical SEO","alternateName":"TentenAI SEO","url":"https:\/\/seo.tenten.co\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/seo.tenten.co\/#\/schema\/logo\/image\/","url":"https:\/\/seo-s3.tenten.co\/2023\/12\/site-icon.png","contentUrl":"https:\/\/seo-s3.tenten.co\/2023\/12\/site-icon.png","width":512,"height":512,"caption":"AI SEO by Tenten - AI-Powered SEO + Technical SEO"},"image":{"@id":"https:\/\/seo.tenten.co\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/tentencreative\/","https:\/\/twitter.com\/tentencreative","https:\/\/www.linkedin.com\/company\/tentenco","https:\/\/www.instagram.com\/tenten.co","https:\/\/www.youtube.com\/user\/tentencreative","https:\/\/dribbble.com\/tentenco"]},{"@type":"Person","@id":"https:\/\/seo.tenten.co\/#\/schema\/person\/b8f2cfaa5cdbcc9a9be32ad46da81aba","name":"Pladora Maria","description":"Maria brings over 11 years of experience as a digital marketer, having worked both in-house and on the agency side. This diverse background enriches her writing with a wealth of practical insights. She specializes in crafting beginner-friendly articles on topics such as keyword research, on-page SEO, and content creation.","sameAs":["https:\/\/seo.tenten.co","https:\/\/instagram.com\/tenten.co","https:\/\/twitter.com\/https:\/\/twitter.com\/tentencreative"],"url":"https:\/\/seo.tenten.co\/zh\/author\/tenten\/"}]}},"authors":[{"term_id":290,"user_id":1,"is_guest":0,"slug":"tenten","display_name":"Pladora Maria","avatar_url":{"url":"https:\/\/seo-s3.tenten.co\/2024\/06\/Kelly-w.jpg","url2x":"https:\/\/seo-s3.tenten.co\/2024\/06\/Kelly-w.jpg"},"first_name":"Pladora","last_name":"Maria","user_url":"https:\/\/seo.tenten.co","job_title":"CMO","tiktok":"https:\/\/www.tiktok.com\/@tentencreative","youtube":"https:\/\/www.youtube.com\/user\/tentencreative","linkedin":"https:\/\/www.linkedin.com\/in\/pladoramaria\/","instagram":"https:\/\/instagram.com\/tenten.co","twitter":"https:\/\/twitter.com\/tentencreative","facebook":"","description":"Maria brings over 11 years of experience as a digital marketer, having worked both in-house and on the agency side. This diverse background enriches her writing with a wealth of practical insights. She specializes in crafting beginner-friendly articles on topics such as keyword research, on-page SEO, and content creation."}],"_links":{"self":[{"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/posts\/2991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/comments?post=2991"}],"version-history":[{"count":0,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/posts\/2991\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/media\/2449"}],"wp:attachment":[{"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/media?parent=2991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/categories?post=2991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/tags?post=2991"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/seo.tenten.co\/zh\/wp-json\/wp\/v2\/ppma_author?post=2991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}