{"id":2885,"date":"2024-01-06T08:25:28","date_gmt":"2024-01-06T16:25:28","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=2885"},"modified":"2024-01-06T08:59:35","modified_gmt":"2024-01-06T16:59:35","slug":"best-crm-for-marketing-agency","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/zh\/marketing\/\u884c\u92b7\u4ee3\u7406\u5546\u7684\u6700\u4f73-crm\/","title":{"rendered":"\u4ee3\u7406\u5546\u6210\u9577\u99ed\u5ba2\uff1a\u627e\u5230\u6700\u9069\u5408\u60a8\u6210\u529f\u7684 CRM\uff08\u514d\u8cbb\u548c\u4ed8\u8cbb\u9078\u9805\uff01\uff09"},"content":{"rendered":"<h2>\u5982\u4f55\u5229\u7528 CRM \u62d3\u5c55\u60a8\u7684\u4ee3\u7406\u5546\u696d\u52d9<\/h2>\n<p>\u5728\u884c\u92b7\u6a5f\u69cb\u6fc0\u70c8\u7684\u7af6\u722d\u74b0\u5883\u4e2d\uff0c\u7c21\u5316\u71df\u904b\u3001\u589e\u5f37\u5ba2\u6236\u4e92\u52d5\u548c\u63a8\u52d5\u6536\u5165\u6210\u9577\u7684\u9700\u6c42\u81f3\u95dc\u91cd\u8981\u3002\u9019\u5c31\u662f 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<\/p>\n<\/li>\n<li>\n<p><strong>\u5e02\u5834\u53c3\u8207\uff1a<\/strong> Marketo Engage \u662f\u4e00\u500b\u5f37\u5927\u7684\u884c\u92b7\u81ea\u52d5\u5316\u5e73\u53f0\uff0c\u5177\u6709\u5168\u9762\u7684\u6f5b\u5728\u5ba2\u6236\u57f9\u80b2\u3001\u6d3b\u52d5\u7ba1\u7406\u548c\u5206\u6790\u529f\u80fd\u3002\u5b83\u8207 Salesforce \u548c\u5176\u4ed6\u6d41\u884c\u7684\u884c\u92b7\u5de5\u5177\u7121\u7e2b\u96c6\u6210\uff0c\u4f7f\u5176\u6210\u70ba\u7ba1\u7406\u8907\u96dc\u884c\u92b7\u6d3b\u52d5\u7684\u6a5f\u69cb\u7684\u7d55\u4f73\u9078\u64c7\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u5e15\u591a\u7279\uff1a<\/strong> Pardot \u662f Salesforce \u7684\u884c\u92b7\u81ea\u52d5\u5316\u5e73\u53f0\uff0c\u7279\u5225\u64c5\u9577 B2B 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\u662f\u4e00\u500b\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u884c\u92b7\u81ea\u52d5\u5316\u5e73\u53f0\uff0c\u4ee5\u5176\u7528\u6236\u53cb\u597d\u7684\u4ecb\u9762\u548c\u81ea\u52d5\u5316\u529f\u80fd\u800c\u805e\u540d\u3002\u5b83\u63d0\u4f9b\u767b\u9678\u9801\u9762\u5efa\u7acb\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u81ea\u52d5\u5316\u5de5\u4f5c\u6d41\u7a0b\u7b49\u529f\u80fd\uff0c\u4f7f\u5176\u9069\u5408\u7ba1\u7406\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u6d3b\u52d5\u7684\u6a5f\u69cb\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u654f\u6377CRM\uff1a<\/strong> Agile CRM \u662f\u4e00\u6b3e\u7528\u6236\u53cb\u597d\u4e14\u7d93\u6fdf\u5be6\u60e0\u7684 CRM \u5e73\u53f0\uff0c\u63d0\u4f9b\u806f\u7d61\u4eba\u7ba1\u7406\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u5c08\u6848\u7ba1\u7406\u529f\u80fd\u3002\u5176\u793e\u4ea4\u5a92\u9ad4\u6574\u5408\u529f\u80fd\u4f7f\u5176\u9069\u5408\u7ba1\u7406\u793e\u4ea4\u5a92\u9ad4\u884c\u92b7\u6d3b\u52d5\u7684\u6a5f\u69cb\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u6a5f\u5834\u5167\uff1a<\/strong> Ontraport \u662f\u4e00\u500b\u96c6 CRM\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u3001\u767b\u9678\u9801\u9762\u5275\u5efa\u548c\u96fb\u5b50\u5546\u52d9\u529f\u80fd\u65bc\u4e00\u9ad4\u7684\u4e00\u9ad4\u5316\u884c\u92b7\u5e73\u53f0\u3002\u5b83\u70ba\u7ba1\u7406\u884c\u92b7\u6d3b\u52d5\u5404\u500b\u65b9\u9762\u7684\u6a5f\u69cb\u63d0\u4f9b\u4e86\u5168\u9762\u7684\u89e3\u6c7a\u65b9\u6848\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u590f\u666e\u5f48\u7c27\uff1a<\/strong> SharpSpring \u662f\u4e00\u500b\u884c\u92b7\u81ea\u52d5\u5316\u5e73\u53f0\uff0c\u5c08\u9580\u5f9e\u4e8b\u6f5b\u5728\u5ba2\u6236\u57f9\u80b2\u548c\u8f49\u63db\u512a\u5316\u3002\u5176\u529f\u80fd\u5305\u62ec\u767b\u9678\u9801\u9762\u5efa\u7acb\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u7db2\u8def\u5206\u6790\uff0c\u4f7f\u5176\u9069\u5408\u5c08\u6ce8\u65bc\u6f5b\u5728\u5ba2\u6236\u751f\u6210\u548c\u8f49\u63db\u7684\u6a5f\u69cb\u3002<\/p>\n<\/li>\n<\/ol>\n<p><strong>\u6bd4\u8f03\u56e0\u7d20\uff1a<\/strong><\/p>\n<table>\n<thead>\n<tr>\n<th>\u7279\u5fb5<\/th>\n<th>HubSpot<\/th>\n<th>Salesforce<\/th>\n<th>\u5e02\u5834\u53c3\u8207<\/th>\n<th>\u5e15\u591a\u7279<\/th>\n<th>\u4f50\u970dCRM<\/th>\n<th>\u7ba1\u9053\u9a45\u52d5<\/th>\n<th>\u6d3b\u8e8d\u6d3b\u52d5<\/th>\n<th>\u654f\u6377CRM<\/th>\n<th>\u5967\u7279\u62c9\u6e2f<\/th>\n<th>\u590f\u666e\u5f48\u7c27<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>\u50f9\u9322<\/strong><\/td>\n<td>\u514d\u8cbb\u3001\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u514d\u8cbb\u3001\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u514d\u8cbb\u3001\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<td>\u4ed8\u8cbb\u8a08\u5283<\/td>\n<\/tr>\n<tr>\n<td><strong>\u4f7f\u7528\u65b9\u4fbf<\/strong><\/td>\n<td>\u7c21\u55ae\u7684<\/td>\n<td>\u7de9\u548c<\/td>\n<td>\u7de9\u548c<\/td>\n<td>\u7de9\u548c<\/td>\n<td>\u7c21\u55ae\u7684<\/td>\n<td>\u7c21\u55ae\u7684<\/td>\n<td>\u7c21\u55ae\u7684<\/td>\n<td>\u7c21\u55ae\u7684<\/td>\n<td>\u7de9\u548c<\/td>\n<td>\u7de9\u548c<\/td>\n<\/tr>\n<tr>\n<td><strong>\u884c\u92b7\u81ea\u52d5\u5316<\/strong><\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u58ef\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u6709\u9650\u7684<\/td>\n<td>\u57fa\u672c\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u7de9\u548c<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<\/tr>\n<tr>\n<td><strong>\u92b7\u552e\u7ba1\u7406<\/strong><\/td>\n<td>\u57fa\u672c\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