{"id":4704,"date":"2024-05-02T23:22:12","date_gmt":"2024-05-02T15:22:12","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=4704"},"modified":"2024-05-02T23:23:11","modified_gmt":"2024-05-02T15:23:11","slug":"ai-with-account-based-marketing","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/ja\/marketing\/\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3088\u308bai\/","title":{"rendered":"\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u304a\u3051\u308b AI \u306e\u30d1\u30ef\u30fc\u3092\u89e3\u304d\u653e\u3064"},"content":{"rendered":"

\"\"<\/p>\n

\u30a2\u30ab\u30a6\u30f3\u30c8 \u30d9\u30fc\u30b9 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 (ABM) \u306f\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3066\u9ad8\u4fa1\u5024\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002AI \u4e3b\u5c0e\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f ABM \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6700\u9069\u5316\u3057\u3001\u4e3b\u8981\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002AI \u3092 ABM \u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u30c1\u30fc\u30e0\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30c1\u30fc\u30e0\u306e\u696d\u52d9\u304c\u4e00\u5909\u3057\u3001\u53d6\u308a\u7d44\u307f\u3092\u5408\u7406\u5316\u3057\u3001\u5bfe\u8c61\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u6a19\u3068\u554f\u984c\u70b9\u306b\u5408\u308f\u305b\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

<\/span><\/a>\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bAI\u306e\u7406\u89e3<\/h2>\n

\"\"<\/p>\n

ABM \u306b\u304a\u3051\u308b AI \u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u56fa\u6709\u306e\u30cb\u30fc\u30ba\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u305f\u3081\u306b\u4eba\u5de5\u77e5\u80fd\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002AI \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u7406\u60f3\u7684\u306a\u9867\u5ba2\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u7279\u5b9a\u3057\u3001\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002AI \u4e3b\u5c0e\u306e ABM \u6226\u7565\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30bf\u30fc\u30b2\u30c3\u30c8 \u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u97ff\u304f\u52b9\u679c\u7684\u306a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u3001\u6700\u7d42\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30c1\u30fc\u30e0\u3068\u55b6\u696d\u30c1\u30fc\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3057\u307e\u3059\u3002<\/p>\n

<\/span><\/a>B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067AI\u3092\u4f7f\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h3>\n

B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067 AI \u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u5f97\u3089\u308c\u307e\u3059\u3002AI \u306f\u3001\u4fa1\u5024\u306e\u9ad8\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u5206\u6790\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u6700\u9069\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002AI \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u5f37\u307f\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u4e3b\u8981\u306a\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8 \u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u5171\u611f\u3092\u547c\u3076\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5408\u7406\u5316\u3059\u308b\u80fd\u529b\u306b\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304a\u3088\u3073\u8ca9\u58f2\u6226\u7565\u306e\u672a\u6765\u306b\u9769\u547d\u304c\u3082\u305f\u3089\u3055\u308c\u307e\u3059\u3002<\/p>\n

<\/span><\/a>AI \u304c ABM \u306b\u304a\u3051\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/h3>\n

AI \u306f ABM \u306b\u304a\u3051\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002AI \u3092 ABM \u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u5f93\u6765\u306e\u65b9\u6cd5\u3067\u306f\u518d\u73fe\u3067\u304d\u306a\u3044\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002Demandbase \u306a\u3069\u306e AI \u642d\u8f09\u306e CRM \u30b7\u30b9\u30c6\u30e0\u306f\u3001AI \u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8 \u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306b\u5168\u4f53\u7684\u306a\u9867\u5ba2\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u3001ABM \u306e\u6210\u529f\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n

<\/span><\/a>\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u304a\u3051\u308b AI \u306e\u30d1\u30ef\u30fc\u3092\u89e3\u304d\u653e\u3064<\/h1>\n

\"\"<\/p>\n

\u30a2\u30ab\u30a6\u30f3\u30c8 \u30d9\u30fc\u30b9 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 (ABM) \u306f\u3001B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3066\u9ad8\u4fa1\u5024\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002AI \u4e3b\u5c0e\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f ABM \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6700\u9069\u5316\u3057\u3001\u4e3b\u8981\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5fdc\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002AI \u3092 ABM \u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u30c1\u30fc\u30e0\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30c1\u30fc\u30e0\u306e\u696d\u52d9\u304c\u4e00\u5909\u3057\u3001\u53d6\u308a\u7d44\u307f\u3092\u5408\u7406\u5316\u3057\u3001\u5bfe\u8c61\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u6a19\u3068\u554f\u984c\u70b9\u306b\u5408\u308f\u305b\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

<\/span><\/a>\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bAI\u306e\u7406\u89e3<\/h2>\n

\u00a0ABM \u306b\u304a\u3051\u308b AI \u3068\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u56fa\u6709\u306e\u30cb\u30fc\u30ba\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u305f\u3081\u306b\u4eba\u5de5\u77e5\u80fd\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002AI \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u7406\u60f3\u7684\u306a\u9867\u5ba2\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u7279\u5b9a\u3057\u3001\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002AI \u4e3b\u5c0e\u306e ABM \u6226\u7565\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30bf\u30fc\u30b2\u30c3\u30c8 \u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u97ff\u304f\u52b9\u679c\u7684\u306a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u3001\u6700\u7d42\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30c1\u30fc\u30e0\u3068\u55b6\u696d\u30c1\u30fc\u30e0\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3057\u307e\u3059\u3002<\/p>\n

<\/span><\/a>B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067AI\u3092\u4f7f\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h3>\n

