{"id":4321,"date":"2024-04-24T02:14:55","date_gmt":"2024-04-23T18:14:55","guid":{"rendered":"https:\/\/seo.tenten.co\/en\/?p=4321"},"modified":"2024-04-24T02:21:53","modified_gmt":"2024-04-23T18:21:53","slug":"googles-evolving-strategy-towards-ai-content-a-comprehensive-analysis","status":"publish","type":"post","link":"https:\/\/seo.tenten.co\/ja\/advanced-seo\/google-\u306e-ai-\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3059\u308b\u9032\u5316\u3059\u308b\u6226\u7565\u306e\u5305\u62ec\u7684\u306a\/","title":{"rendered":"Google \u306e AI \u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5411\u3051\u305f\u9032\u5316\u3059\u308b\u6226\u7565: \u5305\u62ec\u7684\u306a\u5206\u6790"},"content":{"rendered":"<p>\u5927\u91cf\u751f\u7523\u3055\u308c\u305f AI \u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6025\u5897\u306b\u3088\u308a\u3001Google \u306b\u3088\u308b\u30b9\u30d1\u30e0\u306e\u8b58\u5225\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>AI 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\u30b3\u30f3\u30c6\u30f3\u30c4\u304c Google \u306e\u691c\u7d22\u7d50\u679c\u306b\u6d78\u900f\u3057\u3066\u304d\u305f\u3053\u3068\u3092\u8a8d\u8b58\u3059\u308b\u306e\u306b\u3001SEO \u306e\u5c02\u9580\u77e5\u8b58\u306f\u5fc5\u8981\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u3053\u306e\u9593\u3001Google \u306e AI \u4f5c\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u5bfe\u3059\u308b\u59ff\u52e2\u306f\u5909\u5316\u3057\u3001\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u9055\u53cd\u3059\u308b\u30b9\u30d1\u30e0\u3068\u307f\u306a\u3059\u59ff\u52e2\u304b\u3089\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u65b9\u6cd5\u3088\u308a\u3082\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u54c1\u8cea\u3092\u512a\u5148\u3059\u308b\u59ff\u52e2\u3078\u3068\u516c\u5f0f\u306e\u7acb\u5834\u306f\u5909\u5316\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>Google \u306e\u54c1\u8cea\u91cd\u8996\u306e\u59ff\u52e2\u306f\u3001AI \u304c\u751f\u6210\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u3092\u63d0\u5531\u3059\u308b\u6570\u591a\u304f\u306e\u793e\u5185 SEO \u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u53d6\u308a\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u3068\u78ba\u4fe1\u3057\u3066\u3044\u307e\u3059\u3002Google \u306e\u3053\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u7d44\u7e54\u306e\u7d4c\u55b6\u9663\u304b\u3089\u627f\u8a8d\u3092\u5f97\u308b\u306e\u306b\u5341\u5206\u306a\u4f59\u88d5\u3092\u4e0e\u3048\u305f\u3053\u3068\u306f\u9593\u9055\u3044\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u306e\u7d50\u679c\u3001AI \u304c\u751f\u6210\u3057\u305f\u4f4e\u54c1\u8cea\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5927\u91cf\u306b Web \u4e0a\u306b\u6ea2\u308c\u3001\u305d\u306e\u4e00\u90e8\u306f\u5f53\u521d\u306f\u540c\u793e\u306e\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u307e\u3057\u305f\u3002<\/p>\n<h2><a id=\"invisible-junk\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u96a0\u3055\u308c\u305f\u4f4e\u54c1\u8cea\u30b3\u30f3\u30c6\u30f3\u30c4<\/h2>\n<p>\u300c\u76ee\u306b\u898b\u3048\u308b\u30a6\u30a7\u30d6\u300d\u306f\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3057\u3066\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3059\u308b\u3053\u3068\u3092\u9078\u629e\u3057\u305f\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306e\u307b\u3093\u306e\u4e00\u90e8\u306b\u3059\u304e\u307e\u305b\u3093\u3002<\/p>\n<p>Google \u306e Pandu Nayak \u6c0f\u306b\u3088\u308b\u3068\u3001Google \u306e\u72ec\u5360\u7981\u6b62\u6cd5\u88c1\u5224\u3067\u306e\u8a3c\u8a00\u3067\u660e\u3089\u304b\u306b\u3055\u308c\u305f\u3088\u3046\u306b\u3001Google \u306f\u30af\u30ed\u30fc\u30eb\u4e2d\u306b\u4f55\u5146\u3082\u306e\u6587\u66f8\u306b\u906d\u9047\u3057\u305f\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u7d04 4,000 \u5104\u306e\u6587\u66f8\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u306f\u3001Google \u304c Web \u30af\u30ed\u30fc\u30eb\u4e2d\u306b\u906d\u9047\u3059\u308b\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u306e\u3046\u3061 4% (10 \u5146\u306e\u3046\u3061 4000 \u5104) \u306e\u307f\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n<p>Google \u306f\u3001\u30af\u30a8\u30ea \u30af\u30ea\u30c3\u30af\u306e 99% \u3067\u30b9\u30d1\u30e0\u3092\u30d5\u30a3\u30eb\u30bf\u30fc\u51e6\u7406\u3057\u3066\u3044\u308b\u3068\u4e3b\u5f35\u3057\u3066\u304a\u308a\u3001\u4fa1\u5024\u306e\u306a\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5927\u90e8\u5206\u3092\u3059\u3067\u306b\u6392\u9664\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u307e\u3059\u3002\u00a0<\/p>\n<h2><a id=\"content-is-king%E2%80%93-and-the-algorithm-is-the-emperor%E2%80%99s-new-clothes\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u652f\u914d\u3068\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u6a29\u5a01<\/h2>\n<p>Google \u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u54c1\u8cea\u306e\u8a55\u4fa1\u306b\u304a\u3044\u3066\u512a\u308c\u305f\u80fd\u529b\u3092\u7dad\u6301\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u591a\u304f\u306e SEO \u3068\u7d4c\u9a13\u8c4a\u5bcc\u306a Web \u30b5\u30a4\u30c8\u7ba1\u7406\u8005\u306f\u5bfe\u7167\u7684\u306a\u898b\u89e3\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u52a3\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u512a\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4e0a\u56de\u308b\u4f8b\u304c\u6570\u591a\u304f\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u6295\u8cc7\u3059\u308b\u8a55\u5224\u306e\u826f\u3044\u4f01\u696d\u306f\u3001Web \u4e0a\u306e\u8cea\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30c8\u30c3\u30d7\u5c64\u306b\u30e9\u30f3\u30af\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u7af6\u5408\u4ed6\u793e\u3082\u540c\u69d8\u306e\u5730\u4f4d\u3092\u5360\u3081\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002Google \u306f\u3059\u3067\u306b\u3001\u591a\u6570\u306e\u52a3\u3063\u305f\u5019\u88dc\u3092\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u9664\u5916\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Google \u306f\u3001\u305d\u306e\u6210\u679c\u306b\u8a87\u308a\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u300296% 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\u306f\u3001\u53f8\u6cd5\u7701\u306e\u53cd\u30c8\u30e9\u30b9\u30c8\u6cd5\u306e\u8a3c\u62e0\u3068\u3057\u3066\u63d0\u51fa\u3055\u308c\u305f\u6587\u66f8\u3067\u3082\u3053\u308c\u3092\u8a8d\u3081\u3066\u3044\u307e\u3059\u30022016 \u5e74\u306e\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3067\u306f\u3001\u300c\u79c1\u305f\u3061\u306f\u6587\u66f8\u3092\u7406\u89e3\u3057\u3066\u3044\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30b7\u30df\u30e5\u30ec\u30fc\u30c8\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u300d\u3068\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><em>\u30a8\u30ea\u30c3\u30af\u30fb\u30ec\u30fc\u30de\u30f3\u304c\u307e\u3068\u3081\u305f\u691c\u7d22\u90e8\u9580\u5168\u54e1\u53c2\u52a0\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u30b9\u30e9\u30a4\u30c9<\/em><\/p>\n<h2><a id=\"google-relies-on-user-interactions-on-serps-to-judge-content-quality\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>Google \u306f SERP \u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u5229\u7528\u3057\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u54c1\u8cea\u3092\u8a55\u4fa1\u3057\u3066\u3044\u307e\u3059<\/h2>\n<p>Google \u306f\u5f93\u6765\u3001\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8 \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u54c1\u8cea\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306b\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u7d50\u679c\u30da\u30fc\u30b8 (SERP) \u3067\u306e\u30e6\u30fc\u30b6\u30fc \u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306b\u4f9d\u5b58\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u305d\u306e\u5f8c\u306e Google \u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3067\u8aac\u660e\u3055\u308c\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u300c\u5404\u691c\u7d22\u8005\u306f\u904e\u53bb\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u5fdc\u7b54\u304b\u3089\u6069\u6075\u3092\u53d7\u3051\u3001\u5c06\u6765\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u5f79\u7acb\u3064\u5fdc\u7b54\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002\u300d<\/p>\n<p><em>\u30ea\u30fc\u30de\u30f3\u304c\u307e\u3068\u3081\u305fSearch All Hands\u306e\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u30b9\u30e9\u30a4\u30c9<\/em><\/p>\n<p>Google \u304c\u30b3\u30f3\u30c6\u30f3\u30c4\u54c1\u8cea\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306b\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3 \u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u304b\u3069\u3046\u304b\u306b\u3064\u3044\u3066\u306f\u3001\u8b70\u8ad6\u304c\u7d9a\u3044\u3066\u3044\u307e\u3059\u3002Google \u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u54c1\u8cea\u306b\u95a2\u3059\u308b\u5224\u65ad\u3092\u884c\u3046\u305f\u3081\u306b\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u306f\u306a\u304f SERP \u304b\u3089\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u4e3b\u306b\u4f7f\u7528\u3057\u3001\u76f4\u5e30\u7387\u306a\u3069\u306e\u30b5\u30a4\u30c8\u30d9\u30fc\u30b9\u306e\u6307\u6a19\u3092\u6392\u9664\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u306e\u304c\u79c1\u306e\u8003\u3048\u3067\u3059\u3002<\/p>\n<p>\u77e5\u8b58\u8c4a\u5bcc\u306a\u60c5\u5831\u6e90\u3092\u6ce8\u610f\u6df1\u304f\u89b3\u5bdf\u3059\u308b\u3068\u3001Google \u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u30af\u30ea\u30c3\u30af \u30c7\u30fc\u30bf\u3092\u63a1\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u306b\u3064\u3044\u3066\u975e\u5e38\u306b\u900f\u660e\u6027\u304c\u9ad8\u3044\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>2016 \u5e74\u3001Google \u30a8\u30f3\u30b8\u30cb\u30a2\u306e Paul Haahr \u6c0f\u306f SMX West \u3067\u300cGoogle \u306e\u4ed5\u7d44\u307f: Google \u30e9\u30f3\u30ad\u30f3\u30b0 \u30a8\u30f3\u30b8\u30cb\u30a2\u306e\u30b9\u30c8\u30fc\u30ea\u30fc\u300d\u3068\u984c\u3057\u305f\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u3044\u307e\u3057\u305f\u3002Haahr \u6c0f\u306f Google \u306e SERP \u3068\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u30af\u30ea\u30c3\u30af \u30d1\u30bf\u30fc\u30f3\u306e\u5909\u5316\u3092\u7cbe\u67fb\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3057\u305f\u3002\u540c\u6c0f\u306f\u3001\u3053\u306e\u30e6\u30fc\u30b6\u30fc \u30c7\u30fc\u30bf\u306f\u300c\u4e88\u60f3\u4ee5\u4e0a\u306b\u7406\u89e3\u304c\u8907\u96d1\u300d\u3067\u3042\u308b\u3053\u3068\u3092\u8a8d\u3081\u307e\u3057\u305f\u3002<\/p>\n<p>Haahr \u6c0f\u306e\u58f0\u660e\u306f\u3001\u53f8\u6cd5\u7701\u306e\u8a3c\u62e0\u7269\u306b\u542b\u307e\u308c\u308b\u300c\u7814\u7a76\u306e\u305f\u3081\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u300d\u30d7\u30ec\u30bc\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3 \u30b9\u30e9\u30a4\u30c9\u306b\u307e\u3068\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><em>DOJ \u306e\u300c\u7814\u7a76\u306e\u305f\u3081\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u300d\u5c55\u793a\u306e\u30b9\u30e9\u30a4\u30c9<\/em><\/p>\n<p>Google \u304c\u30e6\u30fc\u30b6\u30fc \u30c7\u30fc\u30bf\u3092\u89e3\u91c8\u3057\u3001\u305d\u308c\u3092\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u306b\u5909\u63db\u3059\u308b\u80fd\u529b\u306f\u3001\u5909\u5316\u3059\u308b\u5909\u6570\u3068\u305d\u308c\u306b\u5bfe\u5fdc\u3059\u308b\u7d50\u679c\u3068\u306e\u9593\u306e\u56e0\u679c\u95a2\u4fc2\u3092\u8b58\u5225\u3059\u308b\u3053\u3068\u306b\u304b\u304b\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>SERP \u306f\u3001Google \u304c\u4e00\u822c\u7684\u306a\u5909\u6570\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u4e3b\u8981\u306a\u30c9\u30e1\u30a4\u30f3\u3092\u8868\u3057\u307e\u3059\u3002Web \u30b5\u30a4\u30c8\u4e0a\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u306f\u3001Google \u306e\u7bc4\u56f2\u3092\u8d85\u3048\u305f\u591a\u6570\u306e\u5909\u6570\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048 Google \u304c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u8b58\u5225\u3057\u3066\u5b9a\u91cf\u5316\u3067\u304d\u305f\u3068\u3057\u3066\u3082 (\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u54c1\u8cea\u3092\u8a55\u4fa1\u3059\u308b\u3088\u308a\u3082\u96e3\u3057\u3044\u3068\u8a00\u3048\u307e\u3059)\u3001\u610f\u5473\u306e\u3042\u308b\u63a8\u8ad6\u3092\u884c\u3046\u305f\u3081\u306b\u305d\u308c\u305e\u308c\u6700\u4f4e\u9650\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3057\u304d\u3044\u5024\u3092\u5fc5\u8981\u3068\u3059\u308b\u3001\u7570\u306a\u308b\u5909\u6570\u30bb\u30c3\u30c8\u304c\u5927\u91cf\u306b\u767a\u751f\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>Google \u306f\u3001\u305d\u306e\u6587\u66f8\u306e\u4e2d\u3067\u3001SERP \u306b\u95a2\u3057\u3066\u300cUX \u306e\u8907\u96d1\u3055\u304c\u5897\u3059\u306b\u3064\u308c\u3066\u3001\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u6b63\u78ba\u306a\u4fa1\u5024\u5224\u65ad\u306b\u5909\u63db\u3059\u308b\u3053\u3068\u304c\u6b21\u7b2c\u306b\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u308b\u300d\u3068\u6307\u6458\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><a id=\"brands-and-the-cesspool\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>\u30d6\u30e9\u30f3\u30c9\u3068\u30d0\u30fc\u30c1\u30e3\u30eb\u6ce5\u6cbc<\/h2>\n<p>Google \u306f\u3001SERP \u3068\u30e6\u30fc\u30b6\u30fc\u9593\u306e\u76f8\u4e92\u4f5c\u7528\u304c\u3001\u6587\u66f8\u7406\u89e3\u3092\u300c\u30b7\u30df\u30e5\u30ec\u30fc\u30c8\u300d\u3059\u308b\u80fd\u529b\u306e\u80cc\u5f8c\u306b\u3042\u308b\u300c\u6838\u3068\u306a\u308b\u8b0e\u300d\u3092\u5f62\u6210\u3059\u308b\u3068\u4e3b\u5f35\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/s4.tenten.co\/aiseo-2024-04-24-at-02.18.55.jpg\" alt=\"\" \/><br \/>\n<em>DOJ \u306e\u300c\u30ed\u30b0\u8a18\u9332\u3068\u30e9\u30f3\u30ad\u30f3\u30b0\u300d\u5c55\u793a\u306e\u30b9\u30e9\u30a4\u30c9<\/em><\/p>\n<p>DOJ \u306e\u5c55\u793a\u7269\u306b\u3088\u3063\u3066\u63d0\u4f9b\u3055\u308c\u305f\u6d1e\u5bdf\u3068\u306f\u5225\u306b\u3001Google \u304c\u30e9\u30f3\u30ad\u30f3\u30b0\u3067\u30e6\u30fc\u30b6\u30fc \u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u3069\u306e\u3088\u3046\u306b\u5229\u7528\u3057\u3066\u3044\u308b\u304b\u306b\u3064\u3044\u3066\u306e\u624b\u304c\u304b\u308a\u306f\u3001\u540c\u793e\u306e\u7279\u8a31\u306e\u4e2d\u306b\u898b\u3064\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u7279\u306b\u8208\u5473\u6df1\u3044\u306e\u306f\u3001\u300c\u30b5\u30a4\u30c8\u54c1\u8cea\u30b9\u30b3\u30a2\u300d\u3067\u3059\u3002\u3053\u308c\u306f\u6b21\u306e\u3088\u3046\u306a\u95a2\u4fc2\u6027\u3092\u691c\u67fb\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u691c\u7d22\u8005\u304c\u30d6\u30e9\u30f3\u30c9\/\u30ca\u30d3\u30b2\u30fc\u30b7\u30e7\u30f3\u7528\u8a9e\u3092\u30af\u30a8\u30ea\u306b\u542b\u3081\u305f\u308a\u3001Web \u30b5\u30a4\u30c8\u304c\u305d\u308c\u3089\u3092\u30a2\u30f3\u30ab\u30fc\u306b\u7d44\u307f\u8fbc\u3093\u3060\u308a\u3059\u308b\u4f8b\u3002\u305f\u3068\u3048\u3070\u3001\u300cseo news\u300d\u3067\u306f\u306a\u304f\u300cseo news searchengineland\u300d\u306e\u691c\u7d22\u30af\u30a8\u30ea\u307e\u305f\u306f\u30ea\u30f3\u30af \u30a2\u30f3\u30ab\u30fc\u306a\u3069\u3067\u3059\u3002<\/li>\n<li>\u30e6\u30fc\u30b6\u30fc\u304c SERP \u304b\u3089\u7279\u5b9a\u306e\u7d50\u679c\u3092\u9078\u629e\u3059\u308b\u50be\u5411\u304c\u3042\u308b\u5834\u5408\u3002<\/li>\n<\/ul>\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u3001\u30b5\u30a4\u30c8\u304c\u30af\u30a8\u30ea\u306b\u5bfe\u3057\u3066\u975e\u5e38\u306b\u95a2\u9023\u6027\u306e\u9ad8\u3044\u56de\u7b54\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u54c1\u8cea\u3092\u8a55\u4fa1\u3059\u308b\u3053\u306e\u65b9\u6cd5\u306f\u3001\u300c\u30d6\u30e9\u30f3\u30c9\u306f\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3059\u308b\u300d\u3068\u3044\u3046\u30a8\u30ea\u30c3\u30af\u30fb\u30b7\u30e5\u30df\u30c3\u30c8\u306e\u4e3b\u5f35\u3068\u4e00\u81f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u7406\u8ad6\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3057\u3066\u5f37\u3044\u504f\u898b\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u793a\u3059\u7814\u7a76\u7d50\u679c\u3068\u4e00\u81f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001Red C \u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30d1\u30fc\u30c6\u30a3\u30fc\u30c9\u30ec\u30b9\u306e\u8cb7\u3044\u7269\u3084\u30af\u30eb\u30fc\u30ba\u65c5\u884c\u306e\u8a08\u753b\u306a\u3069\u306e\u30bf\u30b9\u30af\u3067\u306f\u3001\u53c2\u52a0\u8005\u306e 82% \u304c SERP \u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u95a2\u4fc2\u306a\u304f\u3001\u99b4\u67d3\u307f\u306e\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u3092\u9078\u629e\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30d6\u30e9\u30f3\u30c9\u3068\u3001\u305d\u308c\u304c\u751f\u307f\u51fa\u3059\u95a2\u9023\u3059\u308b\u60f3\u8d77\u3092\u78ba\u7acb\u3059\u308b\u306b\u306f\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001Google \u304c\u691c\u7d22\u7d50\u679c\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u4ed8\u3051\u306b\u30d6\u30e9\u30f3\u30c9\u3092\u983c\u308b\u306e\u306f\u7406\u306b\u304b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><a id=\"what-does-google-consider-ai-spam\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>Google\u306b\u3088\u308bAI\u30b9\u30d1\u30e0\u306e\u8b58\u5225<\/h2>\n<p>Google \u306f\u4eca\u5e74\u3001\u4eba\u5de5\u77e5\u80fd\u306b\u3088\u3063\u3066\u4f5c\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u95a2\u3059\u308b\u30a2\u30c9\u30d0\u30a4\u30b9\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u305d\u306e\u30b9\u30d1\u30e0\u898f\u5236\u3067\u306f\u3001\u300c\u30b9\u30d1\u30e0\u7684\u306a\u81ea\u52d5\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3092\u3001\u4e3b\u306b\u691c\u7d22\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u64cd\u4f5c\u3059\u308b\u305f\u3081\u306b\u4f5c\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u3057\u3066\u660e\u78ba\u306b\u5b9a\u7fa9\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><em>Google\u304b\u3089\u306e\u30b9\u30d1\u30e0\u306b\u95a2\u3059\u308b\u898f\u5236<\/em><\/p>\n<p>Google \u3067\u306f\u3001\u30b9\u30d1\u30e0\u306f\u300c\u54c1\u8cea\u3084\u30e6\u30fc\u30b6\u30fc \u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u8003\u616e\u305b\u305a\u306b\u81ea\u52d5\u30d7\u30ed\u30bb\u30b9\u3067\u4f5c\u6210\u3055\u308c\u305f\u30c6\u30ad\u30b9\u30c8\u300d\u3068\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u79c1\u306e\u89e3\u91c8\u3067\u306f\u3001\u3053\u308c\u306f AI \u30b7\u30b9\u30c6\u30e0\u3092\u4f7f\u7528\u3057\u3066\u3001\u4eba\u9593\u306b\u3088\u308b\u54c1\u8cea\u4fdd\u8a3c\u30d7\u30ed\u30bb\u30b9\u306a\u3057\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u751f\u6210\u3059\u308b\u3059\u3079\u3066\u306e\u4eba\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>AI \u30b7\u30b9\u30c6\u30e0\u304c\u6a5f\u5bc6\u30c7\u30fc\u30bf\u3084\u500b\u4eba\u30c7\u30fc\u30bf\u3067\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3055\u308c\u308b\u72b6\u6cc1\u3082\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u30a8\u30e9\u30fc\u3084\u4e0d\u6b63\u78ba\u3055\u3092\u6e1b\u3089\u3059\u305f\u3081\u306b\u3001\u3088\u308a\u4e88\u6e2c\u53ef\u80fd\u306a\u7d50\u679c\u3092\u751f\u6210\u3059\u308b\u3088\u3046\u306b\u30d7\u30ed\u30b0\u30e9\u30e0\u3055\u308c\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u4e8b\u524d\u306e\u54c1\u8cea\u4fdd\u8a3c\u3067\u3042\u308b\u3068\u4e3b\u5f35\u3059\u308b\u4eba\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3053\u308c\u306f\u3042\u307e\u308a\u983b\u7e41\u306b\u5229\u7528\u3055\u308c\u306a\u3044\u6226\u7565\u3067\u3042\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u308c\u4ee5\u5916\u306e\u5834\u5408\u306f\u300c\u30b9\u30d1\u30e0\u300d\u3068\u547c\u3076\u3053\u3068\u306b\u3057\u307e\u3059\u3002<\/p>\n<p>\u4ee5\u524d\u306f\u3001\u3053\u306e\u7a2e\u306e\u30b9\u30d1\u30e0\u3092\u4f5c\u6210\u3067\u304d\u308b\u306e\u306f\u3001\u30c7\u30fc\u30bf\u3092\u62bd\u51fa\u3057\u305f\u308a\u3001madLibbing \u7528\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3092\u69cb\u7bc9\u3057\u305f\u308a\u3001PHP \u3092\u4f7f\u7528\u3057\u3066\u30de\u30eb\u30b3\u30d5\u9023\u9396\u3092\u5229\u7528\u3057\u3066\u30c6\u30ad\u30b9\u30c8\u3092\u751f\u6210\u3057\u305f\u308a\u3067\u304d\u308b\u6280\u8853\u7684\u5c02\u9580\u77e5\u8b58\u3092\u6301\u3064\u500b\u4eba\u306b\u9650\u3089\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>ChatGPT \u306f\u3001\u3044\u304f\u3064\u304b\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u3068\u30b7\u30f3\u30d7\u30eb\u306a API \u3068\u3068\u3082\u306b\u3001OpenAI \u306e\u7de9\u304f\u5f37\u5236\u3055\u308c\u305f\u516c\u958b\u30dd\u30ea\u30b7\u30fc\u3092\u4f7f\u7528\u3057\u3066\u30b9\u30d1\u30e0\u3092\u6c11\u4e3b\u5316\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u30dd\u30ea\u30b7\u30fc\u3067\u306f\u3001\u6b21\u306e\u3053\u3068\u304c\u898f\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote>\n<p>\u300cAI \u304c\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5f62\u6210\u306b\u95a2\u4e0e\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u3001\u3069\u306e\u8aad\u8005\u3082\u7c21\u5358\u306b\u306f\u898b\u9003\u305b\u306a\u3044\u65b9\u6cd5\u3067\u660e\u767d\u306b\u958b\u793a\u3055\u308c\u3066\u304a\u308a\u3001\u4e00\u822c\u7684\u306a\u8aad\u8005\u3067\u3042\u308c\u3070\u5341\u5206\u306b\u7406\u89e3\u3067\u304d\u308b\u3060\u308d\u3046\u3002\u300d <\/p>\n<\/blockquote>\n<p><em>OpenAI \u306e\u51fa\u7248\u30dd\u30ea\u30b7\u30fc<\/em><\/p>\n<p>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u3067\u6d41\u901a\u3057\u3066\u3044\u308b AI \u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u91cf\u306f\u81a8\u5927\u3067\u3059\u3002\u300cregenerate response -chatgpt -results\u300d\u3067 Google \u691c\u7d22\u3092\u884c\u3046\u3068\u3001AI \u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u300c\u624b\u52d5\u3067\u300d(\u3064\u307e\u308a\u3001API \u3092\u4f7f\u7528\u305b\u305a\u306b) \u4f5c\u6210\u3055\u308c\u305f\u6570\u4e07\u30da\u30fc\u30b8\u304c\u898b\u3064\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u591a\u304f\u306e\u5834\u5408\u3001\u54c1\u8cea\u4fdd\u8a3c\u304c\u6a19\u6e96\u4ee5\u4e0b\u3067\u3042\u3063\u305f\u305f\u3081\u3001\u300c\u4f5c\u6210\u8005\u300d\u306f\u30b3\u30d4\u30fc \u30a2\u30f3\u30c9 \u30da\u30fc\u30b9\u30c8\u64cd\u4f5c\u4e2d\u306b ChatGPT \u306e\u53e4\u3044\u30d0\u30fc\u30b8\u30e7\u30f3\u304b\u3089\u306e\u300c\u518d\u751f\u6210\u5fdc\u7b54\u300d\u3092\u6b8b\u3057\u307e\u3057\u305f\u3002<\/p>\n<h2><a