u5f37\u7684<\/td>\n<td>\u57fa\u672c\u7684<\/td>\n<td>\u6709\u9650\u7684<\/td>\n<td>\u57fa\u672c\u7684<\/td>\n<td>\u57fa\u672c\u7684<\/td>\n<\/tr>\n<tr>\n<td><strong>\u6574\u5408<\/strong><\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u6709\u9650\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u6709\u9650\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<td>\u5ee3\u6cdb\u7684<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>\u9078\u64c7\u6b63\u78ba\u7684 CRM\uff1a<\/strong><\/p>\n<p>\u6700\u9069\u5408\u60a8\u7684\u6a5f\u69cb\u7684 CRM \u5c07\u53d6\u6c7a\u65bc\u60a8\u7684\u7279\u5b9a\u9700\u6c42\u3001\u9810\u7b97\u548c\u5718\u968a\u898f\u6a21\u3002\u8003\u616e\u8af8\u5982\u5ba2\u6236\u7fa4\u7684\u898f\u6a21\u548c\u8907\u96dc\u6027\u3001\u60a8\u7ba1\u7406\u7684\u884c\u92b7\u6d3b\u52d5\u985e\u578b\u4ee5\u53ca\u5718\u968a\u7684\u6280\u8853\u5c08\u696d\u77e5\u8b58\u7b49\u56e0\u7d20\u3002<\/p>\n<h3>\u70ba\u884c\u92b7\u4ee3\u7406\u5546\u514d\u8cbb\u63d0\u4f9bCRM<\/h3>\n<p>\u9078\u64c7 CRM\uff08\u5ba2\u6236\u95dc\u4fc2\u7ba1\u7406\uff09\u7cfb\u7d71\u53ef\u80fd\u4ee4\u4eba\u754f\u61fc\uff0c\u5c24\u5176\u662f\u5728\u9810\u7b97\u7dca\u5f35\u7684\u60c5\u6cc1\u4e0b\u3002\u4f46\u884c\u92b7\u6a5f\u69cb\u4e0d\u7528\u64d4\u5fc3\uff01\u5e7e\u6b3e\u512a\u79c0\u7684\u514d\u8cbb CRM \u53ef\u4ee5\u7c21\u5316\u60a8\u7684\u5de5\u4f5c\u6d41\u7a0b\u3001\u4fc3\u9032\u5ba2\u6236\u6e9d\u901a\u4e26\u63a8\u52d5\u60a8\u7684\u696d\u52d9\u5411\u524d\u767c\u5c55\u3002\u4ee5\u4e0b\u662f\u6211\u5011\u7684\u9996\u9078\uff0c\u5168\u90e8\u5728 300 \u5b57\u4ee5\u5167\uff1a<\/p>\n<p><strong>1. HubSpot\u514d\u8cbbCRM\uff1a<\/strong> HubSpot \u7684\u514d\u8cbb\u7248\u672c\u975e\u5e38\u9069\u5408\u65b0\u5275\u516c\u53f8\u548c\u5c0f\u578b\u6a5f\u69cb\uff0c\u63d0\u4f9b\u76f4\u89ba\u7684\u4ecb\u9762\u548c\u6838\u5fc3\u529f\u80fd\uff0c\u5982\u806f\u7d61\u4eba\u7ba1\u7406\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u57fa\u672c\u5831\u544a\u3002\u60a8\u53ef\u4ee5\u8f15\u9b06\u7ba1\u7406\u806f\u7d61\u4eba\u3001\u8ffd\u8e64\u96fb\u5b50\u90f5\u4ef6\u6210\u6548\u4e26\u7372\u5f97\u6709\u95dc\u884c\u92b7\u5de5\u4f5c\u7684\u5bf6\u8cb4\u898b\u89e3\u3002 <\/p>\n<p><strong>2.Zoho CRM\uff1a<\/strong> Zoho CRM \u529f\u80fd\u8c50\u5bcc\u4e14\u7528\u6236\u53cb\u597d\uff0c\u64c1\u6709\u806f\u7d61\u4eba\u7ba1\u7406\u3001\u6f5b\u5728\u5ba2\u6236\u8a55\u5206\u548c\u5de5\u4f5c\u6d41\u7a0b\u81ea\u52d5\u5316 - \u5168\u90e8\u514d\u8cbb\u3002\u96d6\u7136\u6bd4 HubSpot \u7a0d\u5fae\u8907\u96dc\u4e00\u4e9b\uff0c\u4f46\u5176\u5b78\u7fd2\u66f2\u7dda\u6613\u65bc\u7ba1\u7406\uff0c\u4e26\u4e14\u5176\u5f37\u5927\u7684\u529f\u80fd\u53ef\u6eff\u8db3\u5c0b\u6c42\u5168\u9762\u89e3\u6c7a\u65b9\u6848\u7684\u6a5f\u69cb\u7684\u9700\u6c42\u3002<\/p>\n<p><strong>3.