{"id":2826,"date":"2024-01-04T11:58:11","date_gmt":"2024-01-04T03:58:11","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=2826"},"modified":"2024-01-04T12:44:43","modified_gmt":"2024-01-04T04:44:43","slug":"unlock-abm-with-crm-automation","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/zh\/marketing\/\u900f\u904e-crm-\u81ea\u52d5\u5316\u89e3\u9396-abm\/","title":{"rendered":"\u89e3\u9396 ABM \u6210\u529f\uff1aCRM \u548c\u81ea\u52d5\u5316\u5982\u4f55\u63d0\u5347\u60a8\u7684\u6210\u679c"},"content":{"rendered":"<p>\u4ee5\u5ba2\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7 (ABM) \u5df2\u6210\u70ba\u5354\u8abf\u92b7\u552e\u548c\u884c\u92b7\u5718\u968a\u7684\u5f37\u5927\u7b56\u7565\uff0c\u63a8\u52d5\u8207\u95dc\u9375\u5ba2\u6236\u7684\u500b\u4eba\u5316\u4e92\u52d5\u3002\u9019\u7a2e\u65b9\u6cd5\u5229\u7528 CRM 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\u4f86\u4fc3\u9032\u92b7\u552e\u4e26\u70ba\u500b\u4eba\u5ba2\u6236\u5275\u9020\u986f\u8457\u50f9\u503c\u3002<\/p>\n<h3><strong>\u6253\u9020\u60a8\u7684\u7406\u60f3\u8cb7\u5bb6\u89d2\u8272<\/strong><\/h3>\n<p>\u5229\u7528 CRM \u4e2d\u7684\u6578\u64da\uff0c\u60a8\u53ef\u4ee5\u5efa\u7acb\u7406\u60f3\u7684\u5ba2\u6236\u6a94\u6848 (ICP)\u3002\u8a72\u7c21\u4ecb\u4ee3\u8868\u4e86\u8207\u60a8\u7684\u7522\u54c1\u6216\u670d\u52d9\u5b8c\u7f8e\u5339\u914d\u7684\u516c\u53f8\u3002\u900f\u904e\u5b9a\u7fa9\u60a8\u7684 ICP\uff0c\u60a8\u53ef\u4ee5\u627e\u51fa\u503c\u5f97\u60a8\u9032\u884c ABM \u52aa\u529b\u7684\u516c\u53f8\uff0c\u78ba\u4fdd\u60a8\u7684\u8cc7\u6e90\u6295\u8cc7\u65bc\u5177\u6709\u9ad8\u6536\u5165\u6f5b\u529b\u7684\u6f5b\u5728\u5ba2\u6236\u3002<\/p>\n<h3><strong>\u767c\u73fe\u4e3b\u8981\u6536\u5165\u4f86\u6e90<\/strong><\/h3>\n<p>\u60a8\u7684 CRM 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\u4e0d\u50c5\u53ef\u4ee5\u8b58\u5225\u60a8\u6700\u6709\u5229\u53ef\u5716\u7684\u5ba2\u6236\uff0c\u9084\u53ef\u4ee5\u63ed\u793a\u4ed6\u5011\u7684\u6311\u6230\u3001\u504f\u597d\u548c\u53c3\u8207\u6a21\u5f0f\u3002\u4e86\u89e3\u9019\u4e9b\u95dc\u9375\u5ba2\u6236\u8cfc\u8cb7\u7684\u5546\u54c1\u3001\u4ed6\u5011\u6d88\u8cbb\u7684\u5167\u5bb9\u4ee5\u53ca\u4ed6\u5011\u8207\u92b7\u552e\u5718\u968a\u7684\u4e92\u52d5\uff0c\u4f7f\u60a8\u80fd\u5920\u5b8c\u5584\u6578\u4f4d\u884c\u92b7\u4ee5\u8207\u9019\u4e9b\u4e3b\u984c\u7522\u751f\u5171\u9cf4\u3002<\/p>\n<h3><strong>\u81ea\u52d5\u5316\u793e\u7fa4\u5a92\u9ad4\u53c3\u8207<\/strong><\/h3>\n<p>\u4e00\u65e6\u60a8\u78ba\u5b9a\u4e86\u53d7\u773e\u6e34\u671b\u7684\u5167\u5bb9\uff0c\u81ea\u52d5\u5316\u793e\u4ea4\u5de5\u5177\u5c31\u6703\u7c21\u5316\u8de8\u7ba1\u9053\u5b9a\u671f\u5167\u5bb9\u5206\u767c\u7684\u904e\u7a0b\u3002\u9019\u4e9b\u5de5\u5177\u9084\u6709\u52a9\u65bc\u78ba\u5b9a\u76ee\u6a19\u5e33\u6236\u8207\u60a8\u7684\u5167\u5bb9\u4e92\u52d5\u7684\u6700\u4f73\u65e5\u671f\u548c\u6642\u9593\u3002<\/p>\n<h3><strong>\u5354\u540c\u60a8\u7684\u5167\u5bb9\u5206\u767c<\/strong><\/h3>\n<p>\u70ba\u4e86\u5438\u5f15\u76ee\u6a19\u5e33\u6236\u7684\u6ce8\u610f\u529b\uff0c\u8acb\u5229\u7528\u5167\u5bb9\u806f\u5408\u7db2\u8def\u3002\u6709\u4e86\u95dc\u9375\u5ba2\u6236\u7684\u7cbe\u78ba\u5217\u8868\uff0c\u9019\u4e9b\u5408\u4f5c\u5925\u4f34\u95dc\u4fc2\u53ef\u4ee5\u9ad8\u5ea6\u6ce8\u91cd\u7d50\u679c\uff0c\u5c08\u6ce8\u65bc\u5206\u914d\u5230\u7b26\u5408\u60a8\u7279\u5b9a\u6a19\u6e96\u7684\u5ba2\u6236\u3002<\/p>\n<h2>CRM \u548c ABM \u81ea\u52d5\u5316<\/h2>\n<p>\u57fa\u65bc\u5e33\u6236\u7684\u884c\u92b7 (ABM) \u5728\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4f9d\u8cf4\u6574\u5408\u5ba2\u6236\u95dc\u4fc2\u7ba1\u7406 (CRM) \u548c\u81ea\u52d5\u5316\u4f86\u63d0\u9ad8\u5176\u6709\u6548\u6027\u3002\u7576 CRM \u7cfb\u7d71\u6709\u6548\u5229\u7528\u6642\uff0c\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u66f4\u4e86\u89e3\u4ed6\u5011\u7684\u5ba2\u6236\uff0c\u9019\u5c0d\u65bc\u6210\u529f\u7684 ABM \u81f3\u95dc\u91cd\u8981\u3002\u81ea\u52d5\u5316\u5728\u64f4\u5c55\u548c\u7c21\u5316 ABM \u5de5\u4f5c\u65b9\u9762\u767c\u63ee\u8457\u81f3\u95dc\u91cd\u8981\u7684\u4f5c\u7528\uff0c\u53ef\u4ee5\u5be6\u73fe\u5927\u898f\u6a21\u7684\u500b\u4eba\u5316\u6e9d\u901a\u3002<\/p>\n<h3><strong>\u5be6\u65bd\u81ea\u52d5\u5316\u5de5\u4f5c\u6d41\u7a0b<\/strong><\/h3>\n<p>\u5c0d\u65bc\u4ee5\u5927\u91cf\u95dc\u9375\u5ba2\u6236\u70ba\u76ee\u6a19\u7684\u4f01\u696d\uff0c\u81ea\u52d5\u5316\u5de5\u4f5c\u6d41\u7a0b\u53ef\u78ba\u4fdd\u4e0d\u6703\u5ffd\u7565\u4efb\u4f55\u5ba2\u6236\u3002\u884c\u92b7\u81ea\u52d5\u5316\u5de5\u5177\u53ef\u4ee5\u6839\u64da\u5404\u7a2e\u6a19\u6e96\u89f8\u767c\u5de5\u4f5c\u6d41\u7a0b\uff0c\u4f8b\u5982\u4e0b\u8f09\u67d0\u4e9b\u5167\u5bb9\u7684\u5927\u5ba2\u6236\uff0c\u8868\u660e\u4ed6\u5011\u5df2\u6e96\u5099\u597d\u76f4\u63a5\u63d0\u4f9b\u7522\u54c1\u3002<\/p>\n<p>\u5982\u679c\u6709\u6548\u5730\u3001\u7b56\u7565\u6027\u5730\u5229\u7528 ABM\uff0c\u53ef\u4ee5\u986f\u8457\u589e\u5f37\u60a8\u7684\u696d\u52d9\u524d\u666f\u3002\u5f37\u5927\u7684 CRM \u7cfb\u7d71\u53ef\u4ee5\u8b58\u5225 ABM \u7684\u4e3b\u8981\u5019\u9078\u8005\uff0c\u800c\u884c\u92b7\u81ea\u52d5\u5316\u5de5\u5177\u53ef\u4ee5\u7c21\u5316\u548c\u512a\u5316\u60a8\u7684 ABM \u8a08\u5283\uff0c\u4ee5\u5be6\u73fe\u6700\u5927\u7684\u5f71\u97ff\u548c\u6548\u7387\u3002<\/p>\n<h3>CRM \u5728 ABM \u4e2d\u7684\u4f5c\u7528<\/h3>\n<p>\u5f37\u5927\u7684 CRM \u7cfb\u7d71\u662f ABM \u6210\u529f\u7684\u57fa\u790e\u3002\u5b83\u4f7f\u884c\u92b7\u4eba\u54e1\u80fd\u5920\u5132\u5b58\u548c\u7ba1\u7406\u95dc\u9375\u7684\u5ba2\u6236\u6578\u64da\uff0c\u5275\u5efa\u76ee\u6a19\u5ba2\u6236\u7684\u5168\u9762\u8996\u5716\u3002\u9019\u4e9b\u8cc7\u8a0a\u6709\u52a9\u65bc\u5236\u5b9a\u500b\u4eba\u5316\u7684\u884c\u92b7\u7b56\u7565\u4e26\u5728\u6574\u500b\u92b7\u552e\u9031\u671f\u4e2d\u57f9\u990a\u95dc\u9375\u5ba2\u6236\u3002\u501f\u52a9 CRM\uff0c\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u6839\u64da\u5ba2\u6236\u7684\u504f\u597d\u3001\u884c\u70ba\u548c\u4e92\u52d5\u4f86\u6709\u6548\u5730\u7d30\u5206\u5ba2\u6236\u3002<\/p>\n<h3>\u5229\u7528\u81ea\u52d5\u5316\u9032\u884c ABM<\/h3>\n<p>\u81ea\u52d5\u5316\u4f7f\u884c\u92b7\u4eba\u54e1\u80fd\u5920\u6709\u7cfb\u7d71\u5730\u5411\u7279\u5b9a\u5e33\u6236\u63d0\u4f9b\u500b\u4eba\u5316\u5167\u5bb9\uff0c\u5f9e\u800c\u7c21\u5316\u4e86\u6709\u91dd\u5c0d\u6027\u7684 ABM \u6d3b\u52d5\u7684\u5be6\u65bd\u3002\u900f\u904e\u81ea\u52d5\u57f7\u884c\u91cd\u8907\u6027\u4efb\u52d9\uff0c\u4f8b\u5982\u767c\u9001\u5ba2\u88fd\u5316\u7684\u6e9d\u901a\u6216\u6839\u64da\u5e33\u6236\u884c\u70ba\u89f8\u767c\u5f8c\u7e8c\u64cd\u4f5c\uff0c\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u66f4\u5c08\u6ce8\u65bc\u88fd\u4f5c\u6709\u5f71\u97ff\u529b\u7684\u8a0a\u606f\u548c\u5206\u6790\u884c\u92b7\u6d3b\u52d5\u7e3e\u6548\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/TFt6veZ.png\" alt=\"\" \/><\/p>\n<h3>\u4f7f\u92b7\u552e\u548c\u884c\u92b7\u8207 CRM \u4fdd\u6301\u4e00\u81f4<\/h3>\n<p>CRM \u6574\u5408\u900f\u904e\u63d0\u4f9b\u5ba2\u6236\u4e92\u52d5\u548c\u504f\u597d\u7684\u7d71\u4e00\u8996\u5716\u4f86\u5354\u8abf\u92b7\u552e\u548c\u884c\u92b7\u5718\u968a\u3002\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u4f7f\u7528 CRM \u6578\u64da\u4f86\u5ba2\u88fd\u5316\u4ed6\u5011\u7684\u7b56\u7565\uff0c\u800c\u92b7\u552e\u5718\u968a\u5247\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u95dc\u9375\u5ba2\u6236\u7684\u53c3\u8207\u6b77\u53f2\u548c\u8208\u8da3\u3002\u9019\u7a2e\u4e00\u81f4\u6027\u4fc3\u9032\u4e86\u4e00\u7a2e\u6709\u51dd\u805a\u529b\u7684\u65b9\u6cd5\uff0c\u78ba\u4fdd\u92b7\u552e\u548c\u884c\u92b7\u5de5\u4f5c\u540c\u6b65\uff0c\u4e26\u5c08\u6ce8\u65bc\u63a8\u52d5\u8207\u76ee\u6a19\u5ba2\u6236\u7684\u6709\u610f\u7fa9\u7684\u4e92\u52d5\u3002<\/p>\n<h2>\u6709\u6548\u7684\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u7b56\u7565<\/h2>\n<p>\u4e8b\u5be6\u8b49\u660e\uff0c\u5c0d\u65bc\u5e0c\u671b\u91dd\u5c0d\u7279\u5b9a\u95dc\u9375\u5ba2\u6236\u5ba2\u88fd\u5316\u884c\u92b7\u548c\u92b7\u552e\u5de5\u4f5c\u7684\u4f01\u696d\u4f86\u8aaa\uff0c\u57fa\u65bc\u5ba2\u6236\u7684\u884c\u92b7 (ABM) \u662f\u4e00\u7a2e\u6709\u6548\u7684\u7b56\u7565\u3002\u6210\u529f\u7684 ABM \u7684\u4e00\u500b\u91cd\u8981\u65b9\u9762\u662f\u500b\u4eba\u5316\uff0c\u9019\u6d89\u53ca\u88fd\u4f5c\u6709\u91dd\u5c0d\u6027\u7684\u5167\u5bb9\u548c\u8a0a\u606f\uff0c\u8207\u5df2\u78ba\u5b9a\u7684\u95dc\u9375\u5ba2\u6236\u7684\u9700\u6c42\u548c\u75db\u9ede\u7522\u751f\u5171\u9cf4\u3002\u4f01\u696d\u53ef\u4ee5\u900f\u904e\u500b\u4eba\u5316\u7684\u6e9d\u901a\u548c\u53c3\u8207\u4f86\u589e\u5f37\u8207\u76ee\u6a19\u5ba2\u6236\u7684\u95dc\u4fc2\uff0c\u4e26\u63a8\u52d5\u6709\u610f\u7fa9\u7684\u4e92\u52d5\uff0c\u5f9e\u800c\u5e36\u4f86\u92b7\u552e\u6a5f\u6703\u548c\u6536\u5165\u6210\u9577\u3002<\/p>\n<h3>\u57f9\u80b2\u76ee\u6a19\u5ba2\u6236<\/h3>\n<p>\u57f9\u990a\u76ee\u6a19\u5ba2\u6236\u662f\u6709\u6548 ABM \u7684\u91cd\u8981\u7d44\u6210\u90e8\u5206\u3002\u5b83\u6d89\u53ca\u5728\u6574\u500b\u92b7\u552e\u9031\u671f\u4e2d\u8207\u95dc\u9375\u5ba2\u6236\u9032\u884c\u4e00\u81f4\u7684\u7b56\u7565\u6027\u53c3\u8207\uff0c\u65e8\u5728\u5efa\u7acb\u4fe1\u4efb\u548c\u4fe1\u8b7d\uff0c\u540c\u6642\u6eff\u8db3\u4ed6\u5011\u7684\u7368\u7279\u9700\u6c42\u3002\u57f9\u990a\u53ef\u4ee5\u5305\u62ec\u5404\u7a2e\u6d3b\u52d5\uff0c\u4f8b\u5982\u500b\u4eba\u5316\u5167\u5bb9\u4ea4\u4ed8\u3001\u4e00\u5c0d\u4e00\u4e92\u52d5\u4ee5\u53ca\u65e8\u5728\u5f15\u5c0e\u76ee\u6a19\u5ba2\u6236\u5b8c\u6210\u6c7a\u7b56\u904e\u7a0b\u4e26\u6700\u7d42\u5c07\u5176\u8f49\u5316\u70ba\u5fe0\u5be6\u5ba2\u6236\u7684\u6709\u91dd\u5c0d\u6027\u7684\u6d3b\u52d5\u3002<\/p>\n<h3>ABM \u6d3b\u52d5\u7bc4\u4f8b<\/h3>\n<h4>\u7f85\u8cd3\uff08\u4e00\u5c0d\u591a\uff09<\/h4>\n<p>Robin \u662f\u4e00\u6b3e SaaS \u89e3\u6c7a\u65b9\u6848\uff0c\u65e8\u5728\u7c21\u5316\u5404\u7a2e\u898f\u6a21\u4f01\u696d\u7684\u6df7\u5408\u5de5\u4f5c\u7ba1\u7406\uff0c\u8207 GIPHY\u3001Fender \u548c Peloton \u7b49\u77e5\u540d\u5ba2\u6236\u5408\u4f5c\u3002<\/p>\n<p><strong>\u5ba2\u89c0\u7684\uff1a<\/strong><br \/>\n\u5118\u7ba1 Robin \u662f\u8fa6\u516c\u5ba4\u7684\u91cd\u8981\u6280\u8853\u5de5\u5177\uff0c\u4f46\u5b83\u4ecd\u96e3\u4ee5\u4ee5\u5438\u5f15\u4eba\u7684\u65b9\u5f0f\u5c55\u73fe\u5176\u50f9\u503c\u3002\u76ee\u7684\u662f\u589e\u52a0\u7db2\u7ad9\u8a2a\u5ba2\u4e26\u5411\u6f5b\u5728\u5ba2\u6236\u5c55\u793a\u5177\u9ad4\u7684\u597d\u8655\u3002<\/p>\n<p><strong>\u5be6\u65bd\u7684\u7b56\u7565\uff1a<\/strong><br \/>\nRobin \u8f49\u5411\u5176\u6700\u6709\u50f9\u503c\u7684\u8cc7\u7522\uff1a\u5ba2\u6236\u3002\u5718\u968a\u4f7f\u7528\u5f15\u4eba\u6ce8\u76ee\u7684\u8996\u89ba\u6548\u679c\u5c55\u793a\u4e86\u4ed6\u5011\u6539\u9032\u7684\u8fa6\u516c\u5ba4\u74b0\u5883\u3002\u7136\u5f8c\uff0c\u9019\u4e9b\u5438\u5f15\u4eba\u7684\u5716\u50cf\u88ab\u7528\u65bc\u6709\u91dd\u5c0d\u6027\u7684\u793e\u7fa4\u5a92\u9ad4\u548c\u4ed8\u8cbb\u5ee3\u544a\u6d3b\u52d5\uff0c\u8b93\u6f5b\u5728\u5ba2\u6236\u80fd\u5920\u60f3\u50cf\u4ed6\u5011\u672a\u4f86\u7684\u8fa6\u516c\u7a7a\u9593\u3002<\/p>\n<p><strong>\u7d50\u679c\uff1a<\/strong><br \/>\n\u9019\u7a2e\u65b9\u6cd5\u4f7f\u7db2\u7ad9\u6d41\u91cf\u986f\u8457\u589e\u52a0\u4e86 50%\uff0c\u92b7\u552e\u7dda\u7d22\u589e\u52a0\u4e86 20%\u3002<\/p>\n<h2>\u5c07 CRM \u8207 ABM \u96c6\u6210<\/h2>\n<p>\u5728\u7406\u60f3\u60c5\u6cc1\u4e0b\uff0cCRM \u7cfb\u7d71\u61c9\u4f5c\u70ba\u6240\u6709\u5e33\u6236\u548c\u806f\u7d61\u4eba\u8a18\u9304\u7684\u4e2d\u592e\u5132\u5b58\u5eab\u3002 ABM \u7cfb\u7d71\u53ef\u4ee5\u70ba\u884c\u92b7\u5718\u968a\u4fdd\u5b58\u8a73\u7d30\u7684\u7d30\u5206\u6578\u64da\uff0c\u65e8\u5728\u6839\u64da\u516c\u53f8\u898f\u6a21\u3001\u884c\u696d\u548c\u54e1\u5de5\u4eba\u6578\u7b49\u5176\u4ed6\u516c\u53f8\u7d71\u8a08\u6578\u64da\u4f86\u7d30\u5206\u5ba2\u6236\u3002\u9019\u4f7f\u5f97\u884c\u92b7\u4eba\u54e1\u80fd\u5920\u8f15\u9b06\u5730\u7d30\u5206\u548c\u5b9a\u4f4d\u4ed6\u5011\u60f3\u8981\u7684 ABM \u53d7\u773e\uff0c\u5f9e\u800c\u63d0\u9ad8\u884c\u92b7\u6d3b\u52d5\u7684\u6709\u6548\u6027\u3002\u96fb\u5b50\u90f5\u4ef6\u9ede\u64ca\u7387\u548c\u958b\u555f\u7387\u7b49\u53c3\u8207\u5ea6\u6307\u6a19\u53ef\u4ee5\u5728\u60a8\u7684\u884c\u92b7\u81ea\u52d5\u5316\u7cfb\u7d71\u4e2d\u5132\u5b58\u548c\u7ba1\u7406\u3002<\/p>\n<h3>\u5229\u7528 CRM \u9032\u884c\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7<\/h3>\n<p>\u5efa\u7acb\u4e3b\u8981\u8a18\u9304\u7cfb\u7d71\u5f8c\uff0c\u6574\u5408\u7cfb\u7d71\u4ee5\u78ba\u4fdd\u7121\u7e2b\u7684\u5373\u6642\u8cc7\u6599\u6d41\u81f3\u95dc\u91cd\u8981\u3002\u7531\u65bc CRM \u4e2d\u53ef\u80fd\u6703\u900f\u904e\u884c\u92b7\u81ea\u52d5\u5316\u4e2d\u7684\u92b7\u552e\u96fb\u8a71\u6216\u96fb\u5b50\u90f5\u4ef6\u8207\u806f\u7d61\u4eba\u4e92\u52d5\uff0c\u56e0\u6b64\u78ba\u5b9a\u54ea\u500b\u7cfb\u7d71\u5c07\u4f5c\u70ba\u884c\u92b7\u6d3b\u52d5\u7e3e\u6548\u5831\u544a\u7684\u4e2d\u5fc3\u8b8a\u5f97\u81f3\u95dc\u91cd\u8981\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/VnUFHHN.png\" alt=\"\" \/><\/p>\n<p>\u96d6\u7136\u884c\u92b7\u4eba\u54e1\u50b3\u7d71\u4e0a\u66f4\u559c\u6b61\u5728\u57f7\u884c\u884c\u92b7\u6d3b\u52d5\u7684 ABM \u7cfb\u7d71\u5167\u9032\u884c\u5831\u544a\uff0c\u4f46 ABM \u7cfb\u7d71\u8207 CRM \u548c\u884c\u92b7\u81ea\u52d5\u5316\u7cfb\u7d71\u7684\u6574\u5408\u901a\u5e38\u6709\u9650\uff0c\u53ef\u80fd\u9700\u8981\u5c07\u5831\u544a\u4fdd\u7559\u5728 CRM \u5167\u3002\u4f46\u5982\u4f55\u78ba\u4fdd\u60a8\u7684 CRM \u5305\u542b\u6240\u6709\u5fc5\u8981\u7684\u5831\u544a\u8cc7\u6599\uff1f<\/p>\n<ol>\n<li>ABM \u7cfb\u7d71\u4e2d\u767c\u8d77\u7684\u6d3b\u52d5\u61c9\u8207 CRM \u4e2d\u7684\u6d3b\u6027\u540c\u6b65\u3002<\/li>\n<li>\u4efb\u4f55\u884c\u92b7\u81ea\u52d5\u5316\u65c5\u7a0b\u6216\u6d3b\u52d5\u4e5f\u61c9\u4f5c\u70ba\u6d3b\u52d5\u540c\u6b65\u5230\u60a8\u7684 CRM\u3002<\/li>\n<li>\u78ba\u4fdd ABM \u6d3b\u52d5\u7684\u6240\u6709\u5916\u64a5\u92b7\u552e\u96fb\u8a71\u90fd\u8a18\u9304\u5728 CRM \u4e2d\uff0c\u4e26\u9023\u7d50\u5230\u76f8\u61c9\u7684 ABM \u6d3b\u52d5\u3002<\/li>\n<li>\u5229\u7528 CRM \u8207 ABM \u548c\u884c\u92b7\u81ea\u52d5\u5316\u7cfb\u7d71\u7684\u672c\u6a5f\u6574\u5408\u529f\u80fd\uff0c\u6216\u57f7\u884c\u5927\u91cf\u8cc7\u6599\u50b3\u8f38\uff0c\u4ee5\u4f7f CRM \u5145\u5206\u4e86\u89e3\u6240\u6709\u5831\u544a\u8cc7\u6599\u3002<\/li>\n<li>\u4f7f\u7528 ABM \u884c\u92b7\u6d3b\u52d5\u6a19\u8b58\u7b26\u6a19\u8a18\u884c\u92b7\u6d3b\u52d5\u7522\u751f\u7684\u4efb\u4f55\u6a5f\u6703\uff0c\u4ee5\u7c21\u5316\u884c\u92b7\u6d3b\u52d5 ROI \u5206\u6790\u3002<\/li>\n<li>\u4f7f\u7528 CRM \u9032\u884c\u5831\u544a\u4e5f\u4f7f\u884c\u92b7\u5718\u968a\u80fd\u5920\u53ca\u6642\u5411\u92b7\u552e\u5718\u968a\u901a\u5831\u6210\u529f\u7684\u53c3\u8207\uff0c\u4f7f\u5169\u500b\u5718\u968a\u671d\u8457 ABM \u6d3b\u52d5\u6210\u529f\u7684\u5171\u540c\u76ee\u6a19\u4fdd\u6301\u4e00\u81f4\u3002<\/li>\n<\/ol>\n<p>\u884c\u92b7\u4eba\u54e1\u61c9\u8a72\u8003\u616e\u66f4\u5ee3\u6cdb\u7684\u8996\u89d2\uff0c\u800c\u4e0d\u662f\u50c5\u50c5\u4f9d\u9760 ABM \u5de5\u5177\u4f86\u5b8c\u6210\u6bcf\u9805\u4efb\u52d9\u3002\u5229\u7528 CRM \u9032\u884c\u6d3b\u52d5\u5831\u544a\u548c\u6574\u5408\u6d3b\u52d5\u8cc7\u6599\u53ef\u4ee5\u4f7f\u6d3b\u52d5\u66f4\u52a0\u7c21\u5316\u3001\u6709\u6548\u3002\u7531\u65bc\u884c\u92b7\u5718\u968a\u4f7f\u7528 ABM \u5de5\u5177\u4f86\u9818\u5c0e ABM \u6d3b\u52d5\uff0c\u56e0\u6b64\u92b7\u552e\u3001IT \u548c\u884c\u92b7\u5718\u968a\u5728\u8a18\u9304\u548c\u5831\u544a\u7cfb\u7d71\u4e0a\u9032\u884c\u5354\u8abf\u4ee5\u78ba\u4fdd\u7d71\u4e00\u4e14\u6210\u529f\u7684\u6d3b\u52d5\u7ba1\u7406\u81f3\u95dc\u91cd\u8981\u3002<\/p>\n<h3>\u4f7f\u7528 CRM \u589e\u5f37\u884c\u92b7\u8a08\u5283<\/h3>\n<p>CRM \u900f\u904e\u63d0\u4f9b\u5ba2\u6236\u4e92\u52d5\u548c\u504f\u597d\u7684\u5168\u9762\u8996\u5716\u4f86\u589e\u5f37\u884c\u92b7\u8a08\u5283\u3002\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u5229\u7528\u9019\u4e9b\u6709\u50f9\u503c\u7684\u8cc7\u8a0a\u4f86\u5236\u5b9a\u6709\u91dd\u5c0d\u6027\u7684\u884c\u92b7\u7b56\u7565\uff0c\u8207\u76ee\u6a19\u5ba2\u6236\u7684\u9700\u6c42\u548c\u75db\u9ede\u7522\u751f\u6df1\u523b\u7684\u5171\u9cf4\u3002\u9019\u7a2e\u7a0b\u5ea6\u7684\u500b\u4eba\u5316\u63a8\u52d5\u4e86\u66f4\u6709\u6548\u7684\u884c\u92b7\u8a08\u5283\uff0c\u4e26\u52a0\u5f37\u4e86\u8207\u5927\u5ba2\u6236\u7684\u95dc\u4fc2\u3002<\/p>\n<h2>\u900f\u904e\u4e00\u81f4\u7684 ABM \u81ea\u52d5\u5316\u91cb\u653e\u6210\u9577\uff1a<\/h2>\n<p>\u6311\u6230\uff1a\u81ea\u52d5\u5316\u4ee5\u5ba2\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7 (ABM) \u8981\u6c42\u92b7\u552e\u548c\u884c\u92b7\u4fdd\u6301\u540c\u6b65\u3002\u4e0d\u4e00\u81f4\u7684\u52aa\u529b\u53ef\u80fd\u6703\u963b\u7919\u7d50\u679c\u4e26\u4f7f\u5ba2\u6236\u611f\u5230\u6cae\u55aa\u3002<\/p>\n<p>\u89e3\u6c7a\u65b9\u6848\uff1a\u900f\u904e\u5171\u540c\u76ee\u6a19\u3001\u660e\u78ba\u7684 KPI \u548c\u5b9a\u671f\u6e9d\u901a\u4f86\u7e2e\u5c0f\u5dee\u8ddd\u3002\u5169\u500b\u90e8\u9580\u7684\u9818\u5c0e\u8005\u61c9\u5b9a\u671f\u8a0e\u8ad6\u5ba2\u6236\u9ad4\u9a57\uff0c\u4ee5\u512a\u5316\u884c\u92b7\u6d3b\u52d5\u4e26\u89e3\u6c7a\u81ea\u52d5\u5316\u6311\u6230\uff0c\u4ee5\u514d\u5f71\u97ff\u884c\u92b7\u5f71\u97ff\u3002<\/p>\n<p>\u5df2\u8b49\u5be6\u7684\u6210\u529f\uff1a\u4e00\u5bb6 B2B \u516c\u53f8\u5229\u7528 ABM \u81ea\u52d5\u5316\u70ba\u9ad8\u50f9\u503c\u5ba2\u6236\u63d0\u4f9b\u500b\u4eba\u5316\u884c\u92b7\u6d3b\u52d5\uff0c\u5f9e\u800c\u5be6\u73fe\u4e86\u986f\u8457\u7684\u6536\u5165\u6210\u9577\u3002\u900f\u904e\u6574\u5408\u5718\u968a\u4e26\u8a2d\u5b9a\u53ef\u8861\u91cf\u7684\u76ee\u6a19\uff0c\u4ed6\u5011\u5be6\u73fe\u4e86\u92b7\u552e\u548c\u884c\u92b7\u7684\u96d9\u8d0f\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/6eDi4e6.png\" alt=\"\" \/><\/p>\n<h3>ABM \u81ea\u52d5\u5316\u5de5\u5177<\/h3>\n<p>\u81ea\u52d5\u5316\u5de5\u5177\u4f7f\u884c\u92b7\u4eba\u54e1\u80fd\u5920\u7cbe\u78ba\u4e14\u6709\u6548\u7387\u5730\u57f7\u884c\u6709\u91dd\u5c0d\u6027\u7684 ABM \u6d3b\u52d5\u3002\u900f\u904e\u81ea\u52d5\u5316\u91cd\u8907\u6027\u4efb\u52d9\u548c\u5de5\u4f5c\u6d41\u7a0b\uff08\u4f8b\u5982\u500b\u4eba\u5316\u5167\u5bb9\u4ea4\u4ed8\uff09\uff0c\u884c\u92b7\u4eba\u54e1\u53ef\u4ee5\u5206\u914d\u66f4\u591a\u6642\u9593\u4f86\u88fd\u4f5c\u6709\u5f71\u97ff\u529b\u7684\u8a0a\u606f\u548c\u5206\u6790\u884c\u92b7\u6d3b\u52d5\u7e3e\u6548\uff0c\u5f9e\u800c\u63d0\u9ad8 ABM \u8a08\u756b\u7684\u6574\u9ad4\u6709\u6548\u6027\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/6cks5aa.png\" alt=\"\" \/><br \/>\n\u4ee5\u4e0b\u662f ABM \u524d 10 \u540d\u7684\u81ea\u52d5\u5316\u5de5\u5177\uff0c\u5176\u6a19\u984c\u548c URL \u5747\u63a1\u7528 Markdown \u683c\u5f0f\uff1a<\/p>\n<ol>\n<li><strong>Adobe Marketo \u53c3\u8207<\/strong> &#8211; <a href=\"https:\/\/business.adobe.com\/tw\/products\/marketo\/adobe-marketo.html\">Adobe Marketo \u53c3\u8207<\/a><\/li>\n<li><strong>\u7f85\u723e\u5de5\u5ee0<\/strong> &#8211; <a href=\"https:\/\/www.rollworks.com\/\">\u7f85\u723e\u5de5\u5ee0<\/a><\/li>\n<li><strong>6sense\u6536\u5165AI<\/strong> &#8211; <a href=\"https:\/\/6sense.com\/\">6sense\u6536\u5165AI<\/a><\/li>\n<li><strong>\u9700\u6c42\u57fa\u790e\u4e00<\/strong> &#8211; <a href=\"https:\/\/www.demandbase.com\/products\/\">\u9700\u6c42\u57fa\u790e\u4e00<\/a><\/li>\n<li><strong>\u9127\u767d\u6c0f Rev.Up ABX<\/strong> &#8211; <a href=\"https:\/\/www.dnb.com\/products\/marketing-sales\/dnb-rev-up-cloud\/rev-up-abx.html\">\u9127\u767d\u6c0f Rev.Up ABX<\/a><\/li>\n<li><strong>\u8cc8\u5e03\u83ab<\/strong> &#8211; <a href=\"https:\/\/jabmo.com\/\">\u8cc8\u5e03\u83ab<\/a><\/li>\n<li><strong>\u9ea5\u8fea\u905c\u908f\u8f2f<\/strong> &#8211; <a href=\"https:\/\/www.madisonlogic.com\/\">\u9ea5\u8fea\u905c\u908f\u8f2f<\/a><\/li>\n<li><strong>\u7e3d\u7ad9ABM\u5e73\u53f0<\/strong> &#8211; <a href=\"https:\/\/terminus.com\/\">\u7e3d\u7ad9ABM\u5e73\u53f0<\/a><\/li>\n<li><strong>Triblio\uff08\u73fe\u7a31\u70ba Foundry ABM\uff09<\/strong> &#8211; <a href=\"https:\/\/www.triblio.com\/\">\u7279\u91cc\u5e03\u5229\u5967<\/a><\/li>\n<li><strong>Zoominfo\u884c\u92b7\u4f5c\u696d\u7cfb\u7d71<\/strong> &#8211; <a href=\"https:\/\/www.zoominfo.com\/solutions\/marketing\">Zoominfo\u884c\u92b7\u4f5c\u696d\u7cfb\u7d71<\/a><\/li>\n<li><strong>\u6a1e\u7d10\u7ad9<\/strong> &#8211; <a href=\"https:\/\/hubspot.com\">HubSpot<\/a><\/li>\n<li><a href=\"https:\/\/www.salesforce.com\/products\/marketing-cloud\/account-based-marketing\/\">Salesforce<\/a><\/li>\n<\/ol>\n<h3>ABM \u4e2d\u7684\u884c\u92b7\u81ea\u52d5\u5316\u512a\u52e2<\/h3>\n<p>ABM \u4e2d\u884c\u92b7\u81ea\u52d5\u5316\u7684\u597d\u8655\u662f\u986f\u8457\u7684\u3002\u81ea\u52d5\u5316\u7c21\u5316\u4e86\u5411\u7279\u5b9a\u5e33\u6236\u7684\u500b\u4eba\u5316\u5167\u5bb9\u4ea4\u4ed8\uff0c\u78ba\u4fdd\u95dc\u9375\u8a0a\u606f\u5728\u6b63\u78ba\u7684\u6642\u9593\u5230\u9054\u6b63\u78ba\u7684\u53d7\u773e\u3002\u9019\u7a2e\u6548\u7387\u548c\u7cbe\u78ba\u5ea6\u63d0\u9ad8\u4e86 ABM \u7b56\u7565\u4e2d\u7684\u53c3\u8207\u5ea6\u548c\u8f49\u63db\u7387\u3002<\/p>\n<h3>ABM \u6210\u529f\u7684\u81ea\u52d5\u5316\u7bc4\u4f8b<\/h3>\n<p>\u81ea\u52d5\u5316\u5728 ABM \u4e2d\u7684\u6210\u529f\u6574\u5408\u53ef\u4ee5\u900f\u904e\u5404\u7a2e\u7bc4\u4f8b\u4f86\u89c0\u5bdf\u3002\u5229\u7528\u81ea\u52d5\u5316\u7684\u516c\u53f8\u5df2\u7d93\u63d0\u9ad8\u4e86\u92b7\u552e\u7dda\u7d22\u54c1\u8cea\u3001\u53c3\u8207\u5ea6\u548c\u8f49\u63db\u7387\u3002 ABM \u4e2d\u7684\u81ea\u52d5\u5316\u4f7f\u884c\u92b7\u4eba\u54e1\u80fd\u5920\u63d0\u4f9b\u5ba2\u88fd\u5316\u7684\u5167\u5bb9\u548c\u901a\u4fe1\uff0c\u5f9e\u800c\u63a8\u52d5\u5176 ABM \u8a08\u5283\u7684\u6210\u529f\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/i.imgur.com\/T3MlTp9.png\" alt=\"\" \/><\/p>\n<h3>ABM\u3001B2B CRM \u548c\u884c\u92b7\u81ea\u52d5\u5316\u5e38\u898b\u554f\u984c\u89e3\u7b54<\/h3>\n<ol>\n<li>\n<p><strong>\u57fa\u65bc\u5e33\u6236\u7684\u884c\u92b7\u7bc4\u4f8b<\/strong>\uff1a\u4ee5\u5ba2\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7 (ABM) \u662f\u4e00\u7a2e\u5c08\u6ce8\u65bc\u9ad8\u50f9\u503c\u5e02\u5834\u6216\u4f01\u696d\u5ba2\u6236\u7684\u7b56\u7565\u65b9\u6cd5\u3002 ABM \u7b56\u7565\u5c08\u6ce8\u65bc\u5275\u9020\u500b\u4eba\u5316\u8cfc\u8cb7\u9ad4\u9a57\uff0c\u4ee5\u66f4\u597d\u5730\u7372\u53d6\u5ba2\u6236\u3001\u5efa\u7acb\u95dc\u4fc2\u548c\u5be6\u73fe\u696d\u52d9\u6210\u9577\u3002 ABM \u7684\u4e00\u4e9b\u4f8b\u5b50\u5305\u62ec Restaurant Furniture Plus\u3001Snowflake \u548c Terminus\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u7b56\u7565<\/strong>\uff1a\u4ee5\u5ba2\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7 (ABM) \u662f\u4e00\u7a2e\u5c08\u6ce8\u65bc\u5e02\u5834\u6216\u4f01\u696d\u4e2d\u9ad8\u50f9\u503c\u5ba2\u6236\u7684\u7b56\u7565\u65b9\u6cd5\u3002 ABM \u7b56\u7565\u5c08\u6ce8\u65bc\u5275\u9020\u500b\u4eba\u5316\u8cfc\u8cb7\u9ad4\u9a57\uff0c\u4ee5\u66f4\u597d\u5730\u7372\u53d6\u5ba2\u6236\u3001\u5efa\u7acb\u95dc\u4fc2\u548c\u5be6\u73fe\u696d\u52d9\u6210\u9577\u3002 ABM \u7b56\u7565\u5305\u62ec\u8b58\u5225\u9ad8\u50f9\u503c\u5ba2\u6236\u3001\u5275\u5efa\u500b\u4eba\u5316\u5167\u5bb9\u3001\u8207\u5229\u5bb3\u95dc\u4fc2\u4eba\u4e92\u52d5\u4ee5\u53ca\u8861\u91cf ABM \u6d3b\u52d5\u7684\u5f71\u97ff\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7.pdf<\/strong>\uff1aMarketo \u7684\u300a\u57fa\u65bc\u5e33\u6236\u7684\u71df\u92b7\u6b0a\u5a01\u6307\u5357\u300b\u662f\u4e00\u672c\u7d9c\u5408\u6307\u5357\uff0c\u6db5\u84cb\u4e86\u60a8\u9700\u8981\u4e86\u89e3\u7684\u6709\u95dc\u57fa\u65bc\u5e33\u6236\u7684\u71df\u92b7\u7684\u6240\u6709\u5167\u5bb9\u3002\u8a72\u6307\u5357\u6db5\u84cb\u4e86\u5275\u5efa\u5236\u52dd\u7684 ABM \u7b56\u7565\u3001\u7372\u5f97\u6574\u500b\u7d44\u7e54\u7684\u652f\u6301\u3001\u9078\u64c7\u6b63\u78ba\u7684\u5ba2\u6236\u3001\u8de8\u6e20\u9053\u53c3\u8207\u4ee5\u53ca\u8861\u91cf\u3001\u5206\u6790\u548c\u512a\u5316 ABM \u6d3b\u52d5\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u71df\u92b7English<\/strong>\uff1a\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\uff08Account Based Marketing\uff09\u662f\u4e00\u7a2e\u4f01\u696d\u7b56\u7565\u884c\u92b7\uff0c\u81f4\u529b\u65bc\u4ee5\u300c\u5e33\u865f\u300d\u70ba\u55ae\u4f4d\u4f86\u7d93\u71df\u4f01\u696d\uff0c\u4e26\u5c07\u8cc7\u6e90\u96c6\u4e2d\u5728\u9ad8\u50f9\u503c\u7684\u5ba2\u6236\u4e0a\u3002ABM\u662f\u884c\u92b7\u7522\u696d\u4e00\u500b\u4ee4\u4eba\u8208\u596e\u7684\u9032\u6b65\uff0c\u900f\u904e\u8207\u5ee3\u544a\u548c\u92b7\u552e\u7d50\u5408\uff0c\u5b83\u6b63\u5728\u6539\u8b8a\u50b3\u7d71\u884c\u92b7\u7684\u5de5\u4f5c\u65b9\u5f0f\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u4e2d\u5fc3<\/strong>\uff1aHubSpot \u63d0\u4f9b ABM \u5de5\u5177\uff0c\u53ef\u5354\u52a9\u60a8\u500b\u4eba\u5316\u5167\u5bb9\u4e26\u5ba2\u88fd\u5316\u60a8\u8207\u5e33\u6236\u5167\u5229\u5bb3\u95dc\u4fc2\u4eba\u7684\u4e92\u52d5\u65b9\u5f0f\u3002\u900f\u904e\u5728 LinkedIn Ads \u6574\u5408\u4e2d\u65b0\u589e\u7684\u5e33\u6236\u5c64\u7d1a\u5b9a\u4f4d\uff0c\u60a8\u53ef\u4ee5\u6309\u76ee\u6a19\u5e33\u6236\u72c0\u614b\u6216\u5c64\u7d1a\u4ee5\u53ca\u76ee\u6a19\u5e33\u6236\u4e2d\u7684\u806f\u7d61\u4eba\u6216\u806f\u7d61\u4eba\u5b50\u96c6\u4f86\u5b9a\u4f4d\u516c\u53f8\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u5de5\u5177<\/strong>\uff1a\u4e00\u4e9b\u6d41\u884c\u7684\u57fa\u65bc\u5e33\u6236\u7684\u884c\u92b7\u5de5\u5177\u5305\u62ec Terminus\u3001Engagio\u3001Demandbase \u548c RollWorks\u3002\u9019\u4e9b\u5de5\u5177\u53ef\u5354\u52a9\u60a8\u8b58\u5225\u9ad8\u50f9\u503c\u5ba2\u6236\u3001\u5275\u5efa\u500b\u4eba\u5316\u5167\u5bb9\u3001\u8207\u5229\u5bb3\u95dc\u4fc2\u4eba\u4e92\u52d5\u4ee5\u53ca\u8861\u91cf ABM \u6d3b\u52d5\u7684\u5f71\u97ff\u3002<\/p>\n<\/li>\n<li>\n<p><strong>\u4ee5\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u8ab2\u7a0b<\/strong>\uff1a\u6709\u4e00\u4e9b\u7dda\u4e0a\u8ab2\u7a0b\u6559\u6388\u57fa\u65bc\u5e33\u6236\u7684\u884c\u92b7\u3002\u4e00\u4e9b\u71b1\u9580\u8ab2\u7a0b\u5305\u62ec LinkedIn Learning \u7684\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u57fa\u790e\u3001Udemy \u7684\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u4ee5\u53ca HubSpot Academy \u7684\u5e33\u6236\u70ba\u57fa\u790e\u7684\u884c\u92b7\u3002<\/p>\n<\/li>\n<\/ol>\n<h3>\u4e86\u89e3\u6709\u95dc ABM \u884c\u92b7\u7684\u66f4\u591a\u4fe1\u606f<\/h3>\n<ul>\n<li><a href=\"https:\/\/seo.tenten.co\/zh\/marketing\/\u900f\u904e-crm-abm-\u884c\u92b7\u589e\u5f37-b2b-\u92b7\u552e\/\">B2B \u92b7\u552e\u589e\u58d3\uff1a\u50cf\u5c08\u696d\u4eba\u58eb\u4e00\u6a23\u81ea\u52d5\u5316\u60a8\u7684 ABM \u2013 AI SEO by Tenten \u2013 AI-Powered SEO + Technical SEO<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"\u5fd8\u8a18\u731c\u6e2c\uff0c\u7372\u5f97\u771f\u5be6\u7d50\u679c\uff01\u4e86\u89e3\u6211\u5011\u5982\u4f55\u4f7f\u7528\u7b56\u7565\u6027 CRM \u548c\u81ea\u52d5\u5316\u7d44\u5408\u5c07 ABM \u6295\u8cc7\u5831\u916c\u7387\u98c6\u5347 347%\u3002\u4e0b\u8f09\u6211\u5011\u53ef\u884c\u7684\u85cd\u5716\u4e26\u8907\u88fd\u6211\u5011\u7684\u6210\u529f\uff01","protected":false},"author":1,"featured_media":2439,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","footnotes":""},"categories":[258],"tags":[271,274],"ppma_author":[290],"class_list":{"0":"post-2826","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-abm","9":"tag-b2b-marketing","10":"cs-entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Unlock ABM Success: How CRM &amp; Automation Boost Your Results - AI SEO Agency<\/title>\n<meta name=\"description\" content=\"Forget guesswork, get real results! See how we used a strategic CRM and automation combo to skyrocket our ABM ROI by 347%. Download our actionable blueprint and replicate our success!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.tenten.co\/zh\/marketing\/\u901a\u8fc7-crm-\u81ea\u52a8\u5316\u89e3\u9501-abm\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unlock ABM Success: How CRM &amp; Automation Boost Your Results\" \/>\n<meta property=\"og:description\" content=\"Forget guesswork, get real results! See how we used a strategic CRM and automation combo to skyrocket our ABM ROI by 347%. 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