id=\"patterns-of-ai-content-spam\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>AI \u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u30b9\u30d1\u30e0\u3068\u307f\u306a\u3055\u308c\u308b\u30d1\u30bf\u30fc\u30f3<\/h2>\n<p>GPT-3 \u304c\u767b\u5834\u3057\u305f\u3068\u304d\u3001\u79c1\u306f Google \u304c\u7de8\u96c6\u3055\u308c\u3066\u3044\u306a\u3044 AI \u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3069\u306e\u3088\u3046\u306b\u53cd\u5fdc\u3059\u308b\u304b\u306b\u8208\u5473\u3092\u305d\u305d\u3089\u308c\u3001\u6700\u521d\u306e\u30c6\u30b9\u30c8 Web \u30b5\u30a4\u30c8\u3092\u7acb\u3061\u4e0a\u3052\u307e\u3057\u305f\u3002<\/p>\n<p>\u8d77\u3053\u3063\u305f\u3053\u3068\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u65b0\u3057\u3044\u30c9\u30e1\u30a4\u30f3\u3092\u53d6\u5f97\u3057\u3001\u57fa\u672c\u7684\u306a WordPress \u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3092\u69cb\u6210\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>Steam \u3067\u58f2\u308c\u3066\u3044\u308b\u4e0a\u4f4d 10,000 \u306e\u30b2\u30fc\u30e0\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u30b9\u30af\u30ec\u30a4\u30d4\u30f3\u30b0\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>\u3053\u308c\u3089\u306e\u30b2\u30fc\u30e0\u3092 AlsoAsked API \u306b\u5165\u529b\u3057\u3066\u3001\u305d\u308c\u3089\u306b\u95a2\u3057\u3066\u767a\u751f\u3057\u305f\u30af\u30a8\u30ea\u3092\u62bd\u51fa\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>GPT-3 \u3092\u4f7f\u7528\u3057\u3066\u3053\u308c\u3089\u306e\u8cea\u554f\u306b\u5bfe\u3059\u308b\u56de\u7b54\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>\u5404\u8cea\u554f\u3068\u56de\u7b54\u306b\u5bfe\u3057\u3066 FAQPage \u30b9\u30ad\u30fc\u30de\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>\u30da\u30fc\u30b8\u306b\u57cb\u3081\u8fbc\u3080\u305f\u3081\u306b\u3001\u30b2\u30fc\u30e0\u306b\u95a2\u3059\u308b YouTube \u30d3\u30c7\u30aa\u306e URL \u3092\u53d6\u5f97\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>WordPress API \u3092\u5229\u7528\u3057\u3066\u5404\u30b2\u30fc\u30e0\u306e\u30da\u30fc\u30b8\u3092\u751f\u6210\u3057\u307e\u3057\u305f\u3002<\/li>\n<\/ul>\n<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u306f\u5e83\u544a\u3084\u305d\u306e\u4ed6\u306e\u53ce\u76ca\u3092\u751f\u307f\u51fa\u3059\u6a5f\u80fd\u306f\u3042\u308a\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<p>\u5168\u4f53\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u306f\u6570\u6642\u9593\u304b\u304b\u308a\u307e\u3057\u305f\u304c\u3001\u4eba\u6c17\u306e\u30d3\u30c7\u30aa \u30b2\u30fc\u30e0\u306b\u95a2\u3059\u308b Q&amp;A \u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u542b\u3080 10,000 \u30da\u30fc\u30b8\u306e\u65b0\u898f Web \u30b5\u30a4\u30c8\u304c\u5b8c\u6210\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><em>PubCon \u3067 Lily Ray \u304c\u767a\u8868\u3057\u305f\u3053\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e Google Search Console \u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9 \u30c7\u30fc\u30bf<\/em><\/p>\n<p>\u5b9f\u9a13\u306e\u7d50\u679c:<\/p>\n<ul>\n<li>\u7d04 4 \u304b\u6708\u5f8c\u3001Google \u306f\u7279\u5b9a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8868\u793a\u3057\u306a\u3044\u3053\u3068\u3092\u9078\u629e\u3057\u3001\u305d\u306e\u7d50\u679c\u300125% \u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6e1b\u5c11\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>1 \u304b\u6708\u5f8c\u3001Google \u306f Web \u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u9001\u4fe1\u3092\u505c\u6b62\u3057\u307e\u3057\u305f\u3002<\/li>\n<li>Bing \u306f\u671f\u9593\u5168\u4f53\u3092\u901a\u3058\u3066\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u53c2\u7167\u3092\u7d99\u7d9a\u3057\u307e\u3057\u305f\u3002<\/li>\n<\/ul>\n<p>\u6700\u3082\u8208\u5473\u3092\u305d\u305d\u3089\u308c\u305f\u306e\u306f\u3001Google \u304c\u624b\u52d5\u306b\u3088\u308b\u5bfe\u7b56\u3092\u8b1b\u3058\u3066\u3044\u306a\u3044\u3088\u3046\u3060\u3063\u305f\u3053\u3068\u3067\u3059\u3002Google Search Console \u306b\u306f\u901a\u77e5\u304c\u306a\u304f\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c 2 \u6bb5\u968e\u6e1b\u5c11\u3057\u305f\u3053\u3068\u304b\u3089\u3001\u624b\u52d5\u306b\u3088\u308b\u4ecb\u5165\u3092\u7591\u3046\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u79c1\u306f\u7d14\u7c8b\u306b AI \u3067\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u3053\u306e\u50be\u5411\u3092\u983b\u7e41\u306b\u89b3\u5bdf\u3057\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li>Google \u306b\u30b5\u30a4\u30c8\u304c\u30ea\u30b9\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<li>\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u6bce\u9031\u7740\u5b9f\u306b\u5897\u52a0\u3057\u3001\u8fc5\u901f\u306b\u8a98\u5c0e\u3055\u308c\u307e\u3059\u3002<\/li>\n<li>\u305d\u306e\u5f8c\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u30d4\u30fc\u30af\u306b\u9054\u3057\u3001\u305d\u306e\u5f8c\u6025\u6fc0\u306b\u6e1b\u5c11\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<p>\u3082\u3046 1 \u3064\u306e\u4f8b\u306f\u3001Causal.app \u306e\u30b7\u30ca\u30ea\u30aa\u3067\u3059\u3002\u3053\u306e\u300cSEO \u5f37\u76d7\u300d\u3067\u306f\u3001\u7af6\u5408\u4ed6\u793e\u306e\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u304c\u76d7\u307e\u308c\u3001AI \u3092\u4f7f\u7528\u3057\u3066 1,800 \u4ef6\u3092\u8d85\u3048\u308b\u8a18\u4e8b\u304c\u4f5c\u6210\u3055\u308c\u307e\u3057\u305f\u3002\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u540c\u3058\u7d4c\u904e\u3092\u305f\u3069\u308a\u3001\u6570\u304b\u6708\u9593\u5897\u52a0\u3057\u305f\u5f8c\u3001\u6a2a\u3070\u3044\u72b6\u614b\u306b\u306a\u308a\u3001\u305d\u306e\u5f8c 