\u654f\u6377CRM\uff1a<\/strong> Agile CRM \u7684\u7c21\u55ae\u6027\u81f3\u9ad8\u7121\u4e0a\u3002\u5176\u514d\u8cbb\u8a08\u5283\u6db5\u84cb\u806f\u7d61\u4eba\u7ba1\u7406\u3001\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u548c\u5c08\u6848\u7ba1\u7406\uff0c\u4f7f\u5176\u6210\u70ba\u5c0b\u6c42\u7c21\u55ae\u4e14\u7d93\u6fdf\u5be6\u60e0\u7684\u9078\u64c7\u7684\u6a5f\u69cb\u7684\u7406\u60f3\u9078\u64c7\u3002\u5176\u76f4\u89ba\u7684\u4ecb\u9762\u548c\u6613\u7528\u6027\u662f\u4e3b\u8981\u512a\u9ede\u3002<\/p>\n<p><strong>4.\u514d\u8cbbCRM\uff1a<\/strong> \u9867\u540d\u601d\u7fa9\uff0cFreeCRM \u63d0\u4f9b\u5b8c\u5168\u514d\u8cbb\u3001\u7121\u4efb\u4f55\u9644\u52a0\u689d\u4ef6\u7684\u9ad4\u9a57\u3002\u96d6\u7136\u5728\u529f\u80fd\u65b9\u9762\u5b83\u53ef\u80fd\u7121\u6cd5\u8207\u5176\u4ed6\u6a5f\u69cb\u7af6\u722d\uff0c\u4f46\u5c0d\u65bc\u6ce8\u91cd\u9810\u7b97\u7684\u6a5f\u69cb\u6216\u525b\u8d77\u6b65\u7684\u6a5f\u69cb\u4f86\u8aaa\uff0c\u5b83\u662f\u4e00\u500b\u7d55\u4f73\u7684\u9078\u64c7\u3002\u7ba1\u7406\u806f\u7d61\u4eba\u3001\u8ffd\u8e64\u4e92\u52d5\u4ee5\u53ca\u8207\u60a8\u7684\u5718\u968a\u5354\u4f5c\u2014\u2014\u6240\u6709\u9019\u4e9b\u90fd\u662f\u514d\u8cbb\u7684\u3002<\/p>\n<p><strong>\u9078\u64c7\u6b63\u78ba\u7684\u514d\u8cbb CRM\uff1a<\/strong><\/p>\n<p>\u7406\u60f3\u7684\u514d\u8cbb CRM \u53d6\u6c7a\u65bc\u60a8\u7684\u7279\u5b9a\u9700\u6c42\u548c\u6a5f\u69cb\u898f\u6a21\u3002\u8003\u616e\u9019\u4e9b\u56e0\u7d20\uff1a<\/p>\n<ul>\n<li><strong>\u5ba2\u6236\u7fa4\u898f\u6a21\u548c\u8907\u96dc\u6027\uff1a<\/strong> HubSpot \u6216 Agile CRM \u7b49\u514d\u8cbb\u9078\u9805\u975e\u5e38\u9069\u5408\u5c0f\u578b\u6a5f\u69cb\u3002 Zoho CRM \u53ef\u4ee5\u66f4\u597d\u5730\u9069\u61c9\u66f4\u5927\u3001\u66f4\u8907\u96dc\u7684\u5ba2\u6236\u7fa4\u3002<\/li>\n<li><strong>\u884c\u92b7\u6d3b\u52d5\u985e\u578b\uff1a<\/strong> \u5982\u679c\u6f5b\u5728\u5ba2\u6236\u958b\u767c\u662f\u60a8\u7684\u91cd\u9ede\uff0cAgile CRM \u7684\u6f5b\u5728\u5ba2\u6236\u8a55\u5206\u53ef\u80fd\u6703\u6709\u6240\u5e6b\u52a9\u3002\u5c0d\u65bc\u4ee5\u96fb\u5b50\u90f5\u4ef6\u70ba\u4e3b\u7684\u884c\u92b7\u6d3b\u52d5\uff0cActiveCampaign \u662f\u4e00\u500b\u5f37\u6709\u529b\u7684\u7af6\u722d\u8005\u3002<\/li>\n<li><strong>\u5718\u968a\u6280\u8853\u5c08\u9577\uff1a<\/strong> \u5982\u679c\u60a8\u7684\u5718\u968a\u4e0d\u592a\u7cbe\u901a\u6280\u8853\uff0c\u8acb\u512a\u5148\u8003\u616e\u4f7f\u7528\u8005\u53cb\u5584\u7684\u4ecb\u9762\uff0c\u4f8b\u5982 HubSpot \u6216 FreeCRM\u3002<\/li>\n<\/ul>\n<p>\u8acb\u8a18\u4f4f\uff0c\u5373\u4f7f\u4f7f\u7528\u514d\u8cbb\u7684 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