B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067 AI \u3092\u4f7f\u7528\u3059\u308b\u3068\u3001\u3055\u307e\u3056\u307e\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u5f97\u3089\u308c\u307e\u3059\u3002AI \u306f\u3001\u4fa1\u5024\u306e\u9ad8\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u305f\u3081\u306e\u8cb4\u91cd\u306a\u5206\u6790\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u6700\u9069\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002AI \u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u5f37\u307f\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u4e3b\u8981\u306a\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8 \u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u5171\u611f\u3092\u547c\u3076\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5408\u7406\u5316\u3059\u308b\u80fd\u529b\u306b\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304a\u3088\u3073\u8ca9\u58f2\u6226\u7565\u306e\u672a\u6765\u306b\u9769\u547d\u304c\u3082\u305f\u3089\u3055\u308c\u307e\u3059\u3002<\/p>\n

<\/span><\/a>AI \u304c ABM \u306b\u304a\u3051\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/h3>\n

AI \u306f ABM \u306b\u304a\u3051\u308b\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002AI \u3092 ABM \u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u5f93\u6765\u306e\u65b9\u6cd5\u3067\u306f\u518d\u73fe\u3067\u304d\u306a\u3044\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u9867\u5ba2\u4f53\u9a13\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002Demandbase \u306a\u3069\u306e AI \u642d\u8f09\u306e CRM \u30b7\u30b9\u30c6\u30e0\u306f\u3001AI \u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8 \u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u7d42\u7684\u306b\u5168\u4f53\u7684\u306a\u9867\u5ba2\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u3001ABM \u306e\u6210\u529f\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002<\/p>\n

<\/span><\/a>AI\u4e3b\u5c0e\u306eABM\u6226\u7565\u306e\u5b9f\u88c5<\/h2>\n

\u00a0AI \u3067 ABM \u3092\u6700\u9069\u5316\u3059\u308b\u306b\u306f\u3001\u4eba\u5de5\u77e5\u80fd\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3057\u3066\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u9ad8\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067 AI \u3092\u6d3b\u7528\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u6226\u7565\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u3066\u3001\u7279\u5b9a\u306e\u9ad8\u4fa1\u5024\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u3088\u308a\u52b9\u7387\u7684\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002ABM \u3067 AI \u3092\u5b9f\u88c5\u3059\u308b\u306b\u306f\u3001\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u7d71\u5408\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3078\u306e\u6700\u5927\u9650\u306e\u5f71\u97ff\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306b\u3001\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

<\/span><\/a>1TP26B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308bT\u3092\u6d3b\u7528\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1<\/h3>\n

B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b AI \u3092\u6d3b\u7528\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u4eba\u5de5\u77e5\u80fd\u306e\u6a5f\u80fd\u3092\u6d3b\u7528\u3057\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u3001\u4e3b\u8981\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u7279\u5b9a\u306e\u30cb\u30fc\u30ba\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3059\u308b\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u3044\u307e\u3059\u3002AI \u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u30d7\u30ed\u30bb\u30b9\u3092\u5408\u7406\u5316\u3057\u3001\u30c7\u30fc\u30bf\u3092\u3088\u308a\u52b9\u679c\u7684\u306b\u5206\u6790\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5168\u4f53\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002AI \u3068 B2B \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u878d\u5408\u306b\u3088\u308a\u3001\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3067\u4fa1\u5024\u306e\u9ad8\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u3068\u95a2\u308f\u308b\u65b0\u3057\u3044\u53ef\u80fd\u6027\u304c\u751f\u307e\u308c\u307e\u3059\u3002<\/p>\n

<\/span><\/a>AI\u3068ABM\u306e\u7d71\u5408\u306b\u95a2\u3059\u308b\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h3>\n

AI \u3092 ABM \u306b\u3046\u307e\u304f\u7d71\u5408\u3059\u308b\u306b\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30c1\u30fc\u30e0\u306e\u76ee\u6a19\u306b\u6cbf\u3063\u305f\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u5b9f\u88c5\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3051\u308b AI \u306e\u4f7f\u7528\u4e8b\u4f8b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u306f\u3001ABM \u306e\u53d6\u308a\u7d44\u307f\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u4f01\u696d\u306f\u3001\u81a8\u5927\u306a\u91cf\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3066\u4e3b\u8981\u306a\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3067\u304d\u308b AI \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u6d3b\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30d9\u30b9\u30c8 \u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u3053\u3068\u3067\u3001\u4f01\u696d\u306f AI \u4e3b\u5c0e\u306e ABM \u6226\u7565\u306e\u52b9\u7387\u3068\u52b9\u679c\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

<\/span><\/a>ABM\u306b\u304a\u3051\u308bAI\u306e\u5c06\u6765<\/h2>\n

\"\"<\/p>\n

\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u304c\u9032\u6b69\u3057\u7d9a\u3051\u308b\u4e2d\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 (ABM) \u306b\u304a\u3051\u308b AI \u306e\u5c06\u6765\u306f\u6709\u671b\u306b\u898b\u3048\u307e\u3059\u3002ABM \u306e\u5c06\u6765\u3092\u5f62\u4f5c\u308b\u4e0a\u3067 AI \u306e\u5f79\u5272\u306f\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002AI \u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u3088\u308a\u52b9\u7387\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3001\u5f37\u5316\u3055\u308c\u305f\u5206\u6790\u3092\u5b9f\u73fe\u3057\u3001ABM \u6226\u7565\u306e\u6210\u529f\u3092\u4fc3\u9032\u3067\u304d\u307e\u3059\u3002AI \u304c\u30a2\u30ab\u30a6\u30f3\u30c8\u30d9\u30fc\u30b9 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30b2\u30fc\u30e0\u3092\u5909\u3048\u308b\u65b9\u6cd5\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u4fa1\u5024\u306e\u9ad8\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u7279\u5b9a\u3057\u3066\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u65b9\u6cd5\u306b\u9769\u547d\u3092\u3082\u305f\u3089\u3057\u3001ROI \u3068\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n

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