25% \u7a0b\u5ea6\u307e\u3067\u6e1b\u5c11\u3057\u3001\u305d\u306e\u5f8c\u30af\u30e9\u30c3\u30b7\u30e5\u304c\u767a\u751f\u3057\u3066\u307b\u307c\u3059\u3079\u3066\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u6d88\u5931\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><em>Causal.app \u306e SISTRIX \u304b\u3089\u306e\u53ef\u8996\u6027\u30c7\u30fc\u30bf<\/em><\/p>\n<p>SEO \u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306f\u3001\u3053\u306e\u4e0b\u843d\u304c\u30e1\u30c7\u30a3\u30a2\u3067\u5927\u304d\u304f\u53d6\u308a\u4e0a\u3052\u3089\u308c\u305f\u3053\u3068\u304b\u3089\u3001\u624b\u52d5\u4ecb\u5165\u306e\u7d50\u679c\u3067\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u691c\u8a0e\u3057\u3066\u3044\u307e\u3059\u3002\u79c1\u306f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u304c\u4f5c\u7528\u3057\u305f\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u63a8\u6e2c\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3082\u3046\u4e00\u3064\u306e\u9b45\u529b\u7684\u3067\u3001\u304a\u305d\u3089\u304f\u3082\u3063\u3068\u8208\u5473\u6df1\u3044\u7814\u7a76\u306f\u3001LinkedIn \u306e\u300c\u5171\u540c\u300dAI \u8a18\u4e8b\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3057\u305f\u3002LinkedIn \u306b\u3088\u3063\u3066\u4f5c\u6210\u3055\u308c\u305f\u3053\u308c\u3089\u306e AI \u751f\u6210\u8a18\u4e8b\u306f\u3001\u4e8b\u5b9f\u78ba\u8a8d\u3001\u8a02\u6b63\u3001\u88dc\u8db3\u306e\u5f62\u3067\u30e6\u30fc\u30b6\u30fc\u306b\u300c\u5171\u540c\u300d\u3092\u4fc3\u3057\u307e\u3057\u305f\u3002\u6700\u3082\u7a4d\u6975\u7684\u306a\u8ca2\u732e\u8005\u306b\u306f\u3001\u8ca2\u732e\u306b\u5bfe\u3057\u3066 LinkedIn \u30d0\u30c3\u30b8\u304c\u4e0e\u3048\u3089\u308c\u307e\u3057\u305f\u3002<\/p>\n<p>\u4ee5\u524d\u306e\u30b1\u30fc\u30b9\u3068\u540c\u69d8\u306b\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u6025\u5897\u3057\u305f\u5f8c\u3001\u6e1b\u5c11\u3057\u307e\u3057\u305f\u3002\u305f\u3060\u3057\u3001LinkedIn \u306f\u4e00\u5b9a\u30ec\u30d9\u30eb\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u7dad\u6301\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><em>LinkedIn \/advice\/ \u30da\u30fc\u30b8\u306e SISTRIX \u304b\u3089\u306e\u53ef\u8996\u6027\u30c7\u30fc\u30bf<\/em><\/p>\n<p>\u3053\u306e\u30c7\u30fc\u30bf\u306f\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5909\u52d5\u304c\u624b\u52d5\u306b\u3088\u308b\u4ecb\u5165\u3067\u306f\u306a\u304f\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306e\u7523\u7269\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u5506\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>LinkedIn \u306e\u5171\u540c\u8a18\u4e8b\u306e\u591a\u304f\u306f\u3001\u4eba\u9593\u306b\u3088\u3063\u3066\u4fee\u6b63\u3055\u308c\u308b\u3068\u3001Google \u306b\u3088\u308b\u4fa1\u5024\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5b9a\u7fa9\u306b\u4e00\u81f4\u3059\u308b\u3088\u3046\u306b\u898b\u3048\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u305d\u3046\u3067\u306f\u306a\u3044\u3068\u5224\u65ad\u3055\u308c\u305f\u8a18\u4e8b\u3082\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u5834\u5408\u3001\u304a\u305d\u3089\u304f Google 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\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u54c1\u8cea\u3092\u8a55\u4fa1\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u30b5\u30a4\u30c8\u54c1\u8cea\u306e\u4e88\u6e2c\u306b\u95a2\u3059\u308b\u5225\u306e\u7279\u8a31\u304c\u3053\u306e\u30b7\u30ca\u30ea\u30aa\u306b\u5bfe\u51e6\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3082\u3046\u4e00\u5ea6\u3001\u7c21\u5358\u306b\u8a00\u3048\u3070\u3001\u65b0\u3057\u3044\u30b5\u30a4\u30c8\u3067\u8b58\u5225\u3055\u308c\u305f\u3055\u307e\u3056\u307e\u306a\u30d5\u30ec\u30fc\u30ba\u306e\u76f8\u5bfe\u7684\u306a\u983b\u5ea6\u6e2c\u5b9a\u5024\u3092\u6700\u521d\u306b\u53d6\u5f97\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u65b0\u3057\u3044\u30b5\u30a4\u30c8\u306e\u54c1\u8cea\u30b9\u30b3\u30a2\u304c\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u3089\u306e\u6e2c\u5b9a\u5024\u306f\u3001\u4ee5\u524d\u306b\u8a55\u4fa1\u3055\u308c\u305f\u30b5\u30a4\u30c8\u304b\u3089\u78ba\u7acb\u3055\u308c\u305f\u54c1\u8cea\u30b9\u30b3\u30a2\u304b\u3089\u5c0e\u51fa\u3055\u308c\u305f\u3001\u4ee5\u524d\u306b\u78ba\u7acb\u3055\u308c\u305f\u30d5\u30ec\u30fc\u30ba 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\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u30e9\u30f3\u30af\u4ed8\u3051\u304c\u8abf\u6574\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u79c1\u3068\u6570\u4eba\u306e\u4ef2\u9593\u306f\u3001Google \u304c\u4e88\u5099\u8a55\u4fa1\u6bb5\u968e\u3067\u30b5\u30a4\u30c8\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3042\u308b\u3053\u3068\u306b\u6c17\u3065\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u5f53\u6642\u306e\u79c1\u305f\u3061\u306e\u4eee\u8aac\u306f\u3001\u30e6\u30fc\u30b6\u30fc \u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u304c Google \u306e\u4e88\u6e2c\u3068\u4e00\u81f4\u3057\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306e\u8a55\u4fa1\u304c\u884c\u308f\u308c\u305f\u3068\u3044\u3046\u3082\u306e\u3067\u3057\u305f\u3002\u4e00\u81f4\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3001\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306f\u6025\u5897\u3057\u305f\u306e\u3068\u540c\u3058\u901f\u3055\u3067\u6e1b\u5c11\u3057\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u826f\u597d\u3067\u3042\u308c\u3070\u3001\u30b5\u30a4\u30c8\u306f SERP \u3067\u9069\u5207\u306a\u4f4d\u7f6e\u3092\u7dad\u6301\u3057\u307e\u3059\u3002<\/p>\n<p>Google \u306e\u7279\u8a31\u306e\u3044\u304f\u3064\u304b\u306f\u300c\u6697\u9ed9\u306e\u30e6\u30fc\u30b6\u30fc \u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u300d\u306b\u8a00\u53ca\u3057\u3066\u304a\u308a\u3001\u6b21\u306e\u3088\u3046\u306a\u7387\u76f4\u306a\u8a18\u8ff0\u3082\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<blockquote>\n<p>\u300c\u30e9\u30f3\u30ad\u30f3\u30b0 \u30b5\u30d6\u30b7\u30b9\u30c6\u30e0\u306b\u306f\u3001\u6697\u9ed9\u306e\u30e6\u30fc\u30b6\u30fc \u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u5229\u7528\u3057\u3066\u691c\u7d22\u7d50\u679c\u306e\u4e26\u3079\u66ff\u3048\u3092\u30c8\u30ea\u30ac\u30fc\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u63d0\u793a\u3055\u308c\u308b\u6700\u7d42\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u5411\u4e0a\u3055\u305b\u308b\u30e9\u30f3\u30af\u5909\u66f4\u30a8\u30f3\u30b8\u30f3\u3092\u542b\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u300d<\/p>\n<\/blockquote>\n<p>AJ Kohn \u6c0f\u306f 2015 \u5e74\u306b\u3053\u306e\u7a2e\u306e\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066\u8a73\u7d30\u306b\u8aac\u660e\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u308c\u306f\u6570\u3042\u308b\u7279\u8a31\u306e\u4e2d\u3067\u3082\u53e4\u3044\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u306b\u6ce8\u610f\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u516c\u958b\u3055\u308c\u3066\u4ee5\u6765\u3001Google \u306f\u6b21\u306e\u3088\u3046\u306a\u6570\u591a\u304f\u306e\u65b0\u3057\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u8003\u6848\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n<ul>\n<li>RankBrain \u306f\u3001Google \u306e\u300c\u65b0\u3057\u3044\u300d\u30af\u30a8\u30ea\u3092\u51e6\u7406\u3059\u308b\u3053\u3068\u3067\u7279\u306b\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<li>SpamBrain \u306f\u3001\u30a6\u30a7\u30d6\u30b9\u30d1\u30e0\u5bfe\u7b56\u3068\u3057\u3066 Google \u304c\u958b\u767a\u3057\u305f\u4e3b\u8981\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/li>\n<\/ul>\n<h2><a id=\"google-mind-the-gap\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>Google: \u30ae\u30e3\u30c3\u30d7\u306b\u6ce8\u610f<\/h2>\n<p>Google \u3067\u76f4\u63a5\u30a8\u30f3\u30b8\u30cb\u30a2\u30ea\u30f3\u30b0\u306e\u77e5\u8b58\u3092\u6301\u3064\u8005\u3092\u9664\u3044\u3066\u3001\u5916\u90e8\u306e\u8005\u306b\u3068\u3063\u3066\u3001\u5168\u4f53\u7684\u306a SERP \u3068\u306f\u5225\u306b\u3001Google \u306b\u3088\u3063\u3066\u500b\u3005\u306e\u30b5\u30a4\u30c8\u3067\u30e6\u30fc\u30b6\u30fc\/SERP \u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3 \u30c7\u30fc\u30bf\u304c\u3069\u306e\u7a0b\u5ea6\u6d3b\u7528\u3055\u308c\u308b\u304b\u306f\u4e0d\u660e\u3067\u3059\u3002\u00a0<\/p>\n<p>\u305f\u3060\u3057\u3001RankBrain \u306e\u3088\u3046\u306a\u6700\u65b0\u306e\u30b7\u30b9\u30c6\u30e0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30af\u30ea\u30c3\u30af \u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u90e8\u5206\u7684\u306b\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u304c\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u00a0<\/p>\n<p>\u3053\u308c\u3089\u306e\u65b0\u3057\u3044\u30b7\u30b9\u30c6\u30e0\u306b\u95a2\u3059\u308b\u53f8\u6cd5\u7701\u306e\u8a3c\u8a00\u3092AJ\u30b3\u30fc\u30f3\u6c0f\u304c\u5206\u6790\u3057\u305f\u969b\u3001\u3042\u308b\u70b9\u304c\u79c1\u306e\u6ce8\u76ee\u3092\u96c6\u3081\u307e\u3057\u305f\u3002\u5f7c\u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u00a0<\/p>\n<blockquote>\n<p>\u300c\u53c2\u8003\u6587\u732e\u306b\u3088\u308b\u3068\u3001\u4e00\u9023\u306e\u6587\u66f8\u304c\u300c\u7dd1\u306e\u30ea\u30f3\u30b0\u300d\u304b\u3089\u300c\u9752\u306e\u30ea\u30f3\u30b0\u300d\u306b\u79fb\u52d5\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u53c2\u8003\u6587\u732e\u306f\u3001\u79c1\u304c\u307e\u3060\u898b\u3064\u3051\u3066\u3044\u306a\u3044\u6587\u66f8\u306b\u95a2\u3059\u308b\u3082\u306e\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u8a3c\u8a00\u306b\u57fa\u3065\u304f\u3068\u3001Google \u304c\u5927\u898f\u6a21\u306a\u30bb\u30c3\u30c8\u304b\u3089\u3001\u3055\u3089\u306b\u30e9\u30f3\u30ad\u30f3\u30b0\u8981\u7d20\u3092\u9069\u7528\u3067\u304d\u308b\u5c0f\u898f\u6a21\u306a\u30bb\u30c3\u30c8\u306b\u7d50\u679c\u3092\u30d5\u30a3\u30eb\u30bf\u30ea\u30f3\u30b0\u3059\u308b\u65b9\u6cd5\u3092\u793a\u3057\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002\u300d<\/p>\n<\/blockquote>\n<p>\u3053\u308c\u306f\u79c1\u306e\u7406\u8ad6\u3068\u4e00\u81f4\u3057\u3066\u3044\u307e\u3059\u3002Web \u30b5\u30a4\u30c8\u304c\u30c6\u30b9\u30c8\u306b\u5408\u683c\u3059\u308b\u3068\u3001\u7cbe\u5ea6\u3092\u9ad8\u3081\u308b\u305f\u3081\u306b\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u51e6\u7406\u306e\u305f\u3081\u306b\u5225\u306e\u300c\u30ea\u30f3\u30b0\u300d\u306b\u79fb\u884c\u3057\u307e\u3059\u3002<\/p>\n<p>\u73fe\u72b6\u3067\u306f\u6b21\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059: \u00a0<\/p>\n<ul>\n<li>Google \u306e\u65e2\u5b58\u306e\u30e9\u30f3\u30ad\u30f3\u30b0 \u30b7\u30b9\u30c6\u30e0\u306f\u3001AI \u304c\u751f\u6210\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5236\u4f5c\u3068\u516c\u958b\u306e\u30da\u30fc\u30b9\u306b\u8ffd\u3044\u3064\u304f\u306e\u306b\u82e6\u52b4\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<li>Gen-AI \u30b7\u30b9\u30c6\u30e0\u306f\u3001\u6587\u6cd5\u7684\u306b\u6b63\u3057\u304f\u3001\u307b\u307c\u4e00\u8cab\u6027\u306e\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u751f\u6210\u3057\u3001Google \u306e\u521d\u671f\u30c6\u30b9\u30c8\u306b\u5408\u683c\u3057\u3001\u3055\u3089\u306a\u308b\u8a55\u4fa1\u304c\u5b9f\u65bd\u3055\u308c\u308b\u307e\u3067\u30e9\u30f3\u30af\u4ed8\u3051\u3055\u308c\u307e\u3059\u3002\u00a0<\/li>\n<\/ul>\n<p>\u3053\u3053\u306b\u554f\u984c\u304c\u3042\u308a\u307e\u3059\u3002\u751f\u6210\u578b AI \u306b\u3088\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7d99\u7d9a\u7684\u306a\u751f\u6210\u306f\u3001Google \u306e\u521d\u671f\u8a55\u4fa1\u3092\u5f85\u3064\u30b5\u30a4\u30c8\u306e\u30ad\u30e5\u30fc\u304c\u7d42\u308f\u308a\u304c\u306a\u3044\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/p>\n<h2><a id=\"an-hcu-hop-to-ugc-to-beat-the-gpt\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>HCU \u306f UGC \u3092\u4ecb\u3057\u305f GPT \u306b\u5bfe\u3059\u308b\u89e3\u6c7a\u7b56\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u304b?<\/h2>\n<p>Google \u306f\u3001\u3053\u308c\u3092\u514b\u670d\u3057\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u91cd\u5927\u306a\u8ab2\u984c\u3068\u3057\u3066\u8a8d\u8b58\u3057\u3066\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u63a8\u6e2c\u3067\u3059\u304c\u3001\u3053\u306e\u8106\u5f31\u6027\u306b\u5bfe\u51e6\u3059\u308b\u305f\u3081\u306b\u3001Helpful Content Update (HCU) \u306a\u3069\u306e\u6700\u8fd1\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u5b9f\u88c5\u3055\u308c\u305f\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>HCU \u3068\u300c\u96a0\u308c\u305f\u5b9d\u77f3\u300d\u30b7\u30b9\u30c6\u30e0\u304c Reddit \u306e\u3088\u3046\u306a\u30e6\u30fc\u30b6\u30fc\u751f\u6210\u30b3\u30f3\u30c6\u30f3\u30c4 (UGC) \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u5229\u76ca\u3092\u3082\u305f\u3089\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u00a0<\/p>\n<p>\u3059\u3067\u306b\u591a\u304f\u306e\u8a2a\u554f\u8005\u304c\u3044\u308b\u30b5\u30a4\u30c8\u3067\u3042\u308b Reddit \u306f\u3001\u6700\u8fd1\u306e Google \u306e\u5909\u66f4\u306b\u3088\u308a\u3001\u4ed6\u306e\u30b5\u30a4\u30c8\u3092\u72a0\u7272\u306b\u3057\u3066\u691c\u7d22\u3067\u306e\u53ef\u8996\u6027\u304c 2 \u500d\u4ee5\u4e0a\u306b\u5897\u52a0\u3057\u307e\u3057\u305f\u3002\u00a0<\/p>\n<p>\u79c1\u306e\u7406\u8ad6\u3067\u306f\u3001\u3044\u304f\u3064\u304b\u306e\u4f8b\u5916\u3092\u9664\u304d\u3001UGC \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30e2\u30c7\u30ec\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u308a\u3001\u5927\u91cf\u751f\u7523\u3055\u308c\u305f AI \u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30bd\u30fc\u30b9\u3068\u306a\u308b\u53ef\u80fd\u6027\u306f\u4f4e\u3044\u3067\u3059\u3002\u00a0<\/p>\n<p>\u5b8c\u74a7\u306a\u691c\u7d22\u7d50\u679c\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u751f\u306e UGC \u3092\u95b2\u89a7\u3059\u308b\u3053\u3068\u306e\u5168\u4f53\u7684\u306a\u6e80\u8db3\u5ea6\u306f\u3001ChatGPT \u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u751f\u6210\u3059\u308b\u3082\u306e\u3092\u4e00\u8cab\u3057\u3066\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b Google \u3092\u4e0a\u56de\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>Google \u304c AI \u306e\u30b9\u30d1\u30e0\u306b\u8fc5\u901f\u306b\u5bfe\u6297\u3059\u308b\u306e\u306b\u82e6\u52b4\u3057\u3066\u3044\u308b\u4e2d\u3001UGC \u306b\u91cd\u70b9\u3092\u7f6e\u304f\u3053\u3068\u306f\u3001\u54c1\u8cea\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u4e00\u6642\u7684\u306a\u5bfe\u7b56\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2><a id=\"what-does-google%E2%80%99s-long-term-plan-look-like-for-ai-spam\" class=\"anchor\" aria-hidden=\"true\"><span class=\"octicon octicon-link\"><\/span><\/a>Google \u306f\u9577\u671f\u7684\u306b AI \u30b9\u30d1\u30e0\u306b\u3069\u306e\u3088\u3046\u306b\u5bfe\u51e6\u3059\u308b\u306e\u3067\u3057\u3087\u3046\u304b?<\/h2>\n<p>DOJ \u306e\u88c1\u5224\u4e2d\u3001Google \u306b\u95a2\u3059\u308b\u8a3c\u8a00\u306e\u591a\u304f\u306f\u3001\u691c\u7d22\u54c1\u8cea\u3068\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u305f\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2 \u30a8\u30f3\u30b8\u30cb\u30a2\u3068\u3057\u3066 Google \u3067 17 \u5e74\u9593\u52e4\u52d9\u3057\u305f\u5143\u5f93\u696d\u54e1\u3001\u30a8\u30ea\u30c3\u30af \u30ec\u30fc\u30de\u30f3\u6c0f\u306b\u3088\u308b\u3082\u306e\u3067\u3057\u305f\u3002<\/p>\n<p>\u30ea\u30fc\u30de\u30f3\u6c0f\u306e\u4e3b\u5f35\u3067\u7e70\u308a\u8fd4\u3057\u53d6\u308a\u4e0a\u3052\u3089\u308c\u305f\u30c6\u30fc\u30de\u306f\u3001Google \u306e\u6a5f\u68b0\u5b66\u7fd2\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b BERT \u3068 MUM \u306e\u91cd\u8981\u6027\u304c\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3092\u4e0a\u56de\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u3068\u3044\u3046\u70b9\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30b7\u30b9\u30c6\u30e0\u306f\u975e\u5e38\u306b\u5f37\u529b\u306b\u306a\u3063\u3066\u304a\u308a\u3001Google \u306f\u5c06\u6765\u3001\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3088\u308a\u3082\u3053\u308c\u3089\u306e\u30b7\u30b9\u30c6\u30e0\u306b\u4f9d\u5b58\u3059\u308b\u3088\u3046\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306f\u3001\u30e6\u30fc\u30b6\u30fc \u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3 \u30c7\u30fc\u30bf\u306e\u65ad\u7247\u3092\u4f7f\u7528\u3057\u3066\u3001\u610f\u601d\u6c7a\u5b9a\u306e\u305f\u3081\u306e\u4fe1\u983c\u3067\u304d\u308b\u4ee3\u7406\u30c7\u30fc\u30bf\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002\u8ab2\u984c\u306f\u3001\u5909\u5316\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306b\u5341\u5206\u306a\u30c7\u30fc\u30bf\u3092\u8fc5\u901f\u306b\u53ce\u96c6\u3059\u308b\u3053\u3068\u306b\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u4e00\u90e8\u306e\u30b7\u30b9\u30c6\u30e0\u3067\u306f\u4ee3\u66ff\u65b9\u6cd5\u304c\u7d44\u307f\u8fbc\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Google \u304c BERT 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